SUCERE FOODS CORPORATION has launched BAMBINO BANANA COOKIES in September 2026. Bambino Banana Cookies is a crunchy banana-flavored cookies from SUCERO Foods.
BAMBINO brings back a familiar favorite with its new BANANA COOKIES to the community celebrating SUCERE’s promise to “Live a Sweet Life.” It’s a crunchy banana-flavored cookies, 3 cookies per pack, golden flower-shaped cookies, perfect for baon, perfect for merienda and affordable.
A Little Taste of BAMBINO BANANA COOKIES of “Every Merienda Matters” as an everyday expression of care, delivering comfort, convenience, and value for Filipino familes.
First taste impression last. For me, Bambino Banana Cookies is delicious banana-flavored cookies, crunchy, and pleasantly sweet. Perfect for baon. A familiar banana flavor for everyday snack. Filipino love for banana-flavored snacks.
Consider BAMBINO BANANA COOKIES as part of an everyday snack for Work-from-home merienda, school baon, afternoon coffee, family merienda, and sharing with friends. A budget-friendly snack. A childhood nostalgia. “This banana flavor brings back childhood merienda memories…” Banana lovers and Cookie lovers will consider BAMBINO BANANA COOKIES will consider it as part of everyday snack.
Every Merienda Matters. SUCERO Foods considers Bambino Banana as an everyday expression of care, delivering comfort, convenience, and value for Filipino families. Let’s celebrate SUCERE’s promise to “Live a Sweet Life”, this day & beyond!
ABOUT BAMBINO
Bambino is a brand under Sucere Foods Corporation, a company specializing in chocolate and confectionery products. Through Bambino Banana Cookies, the brand seeks to bring a familiar Filipino flavor into an affordable, enjoyable, and convenient everyday merienda experience.
A beloved Filipino flavor gets a crunchy new twist for every day merienda.
Some flavors feel lime home. For generations of Filipinos, banana has been a familiar favorite; it’s sweet, comforting, affordable, and easy to enjoy anytime.
Now, that beloved flavor is making its way into an exciting new merienda experience as Sucere Foods Corporation introduces Bambino Banana Cookies, a refreshed take on the classic banana cookie designed for today’s Filipino families.
With its crunchy, banana-flavored cookies, golden, flower-shaped design, and three-piece packs. Bambino Banana Cookies brings together familiarity, fun, and affordability in one convenient snack. The product is positioned as everyday merienda and baon companion for both kids and adults.
A Flavor Filipinos Already Know and Love
Banana is more than just a fruit in the Philippines; it is a familiar part of Filipino food culture. Bambino builds on this familiarity by transforming the recognizable banana taste into a crunchy cookie experience.
The flavor connects directly with core consumer associations: sweetness, familiarity, childhood, fun, and affordability.
The country’s strong banana industry also supports the opportunity. The deck cites Philippines banana production of approximately 2.31 million metrics tons, highlighting the country’s significant the country’s significant connection to the fruit.
More Than a Snack: “Every Merienda Matters.”
At the heart of Bambino Banana Cookies is a simple Filipino truth: merienda is more than just eating—it is a small everyday expression of care.
The brand’s new platform, “Every Merienda Matters,” reflects the reality of Filipino parents and providers who want to give their families something enjoyable during merienda while still being mindful of their budget.
Bambino Banana Cookies answers that need with a familiar banana flavor in an affordable cookie that families can enjoy every day.
Whether packed into a child’s baon, enjoyed during an afternoon break, or shared at home, Bambino Banana Cookies is designed to make ordinary merienda moments a little more enjoyable.
A Fresh Chapter for a Proven Favorite
The return of Bambino Banana Cookies is also a story of reinvention.
The brand’s previous banana cookie offering demonstrated meaningful consumer acceptance, particularly during its stronger commercial years. However, distribution challenges and reduced market availability eventually affected its momentum. Sucere is now building on that existing familiarity with a refreshed identity, strengthened route-to-market strategy, broader distribution, and integrated marketing support.
This time, the ambition is bigger: to make Bambino Banana Cookies accessible across more stores and bring the product closer to Filipino consumers wherever their everyday merienda happens.
The brand’s strategy aims to establish Bambino Banana as a preferred everyday merienda while building stronger long-term presence in the banana cookie segment.
Made for Everyday Filipino Moments
Bambino Banana Cookies come in a 9-gram pack containing three cookies, with a 12-month shelf life when properly stored. The product is positioned as a practical option for baon, merienda, and everyday snacking.
Its accessible format makes it easy to enjoy wherever the day takes you, from school and work to quick afternoon breaks at home.
And with its bright, playful packaging and distinctive flower-shaped cookies, Bambino Banana Cookies is designed to stand out both on the shelf and in the hands of consumers.
Putting Banana in Every Merienda
Bambino’s ambition goes beyond launching another cookie.
It is about bringing a familiar flavor back into the everyday lives of Filipino families—one small pack, one shared moment, and one merienda at a time.
“Let’s put Bambino Banana in every downline store. Every shelf. Every merienda. Every Filipino home.”
Because sometimes, the best merienda doesn’t need to be complicated. It just needs to taste familiar, feel affordable, and make the moment sweeter.
ABOUT BAMBINO
Bambino is a brand under Sucere Foods Corporation, a company specializing in chocolate and confectionery products. Through Bambino Banana Cookies, the brand seeks to bring a familiar Filipino flavor into an affordable, enjoyable, and convenient everyday merienda experience.
URS Flour’s ‘SUGOD BAKERY’ showcases the Best of Regional Bread Culture in the Philippines.
Every province in the Philippines has a story, and more often than not, that story is told through its bread. From the crusty, carabao-shaped Pinagong of Quezon to the melt-in-your-mouth Pastel of Cagayan de Oro, our regional bread culture is a delicious map of Filipino identity. Recognizing this rich heritage, Universal Robina Corporation (URC) Flour is hitting the road with SUGOD BAKERY, a high-energy campaign that celebrates these local treasures while providing the “secret ingredient” to help them reach their full potential.
The Secret Behind the Local Crust
What makes a regional specialty truly iconic? It is the perfect balance of tradition and quality ingredients. Whether it is the dense, satisfying bite of a Sariayahin bread during the Agawan Festival or the pillowy softness of Mindanao’s favorite pastries, URC Flour has quietly been the backbone of these recipes for decades.
By providing world-class, locally-milled flour, URC ensures that the soul of regional baking remains intact while meeting modern standards of taste and texture. SUGOD BAKERY is an invitation to discover how premium wheat flour products can elevate a simple community staple into a world-class culinary experience.
VIBRANT COLORS, RICH TRADITION AND BRIGHTER FUTURE FOR BAKERS.
The streets of Lucban are officially in full bloom! But this year, the energy is reaching a whole new level WITH the participation of URC Flour’s SUGOD Bakery Campaign.
“The Pahiyas Festival has always been a grand celebration of bounty and the incredible craftsmanship of the people of Lucban. This year, we are especially thrilled and grateful to have URC Flour as our partner in bringing the SUGOD BAKERY campaign to our town. We would like to extend our sincerest thanks to URC Flour for choosing to celebrate with us and for investing so deeply in our community through this special event,” said Ms. Aiza Andaya, OIC Budget Officer and Chairman of the Sponsorship Committee, Lucban, Quezon. “This collaboration is a significant boost for our local economy, as it directly empowers our neighborhood bakers—the hardworking hands behind our beloved local breads” shared Andaya.
Celebrating Success at the Heart of the Festivals
To ensure maximum excitement and community impact, URC Flour has partnered with Local Government Units (LGUs) to embed the SUGOD BAKERY experience into the country’s most vibrant celebrations. This isn’t just a business tour; it’s a cultural celebration where modern technology meets age-old recipes. Bakers and food enthusiasts can catch the movement as it ignites the Pahiyas Festival in Lucban and the Agawan Festival in Sariaya
Onward to Modern Tradition: An Unstoppable Movement
URC Flour is bridging the gap between time-honored traditions and the future of baking. At every stop, SUGOD BAKERY will make local festivals into centers of discovery. Here, bakers can master new production methods and innovative marketing tips to grow their shops without losing their unique local flavor. It’s the perfect time to learn something new, step into the spotlight, and take your business to the next level.
EMPOWERING THE FILIPINO BAKER. Building on the solid foundation of the BIDA sa Masa program, the SUGOD BAKERY Campaign is now fueling a new era of growth, giving our community bakers the tools and expertise they need to expand their businesses and master the art of baking.
Through the Sugod Bakery campaign, URC Flour is traveling across the country to help and support local baking. The Local Government Units (LGU) gain a partner in grassroots development, while bakers walk away with new skills in food safety, marketing, and advanced production.
CELEBRATING SARIAYA’S FINEST AT THE AGAWAN FESTIVAL. The energy was electric in Sariaya, Quezon, as URC Flour joined the vibrant festivities of the Agawan Festival. For this year, a number of festivals from Luzon to Mindanao will be visited by the SUGOD BAKERY caravan, as URC Flour continues its commitment to fueling the passion of Filipino bakers and honoring the rich culinary traditions that bring our communities together.
The Tribute Hotel is a new address for stylish stays and celebrations in Quezon City.
Quezon City, Philippines–Right in the heart of Tomas Morato in Quezon City, touted as the “Entertainment Capital of the Philippines,” lies The Tribute Hotel Quezon City, a chic and comfy hotel quietly making its mark as one of the city’s newest lifestyle destinations for staycations or dazzling celebrations.
An establishment that blends comfort, thoughtful design, and a sense of ease that feels both modern, welcoming, and rejuvenating, The Tribute Hotel had its soft opening in November 2024. Since then, the hotel has been drawing attention for offering a refined yet relaxed stay experience in one of Quezon City’s most vibrant neighborhoods.
With a design that eyes both business and leisure travelers, The Tribute Hotel offers well-appointed rooms that balance function and comfort. Currently available for booking are the Deluxe Room and Superior Twin Room, both equipped with lifestyle essentials such as flat-screen TVs, unlimited Wi-Fi, safety deposit boxes, mini refrigerators, kettles, and complete bathroom amenities.
Deluxe Rooms, on the other hand, come with a bathtub and the option of twin or queen beds at the same rate, while Superior Twin Rooms feature a sleek shower setup. Guests also enjoy access to the hotel’s pool, gym facilities, and breakfast for two already included in published rates. A larger Junior Suite is set to open next year, expanding the hotel’s offerings even further.
Beyond its rooms, The Tribute Hotel positions itself as a versatile venue for gatherings of all kinds. Its three function rooms—Ibiza, Valencia, and Mallorca—are designed to host everything from intimate meetings to milestone celebrations. Ibiza, the largest at 165 square meters, can accommodate up to 120 guests, while Valencia and Mallorca offer more intimate settings for smaller groups. Banquet menus are curated by the hotel’s in-house kitchen, with flexible options tailored to different budgets and occasions.
Adding to the hotel’s lifestyle appeal is Don Tomas, its signature restaurant, which serves Spanish fusion cuisine in a stylish yet approachable setting. Here, classic Spanish flavors are reimagined with modern touches, making it a go-to spot for both hotel guests and local diners. This holiday season, The Tribute Hotel also rolls out special Christmas buffet dinners on December 24 and 31, priced at Php 2,000 nett per person, from 6 p.m. to 10 p.m.
As a new player in Quezon City’s hospitality scene, The Tribute Hotel QC is carving out its niche by offering more than just a place to stay. With its central location, thoughtful amenities, flexible event spaces, and growing dining experiences, it presents itself as a destination where stays, celebrations, and everyday moments feel effortlessly well put together.
The Tribute Hotel Quezon City is located at 99 Scout Gandia, Brgy. Sacred Heart, Tomas Morato, Quezon City. For bookings and reservations, visit the hotel’s Facebook and Instagram pages, email reservations@thetributehotel.ph, or call 0977 203 3805.
A festive peek at the hotel’s future as a social hotspot
Over the weekend, the hotel offered a glimpse of its potential as a social hub when it hosted the annual Christmas gathering of the Filipino Bloggers Network (FBN), a prestigious group of some of the country’s most recognized members of the blogging community.
The celebration unfolded as a relaxed, convivial evening—filled with shared stories, good food, and laughter—reflecting the kind of warm, community-driven experiences the hotel aims to create. Rather than a formal affair, the night felt like a reunion, made more memorable by the hotel’s attentive service and comfortable, inviting spaces.
The FBN also extends its heartfelt thanks to all the generous sponsors for their invaluable support in making the FBN Christmas gathering a success. Their partnership, contributions, and unwavering commitment helped bring the celebration to life and created a memorable experience for everyone involved. The group truly appreciates the trust and collaboration, and will be looking forward to more meaningful partnerships in the future.
White Castle Whisky has announced Ashley Rivera as the 2026 White Castle Whisky Calendar Girl.
The brand’s new Calendar Girl is a charismatic and comedic GMA Network artist, digital creator, and online and television personality
White Castle Whisky proudly names Ashley Rivera, GMA Network artist, digital creator, and one of the country’s most recognizable online and television personalities, as the 2026 White Castle Whisky Calendar Girl. Known for her charisma, comedic ability, and screen presence, Ashley brings out a more refreshing and comical side to the calendar tradition, in line with White Castle Light Whisky’s tagline “Dapat light lang!”
The official unveiling of the White Castle Whisky 2026 Calendar was held during a special press conference on December 19, 2025 at Rampa Drag Club, Quezon City, 3 to 6 pm.
This moment makes Ashley the newest addition to the iconic line of White Castle models such as Evangeline Pascual, Lora Tolentino, Techie Agbayani, Carmi Martin, Maria Isabel Lopez, Cristina Gonzales, Glydel Mercado, Roxanne Ginoo, Ninong Ry, Sassa Girl, Ria Atayde, Angelie “Pench” Andanar, and more.
This year’s calendar aims to showcase a fusion of classic White Castle allure and contemporary Filipino pop culture, with Ashley embodying confidence, charm, and the spirit of today’s empowered Filipina, while showcasing her natural wit and humor. Her selection is a testament to White Castle Whisky’s brand values of encouraging individuality, authentic expression, and lighthearted enjoyment of the moments in one’s life.
“I’m incredibly honored and thrilled,” Ashley shares. White Castle Whisky has such an iconic place in Filipino culture. To be chosen as the 2026 calendar girl feels surreal—l’ve been dreaming about this after being inspired by Tita Carmi Martin, and I can’t wait for everyone to see what we created.”
A GMA Sparkle Artist, Ashley Rivera attracted fans as a former regular cast member of the longest-running sketch comedy and gag show Bubble Gang, and other shows on the network. Before her career in mainstream TV acting, she was famous on TikTok and YouTube for her comedic persona “Petra Mahalimuyak.*
In 2024, she started her podcast titled Chicks 2 Go, where she hosts with fellow comedian and internet personality Hershey Neri as they talk, joke, and share random relatable stories. In one of the earlier episodes of the said podcast.
Barique is a premium Filipino Lambanog from Quezon Province. It is more than a drink—it’s an experience of elevated Filipino heritage.
Makes Its Debut
Long before artisanal spirits and craft cocktails filled today’s bar menus, Filipinos were already sharing a homegrown drink steeped in tradition: lambanog. Distilled from coconut nectar and crafted across generations, lambanog has long been part of Filipino culture—passed around during celebrations, gatherings, and late-night conversations, serving as both a symbol of hospitality and a storyteller of our rural heritage. It is bold, shared, and unmistakably Filipino.
Today, this iconic spirit has taken a bold step.
Introducing Barique: Heritage-Crafted, Premium by Design
Barique, proudly made in Quezon Province, reimagines the lambanog for the modern Filipino celebrations. Upholding traditional distillation methods while applying today’s quality standards, Barique elevates the traditional coconut spirit into a premium, world-class liquor.
Smooth, sweet, and bold with a lingering warmth, Barique showcases what lambanog can become when craftsmanship, culture, and innovation come together.
Two variants offer distinct yet refined experiences:
● Barique Gold – 45% ABV, ₱3,999 (750 mL)
● Barique Silver – 40% ABV, ₱2,599 (750 mL)
A Versatile Spirit for Today’s Lifestyles
Beyond being enjoyed neat, Barique is crafted to shine in today’s cocktail culture. Its clean, refined flavor profile transforms beautifully in mixes—whether in tropical highballs, elevated island-inspired cocktails, or twists on classics like the old-fashioned or gin fizz.
Its bold yet smooth character also pairs effortlessly with food, making it ideal for Filipino dining. From grilled seafood and crispy pork dishes to rich coconut-based specialties, Barique’s warmth and sweetness enhance flavors and elevate the meal.
“Barique is more than a drink—it’s an experience of elevated Filipino heritage. Our goal is to honor lambanog’s cultural roots while introducing a refined version that allows it to be a part of more occasions and among the choice drinks of today’s more sophisticated customers,” said Maura Pasciolco, General Manager of Pacificroots Coconut Products Manufacturing.
Celebrating Filipino Craftsmanship and Innovation
Barique is an addition to the line-up of products proudly made in Quezon, produced by Pacificroots Coconut Products Manufacturing, a subsidiary of Pasciolco Agri Ventures, the same company behind the well-loved Quezon’s Best products.
As Quezon is the homeland of lambanog, Barique stands as a testament of local pride and ingenuity. It honors the drink’s cultural authenticity while elevating it through world-class distillation and sanitation standards, ensuring safety, refinement, and consistent quality at all times.
“Because it is at a more accessible price point, Barique opens the door for more Filipinos to appreciate the craftsmanship of their very own lambanog,” said Lito Pasciolco, owner of Pacificroots Coconut Products Manufacturing.
A Toast to Tradition
With every bottle, Barique invites Filipinos to celebrate both their roots and the vibrant spirit of modern Filipino life. Whether enjoyed in intimate gatherings, grand celebrations, or gifted during life’s milestones, Barique is a proud reminder that world-class spirits can be Philippine-made.
Barique is now available online at quezonsbest.com and Lazada, and soon in Shopee and in selected retail stores nationwide, such as S&R, Landers, and Marketplace.
More information about Barique is also available at barique-lambanog.shop.
Coca-Cola illuminates sites to spread bright Christmas magic nationwide this year.
Christmas is a cherished tradition in the Philippines that embodies joy, hope, and togetherness. It’s a time when families reunite, communities come alive with parol and carols, and even the simplest gatherings become moments of magic.
Staying true to the spirit of spreading happiness all year round, Coca-Cola Europacific Aboitiz Philippines (CCEAP)—the bottling partner and official distributor of Coca-Cola products in the country—brings to life its highly anticipated annual Christmas light-up across its sites.
This year, over 30 CCEAP sites in Luzon, Visayas, and Mindanao shines bright with the theme “Bituin ng Pag-asa: Guiding Light for a Brighter Future.” Each lighted site serves as a beacon of festive cheer and Filipino spirit, celebrating the enduring hope that binds communities and uplifts spirits.
This long-standing tradition honors the total beverage company’s nearly 9,000-strong workforce, whose dedication ensures that Coca-Cola products reach homes and its customers—keeping communities refreshed every single day.
The annual Christmas light-up has turned Coca-Cola’s sites into local attractions nationwide, drawing visitors and hosting shared moments among friends and families. Among the sites are Naga, Santa Rosa, Calasiao, Iloilo, Misamis Oriental, and Davao. In Santa Rosa, the light-up complements its iconic landmark of giant Coca-Cola cans, making it a must-see destination during the holidays.
Associates at Coca-Cola’s Calasiao Plant smile as they transform the site into a festive spectacle. This is part of CCEAP’s yearly tradition of coming together to light up their different sites to spread Christmas cheer.
Festive lights illuminate the Coca-Cola Tarlac Distribution Center, celebrating the joy and hope that its associates bring communities year-round.
Each light-up installation was conceptualized by CCEAP associates, and uses ornaments handcrafted using recycled and upcycled materials. These displays reflect what makes a Filipino Christmas truly special: making celebrations meaningful by finding joy in the simple act of coming together. Adding to the festive spirit, the iconic Coca-Cola Christmas Truck continues its journey across the country, spreading the magic of Christmas wherever it goes.
Coca-Cola’s Ilocos Plant shines bright as it’s decked with Christmas decorations conceptualized and handcrafted by Coca-Cola associates.
In celebrating Christmas, CCEAP also honors the passion and perseverance that carried communities through challenging times, including the numerous natural disasters that the country has faced this year. CCEAP stands alongside the communities it serves in times of need by mobilizing relief efforts, ensuring the safety of its people, and delivering safe drinking water and essential supplies to those affected.
“In every challenge Filipinos faced this year, there was always a reason to hold on to hope, and we are deeply grateful for the dedication and support of our people and the communities we serve,” said Gareth McGeown, President and CEO of CCEAP. “As we continue the Coca-Cola tradition of lighting up our sites, we aim to spark joy and serve as a beacon of hope not just for the holidays, but as we look ahead to a brighter, more promising tomorrow. Because even in the most difficult times, hope shines brightest when people come together,” added McGeown.
Having been woven into the fabric of Filipino culture for over 113 years, CCEAP has been an integral part of Filipino festivities—from beloved beverages enjoyed during everyday occasions to delivering refreshment, sparking shared moments, and bringing an extra light to life during the holidays.
CCEAP is locally rooted and deeply connected to the communities it serves, with products proudly made by Filipinos, for Filipinos. With a vast footprint spanning 18 manufacturing sites, and nearly 70 distribution and sales offices, CCEAP remains committed to uplifting communities nationwide all year round.
About Coca-Cola Europacific Aboitiz Philippines (CCEAP)
Coca-Cola Europacific Aboitiz Philippines (CCEAP)—the bottling partner and official distributor of Coca-Cola products in the Philippines — operates across 18 manufacturing facilities and almost 70 distribution centers and sales offices nationwide, offering 20 brands in its beverage portfolio and employing around 9,000 Filipinos. Formerly Coca-Cola Beverages Philippines Inc. (CCBPI), CCEAP is jointly owned by Coca-Cola Europacific Partners (CCEP) and Aboitiz Equity Ventures, Inc. (AEV) following the completed acquisition on 23 February 2024. CCEAP remains committed to its vision of refreshing Filipinos and making a difference across the Philippines through its great people, great beverages, great execution, and great partners, all while keeping sustainability at the heart of its operations.
CDO celebrates 50 years with the Holiday’s Perfect Pair.
For 50 years, CDO Foodsphere, has been part of Filipino Christmas celebrations, from Noche Buena gatherings to holiday gifting with loved ones. This year, CDO marks its golden anniversary by spotlighting two enduring symbols of the Filipino holiday table: CDO Holiday Ham and Danes Queso de Bola.
At the media event “Unwrapping the Holiday’s Perfect Pair” held at Manila House, CDO welcomed guests for an immersive holiday experience designed to spark creativity, connection, and celebration. The program showcased how the perfect pairing of CDO Holiday Ham and Danes Queso de Bola continues to make gatherings special, whether served during Noche Buena, shared at parties, or given as thoughtful gifts.
A Three‑Part Program That Brought Christmas to Life
Food Flight: A Flavor Journey With the Perfect Pair
Guests enjoyed a guided tasting featuring three recipe applications using CDO Holiday Ham and Danes Queso de Bola, a playful but elevated showcase of how the duo can transform festive meals. The Manila House resident chef created especially for the event Holiday Ham & Pineapple Skewers with Honey Mustard Glaze, Danes Queso de Bola Truffle Croquettes, and Holiday Ham & Queso de Bola Breakfast Pandesal.
The segment highlighted the versatility of both products, familiar enough to feel nostalgic, yet dynamic enough to inspire new traditions.
Holiday Tablescaping: Style Meets Celebration
Next, Laureen Uy, recognized as a fashion blogger and a leading voice in lifestyle and entertaining, showed how holiday hosting can be elevated through thoughtful tablescaping. Known for her bold combinations, refined eye for detail, and innate sense of visual storytelling, she was the perfect fit for this workshop, demonstrating how styling a table can set the tone for a warm and memorable holiday celebration.
Her approach balanced modern aesthetics with personal warmth, layering textures and linens to instantly add depth, mixing warm neutrals with metallic accents for a festive palette, adding meaningful touches like handwritten cards and fresh herbs, and making her centerpieces the CDO Holiday Ham and Danes Queso de Bola.
Laureen reminded guests that preparing a table is an act of care, more than decoration, it’s a gesture that tells loved ones they’re welcome, even before the first bite is served.
Masterclass: Perfect Pairing Charcuterie Workshop
The most interactive segment of the afternoon was a hands-on masterclass facilitated by Chef Marvin Agustin, who guided attendees in building their own festive charcuterie boards. While many first met him on screen, he has since become one of the country’s most celebrated restaurateurs, with multiple beloved dining concepts under his belt, including his newest restaurant that recently earned the prestigious Bib Gourmand recognition from the Michelin Guide. He emphasized that great charcuterie balances both taste and storytelling, contrasting textures, colors, and shapes arranged with intention.
What made this segment memorable was its experiential nature, every attendee created and took home a personalized holiday board, making the workshop not only instructional but personal and fun.
The Holiday’s Perfect Pair, More Than Traditions, A Shared Experience
Throughout the event, CDO’s message was clear: the holiday season is about coming home, to flavors, to milestones, and to the people who matter.
“As CDO celebrates its 50th anniversary, this moment reminds us of what matters most, Filipino families brought together by food that feels like home,” said Dr. Charmaine Ong‑Castro, Senior Vice President for Purchasing, Treasury and Corporate Governance. “Every home that welcomes CDO into their celebrations becomes part of our story, and we are grateful to be part of theirs.”
“What we appreciate most about gatherings like today is seeing how people bring our products to life, not just through recipes, but through stories,” shared Jason Ong, Vice President for Emerging Businesses. “If these stories reach more families and inspire moments around the table this Christmas, then we know we’re creating moments that truly matter.”
The true essence of Christmas is the joy of giving, choosing gifts that carry warmth and meaning. For many Filipino families, that joy is often expressed through food that feels personal and thoughtful. Whether it’s prepared at home or shared with others, the right pairing can instantly make the season special.
For that special regalo, it’s the two that counts, CDO Holiday Ham, made from 100% premium whole meat of tender pork hind leg, the best cut for hams, perfectly paired with Danes Queso de Bola, with its bright red ball and creamy, indulgent flavor that brings festivity and nostalgia to every holiday table, the kind of rich, familiar taste that instantly reminds you that Christmas has arrived.
“We invite everyone to rediscover why this holiday pairing continues to hold its place at the center of Filipino celebrations. Every family celebrates Christmas differently, but this simple Holiday pairing remains constant, one that brings comfort, familiarity, and connection,” said Marketing Manager Janna Ong‑Santos.
A Christmas Celebration Through and Through
Beyond the three signature segments, guests enjoyed a full Christmas table and grazing spread, complete with CDO Holiday Ham and Danes Queso de Bola, a visual and flavorful reminder of why these products remain must‑haves on every Filipino holiday table.
CDO executives Jao Ong, Senior Customer Development Manager, Bernice Jalgalado, Vice President for Marketing, and Sammy Sih, Executive Vice President, also graced the celebration, reinforcing the company’s collective commitment to shaping the next 50 years of meaningful mealtimes.
The afternoon ended with a delicious lunch, more festive moments, and guests taking home their handcrafted charcuterie boards. Long after the season ends, what stays with us are not the presents we opened, but the moments we shared, and the people who made us feel at home.
