The heart of Nueva Vizcaya came alive in a celebration of culture, community, and contemporary living as Camella unveiled Camella Solano through Florece: Modern Lifestyles in Full Bloom. Held at Balai Gloria Hotel in Solano, the event marked a milestone in the continued expansion of the Philippines’ most trusted and preferred housing brand across North Luzon, bringing its signature blend of comfort and convenience to the province known as the Gateway to the Cagayan Valley.
A blooming breakthrough
Inspired by the passionate pulse and poetry of a Spanish fiesta, Florece captured the essence of a life well lived, where communities burst with vitality, possibilities unfold with promise, and aspirations reach their finest season. The occasion celebrated not only the prospects of its newest residential development but also the spirit of progress shared by the people of Solano.
Guests, homebuyers, investors, and business partners were welcomed by Zen Han, who hosted the event with enthusiasm. Setting the tone for the afternoon, Ailene Sarmiento, Group Head for North Luzon and Mega Manila, delivered heartfelt remarks that highlighted the enduring mission of Camella: to create lifestyles that flourish, designed for Filipino families who dream of a better and brighter tomorrow.
For his part, the Hon. Atty. Philip Agraan Dacayo, Mayor of Solano, welcomed Camella with an inspiring message saying, “Every home that will be built in Camella Solano will hold more than windows and walls-it will hold stories. Stories of parents who work hard for a better life. Stories of young people who will dream bigger. Stories of families who will plant their future in Solano. Because a true community is not built of cement-it is built of character. Built by people who believe in unity, peace, and progress with purpose. When we are united, nothing is impossible. And tonight, we move forward together.”
Concept Development Officer Ar. Cristina Boñula presented the vision behind Camella Solano, detailing how the design captures the dream of Novo Vizcayano living. Her presentation displayed a future-ready community that enhances family life while preserving the natural beauty of the province.
In true Florece fashion, the event echoed the rhythm of a Spanish fiesta. Guests were treated to dynamic performances, including a soulful salsa and a stirring paso doble, embodying the motion of modern Filipino life. The ceremonial toast led by Hon. Atty. Philip Agraan Dacayo, Mayor of Solano, alongside Group Head Ailene Sarmiento, Officer-in-Charge for North Luzon Rona Roces, Ar. Ryan Erese, Ar. Tina Boñula and Group Accounting Head Norris Gonzales, formally sealed the partnership and shared prosperity for Nueva Vizcaya.
Where dreams meet design
Rising on 17 hectares of scenic land along the National Highway in Barangay Bascaran, Camella Solano introduces an iconic community that blends form and functionality. Homeowners will enjoy recreational amenities, including a clubhouse, swimming pool, and multi-purpose courts for family and community bonding.
Echoing the charm of Spanish seaside villages, Camella integrates Mediterranean touches into its house models, their color palettes evoking the warmth of the morning sun, the deep blue of the sea, and the soft tones of the shore. Each home is designed to maximize space, with layouts catering to different life stages, whether for a young professional, couples starting a family, multigenerational households, returning OFWs, or retirees seeking a suburban setting. Camella ensures round-the-clock safety through roving guards and high perimeter walls. Its proximity to academic institutions, workplaces, healthcare facilities, and commercial centers provides ease while maintaining a serene environment close to nature.
The Philippines’ largest homebuilder
For nearly five decades, Camella has been building homes in beautifully planned communities across the Philippines. With the widest geographic reach, Camella continues to create thriving communities that embody innovation and inclusivity. With over 600,000 homeowners across 1,240 communities in 49 provinces and 147 cities and municipalities, Camella remains at the heart of Filipino homeownership.
As North Luzon continues to forge forward, Camella remains steadfast in its support, building where development meets desire. Through Camella Solano, Nueva Vizcaya steps onto the map of progress, offering families a life framed by mountains, fueled by heritage, and fashioned for future growth.
Discover more about Camella at www.camella.com.ph and follow @CamellaOfficial.
Reference & Media Contact:
Ralph Rufino
