Category: Advocacy

  • Filipino Bloggers Network (FBN) Get-together 2024 at Go Hotels Timog-Quezon City

    Filipino Bloggers Network (FBN) Get-together 2024 at Go Hotels Timog-Quezon City

    The Filipino Bloggers Network (FBN) get-together 2024 was held on December 7, 2024 at Go Hotels Timog-Quezon City, organized by Mr. Richard C. Mamuyac, Ms. Divine R. Caraecle and Ms. Lariza Garcia.

    Members of FBN who’ve attended the event had experienced the importance of FBN get-together 2024.

    Thank you so much of the sponsors, PRs, attendees and organizers of the successful FBN get-together 2024.

    Sponsors: Go Hotels Timog-Quezon City, Experience Travel And Living, CATPR, Breville, Oreo Ice Cream, Klaypel, Comm And Sense, Roar Argille, Meralco, i55 Talent House, Gardenia, Rex Education, Maria Clara By Destilerial Limtuaco, Mega Prime Food, National Book Development Board, One Proud Momma, EON, Pro Solution, Dearself, Mr. Potato, Mab Strive, Statworks, URC, Rebel Marketing, San Miguel Home Foodie, Full Circle PR, Story Teller PR, TaFBDI Advertising Corp., Groupo Agatep, Alpas Consultancy, Salgado PR, Fuentes PR, JN Enterprises Branding Consultancy, Fast, Fujifilm Philippines, Precious PR, Evident PR, Big Boss, Caryyboy and Meralco.

    #fbn2024 #FBN #FilipinoBloggersNetwork #2024FBNGetTogerher #FilipinoBloggersNetowrkG2G #GoHotel #GoHotelsPH

  • Vigan City: Coca-Cola Foodmarks Vigan – Historic Streets, Authentic Eats & Ice-Cold Coca-Cola

    Coca-Coca Foodmarks has launched another world class food capital in Vigan City. On December 10, 2024, I attended the launch of Coca-Cola Foodmarks Vigan that was held at Evelyn Cafe in La Casa Blanca Vigan Hotel, Vigan City, Ilocos Sur, Region 1 (Ilocos Region), Philippines.

    Coca-Cola Foodmakrs Vigan is considered as the first Coca-Cola Foodmarks in North Luzon of the Philippines. The event was themed: “Coca-Cola Foodmarks, Historic Streets, Authentic Eats, Ice-Cold Coca-Cola”. The team of Coca-Cola Philippines is into mission and advocacy to promote not only tourism but the local cuisines and delicacies of Vigan. To support and promote the best of Vigan: Bagnet, Pakbet and other Ilocano Specialties in the diverse communities in this nation and entire world.

    The partnership of The Coca-Cola Philippines thru Coca-Cola Foodmarks, Local Government Unit (LGU) of Vigan and residences in the community are necessary to achieve its goal to uplift the livelihood and tourism in Vigan City.

    Coca-Cola Foodmarks will transform all local food maps in the global landmarks. Sharing the rich’s people of Filipino meaning in the world, from Vigan’s iconic dishes, to other regions by the foods this day & beyond.

    Let’s support and visit the Coca-Cola Foodmarks of the Historic Streets in Vigan and experience Authentic Eats of the best of Vigan: Bagnet, Pakbet and other Ilocano Specialties, great with Ice-Cold Coca-Cola.

  • Coca-Cola Foodmarks: Coca-Cola Foodmarks Vigan Launch – A World Class Food Capital

    Coca-Cola Foodmarks: Coca-Cola Foodmarks Vigan Launch – A World Class Food Capital

    Coca-Cola Foodmarks Philippines has launched another world class food capital, the historic city of Vigan.

    The Coca-Cola Foodmarks Vigan Launch was held on December 10, 2024, at Cafe Evelyn in La Casa Blanca Vigan Hotel, Vigan City, Ilocos Sur, Philippines organized by Coca-Coca Philippines in partnership with the Local Government Unit (LGU) and local restaurant owners in the community.

    Mr. Ancher Cua, a freelance wedding and event host (emcee) in Ilocos Region and Metro Manila, Philippines, hosted the launch of Coca-Cola Foodmarks Vigan attended by the Coca-Cola Team, Vigan LGU, media and guests.

    Coca-Cola Foodmarks Vigan is the first Foodmarks in North Luzon, according to Mr. Josh Montales, Franchise Operations Manager for North Luzon of Coca-Cola Philippines. He mentioned that the vision of Coca-Cola Foodmarks, is transform all local food maps in the global landmarks. Sharing the rich’s people of Filipino meaning in the world, from Vigan’s iconic dishes, to other regions by the foods.

    The Coca-Cola Team want every corner of the Philippines to shine on the global stage. On behalf of Coca-Cola Philippines, Mr. Montales extend the heartfelt gratitude to the City of Vigan for embracing the said event. Together we are celebrating the best of Filipino culture and of course our love for good food. He was also grateful of the pilars of Vigan Culinary, the restaurant owners.

    During the event, Ms. Joane Gutierrez of Coca-Cola Philippines stated that Vigan is more than just a Unesco heritage site. It is a living testament to the harmonious value of Filipino, Spanish, Chinese and indigents influences. A cultural mosaic that continues inspire in the life visitors from around the world. And the sanctuary of this vibrant heritage is food. Our universal language that brings people in the world.

    Coca-Cola Foodmarks is being launched in the City that has mastered the art of flavor and hospitality. This initiative is not only the joy of eating, but also the stories, traditions and hard work behind every dishes.

    With Coca-Cola Foodmarks, we aim to shine the spotlight on the culinary items in its establishments that define the kind of experience across the Philippines. She also mentioned her heartful gratitude to the visionaries, collaborators and everyone who made this project possible. Not this last as serve as a symbol of started commitment to preserving the culinary heritage.

    To celebrating excellence and to create the moments of joy, one meal and one Ice-Cold Coca-Cola. Let’s toast this partnership to the continued success of culinary scene and to the joy of food the bring us all together.

    Mr. Mr. Maverick Tan, Commercial Unit Director for North Luzon Coca-Cola Philippines stated that they are in Vigan City to promote not only tourism but the local cuisines and delicacies of Vigan. This is not just putting bagnet or your favorite local delicacies in the mouth of the Philippines but in the entire world.

    He also mentioned that this is us really making difference as we promote the culture authentic food tourism and everything. So, really have to be the partnership of the local government unit, the residences in the community and to uplift the livelihood and tourism in Vigan. According to Mr. Tan, hoping that this is not just the first and the last, but the many collaboration we can do. He also encouraged the guests in the event, to really enjoy, have a meal, not just get in with friends or the people together, but to make memories unleash the real magic of Coca-Cola and make this day extra especial.

    Lastly, he invited the guest and attendees of the Coca-Cola Foodmarks Vigan Launch, to go out, walk the entire streets and try the authentic food, especially for local restaurant owners in Vigan and enjoy it, and make it extra special with Ice-Cold Coca-Cola.

    The Launch of Coca-Cola Foodmarks Vigan themed dubbed as “Coca-Cola Foodmarks, Historic Streets, Authentic Eats, Ice-Cold Coca-Cola”.

    Coca-Cola Foodmarks has launched another historic and world class food capital in Vigan City. With the historic city, walk the cobblestones and step into Vigan’s rich heritage. Bite into the best of Vigan: Bagnet, Pakbet, and other Ilocano specialties great with Ice-Cold Coca-Cola. Mangan tayon! Coca-Cola Foodmarks Historic Streets Authentic Eats Ice-Cold Coca-Cola this day & beyond.

    #CocaColaPH #CocaColaFoodmarks #CocaColaFoodmarksVigan #FoodmarksVigan #IceColdCocaCola

    Media Contact:

    Erica Atonito

    Brand PR Director

    REDTORCH COMMUNICATIONS

    2nd Floor, The Strip at Circulo Verde, Calle Industria, Bagumbayan, Quezon City

  • Coca-Cola Foodmarks Vigan Launch

    Coca-Cola Foodmarks Vigan Launch

    Coca-Cola Beverages Philippines, Inc. has launched Coca-Cola Foodmarks Vigan held on December 10, 2024 at Cafe Evelyn in La Casa Blanca Vigan Hotel, Vigan City, Ilocos Sur, Region 1 (Ilocos Region), Philippines hosted by Ancher Cua, a freelance wedding and event host (emcee) in Ilocos Region and Metro Manila, Philippines.

    Coca-Cola Foodmarks Vigan Launch was led by Mr. Josh Montales, Franchise Operations Manager for North Luzon of Coca-Cola Philippines, Mr. Maeverick Tan, Commercial Unit Director for North Luzon, Coca-Cola Team and Vigan LGU Team.

    According to Mr. Mr. Maverick Tan, Commercial Unit Director for North Luzon Coca-Cola Philippines. they are in Vigan City to promote not only tourism but the local cuisines and delicacies of Vigan. This is not just putting bagnet or your favorite local delicacies in the mouth of the Philippines but in the entire world.

    He also mentioned that this is us really making difference as we promote the culture authentic food tourism and everything. So, really have to be the partnership of the local government unit, the residences in the community and to uplift the livelihood and tourism in Vigan. And hoping that this is not just the first and the last, but the many collaboration we can do, according to Mr. Tan.

    He also encouraged the guests in the event, to really enjoy, have a meal, not just get in with friends or the people together, but to make memories unleash the real magic of Coca-Cola and make this day extra especial. Lastly, he invited the guest and attendees of the Coca-Cola Foodmarks Vigan Launch, to go out, walk the entire streets and try the authentic food, especially for local restaurant owners in Vigan and enjoy it, and make it extra special with Ice-Cold Coca-Cola.

    Coca-Cola Foodmarks has launched another historic and world class food capital in Vigan City. With the historic city, walk the cobblestones and step into Vigan’s rich heritage. Bite into the best of Vigan: Bagnet, Pakbet, and other Ilocano specialties great with Ice-Cold Coca-Cola. Mangan tayon! Coca-Cola Foodmarks Historic Streets Authentic Eats Ice-Cold Coca-Cola this day & beyond.

    Media Contact:

    Erica Atonito

    Brand PR Director

    REDTORCH COMMUNICATIONS

    2nd Floor, The Strip at Circulo Verde, Calle Industria, Bagumbayan, Quezon City

    #CocaColaPH #CocaColaFoodmarks #CocaColaFoodmarksVigan #FoodmarksVigan #IceColdCocaCola @cocacolaph Coca-Cola Coca-Cola Erica Atonito

  • First Eduspec Inc. encourages institutions to be STEAM-STRONG for the future of learners

    First Eduspec Inc. encourages institutions to be STEAM-STRONG for the future of learners

    First Eduspec Inc. advocates organizations to STEAM-STRONG for the future of diverse learners in the diverse communities, this day & beyond.

    The results of the Programme for International Student Assessment (PISA) and other international standardized tests have brought attention to the poor performance of Filipino learners, underscoring the ongoing challenges in the quality of education in our country today. Filipino students are falling behind in critical areas, particularly math and science, ranking 77th among 81 countries in the 2022 PISA rankings released in December 2023.

    For First Eduspec Inc. (FEI), this news presents a challenge and an opportunity to provide better support for learners by emphasizing their STEAM curriculum. With a purposive and well-designed STEAM curriculum, experiential tools to test and hone students’ skills, assessments to measure performance, and continuous professional development programs for teachers, Filipino learners can fully realize their potential and become more equipped and STEAM-strong. All these are offered by FEI, a multinational organization known for its innovative, technology-based educational solutions and services, and a sister company of Rex Education, a leading academic publisher in the country.

    On October 11, FEI and REX underscored their commitment in a special program to address the challenges of providing better support for Filipino learners in STEAM education as they prepare to become future-ready citizens of a digital, technology-driven world.

    Themed Armed and Equipped: Nurturing Future-Ready Citizens Through Leveled-Up STEAM Learning with First Eduspec Inc., the program featured keynotes from prominent STEAM stakeholders, including FEI General Manager Willard Paras and Dr. Alfons Jayson Pelgone of the Philippine Normal University. FEI and Rex Education also reaffirmed their commitment to actively support initiatives aimed at advancing the Philippine education system and further empowering Filipino learners.

    “At FEI, we have made it our mission to come up with STEAM learning solutions that are relevant, needs-driven, and research- and evidence-based to respond to the ever-changing needs for innovative learning solutions,” Paras said, as he discussed the four pillars of FEI’s STEAM-STRONG programs:

    1. STEAM curriculum designed to develop 21st-century skills.
    2. Authentic assessment for evidence-based teaching, learning dynamics, and evaluation of students’ skills achievement.
    3. Educational technology to help students and teachers familiarize themselves with the world of work.
    4. Capacity building and professional development for institutions, and especially teachers, to effectively deliver these programs.

    “We work closely with every partner and institution to ensure schools are ready to assist learners in their STEAM journey. We provide training and workshops to help empower teachers and instructors, enabling them to become competent STEAM enthusiasts who can, in turn, arm and equip our learners,” Paras added.

    In his keynote, REX CEO Don Timothy Buhain reflected on the Philippines’ low PISA ranking, calling it “a challenge for all of us” and prompting the audience to consider these vital questions: How are we teaching STEAM in our schools? Are we truly giving our learners all the tools and support they need to succeed in the real world?

    “This is a conversation we need to have, and I am happy we are here as part of the solution. We will do more,” Buhain assured.

    “With FEI’s guidance, our STEAM offerings have been significantly enhanced, enabling us to better meet the needs of our learners. For us at REX, FEI is family—an integral contributor to the symphony of learning solutions we have developed over the years. This relationship grows stronger every day as we approach our 75th year of nurturing Filipino learners,” Buhain said.

    These needs have only increased in the 21st century, with the introduction of digital learning technologies fundamentally transforming how people learn and interact with information. This transformation underscores the importance of technology—a core component of STEAM—in ensuring young people’s successful participation in all spheres of life.

    In line with this, PISA has introduced in its ninth cycle a new, innovative domain: Learning in a Digital World, which assesses students’ ability to learn and thrive in digital environments alongside its usual evaluations of core skills in math and science. FEI and Rex Education’s STEAM-STRONG initiative aims to help improve Filipino learners’ performance in PISA and prepare them for a digital, technology-driven future.

    The special event also marked the launch of the Partnership Graduate Studies Program with First City Providential College, an institution granted autonomous status by the Commission on Higher Education. The program will offer advanced learning opportunities in STEAM and robotics education to further empower educators. Additionally, the event included the soft launch of the Federation of Robotics Schools in the Philippines, an organization dedicated to advancing coding, robotics, and STEAM learning nationwide through various programs and activities.

    A total of 55 schools have signed up for FEI’s robotics program for SY 2024–2025, including St. Mary’s College (Quezon City), which showcased an agricultural robot prototype designed to help Filipino farmers cultivate their fields. This demonstration highlights both the far-reaching impact of robotics in various aspects of life and the exceptional talent of Filipino students in this high-tech field.

    Reference:

    Lariza Garcia

  • QC Eco-Run: Run Green, Breathe Clean

    QC Eco-Run: Run Green, Breathe Clean

    The QC Eco-Run: Run Green, Breathe Clean was held on November 24, 2024 at the Quezon Memorial Circle, a national park located in Elliptical Road, Diliman, Quezon City, National Capital Region (NCR), Philippines.

    Diverse runners, advocates and enthusiasts from the diverse communities were thrilled of the game-changing experience of the 10k Run, 5k Run, 2k Jog/Walk and Free Dance Fitness Marathon in Quezon City.

    I participated the 2K Jog/Walk of the QC Eco-Run: Run Green, Breathe Clean and this successful event remind the participants of the importance of Eco-Environment Friendly, Healthy Lifestyle for Fitness and Eco-Tourism in the community to this day and beyond. QC Eco-Run: Run Green, Breathe Clean is relevant and related of the Clean Air Movement, Fitness and Eco-Tourism of the Government of Quezon City which creates a big impact on everyone’s every day living in the diverse community.

    Over 6,000 active runners, lifestyle for fitness and run enthusiasts had enjoyed the “QC Eco-Run: Run Green, Breath Clean”, and came together to celebrate fitness and sustainability in the running community. The participants, volunteers, and organizers was united in supporting the advocacy of the QC Eco-Run, to a healthier, greener future in the diverse community, this day & beyond.

    The QC Eco-Run is presented by Globe Telecoms, Major sponsors – Ayala Land Estates, Vertis North and Manila Water.

    Event partners include Starbucks Philippines, Mc Donalds, Jollibee, Skeen Clinic, Gold Seas Tuna and GCash

  • Iskaparate.com Organizes Fundraising Drive to Aid Bicol Typhoon Victims

    Iskaparate.com Organizes Fundraising Drive to Aid Bicol Typhoon Victims

    In response to the devastating effects of the recent typhoon that struck Bicol, Iskaparate.com, the pioneering e-commerce platform for supporting local micro, small, and medium enterprises (MSMEs), has launched a fundraising campaign to help affected families and communities.

    Iskaparate.com has partnered with two trusted organizations with long histories of supporting Filipino communities in times of crisis, Angat Buhay Foundation and Simbag sa Pag-Asenso Inc., to provide an urgent and straightforward response to the critical needs of the situation.

    Customers can easily send their contributions by purchasing gift checks of a certain amount directly on the platform. The total funds raised through these gift checks will be managed by Angat Buhay and Simbag sa Pag-Asenso, who will use the accumulated proceeds to deliver food, clothing, hygiene products, and other necessities, directly to relief centers in Bicol.

    To kickstart the fundraising drive, Iskaparate.com made its own gift check purchase followed by its marketing arm, DTC Promos Inc.

    In line with the platform’s founding mission of providing support to entrepreneurial mothers and local businesses, Iskaparate.com aims to make this campaign not only a critical relief operation but also an opportunity for locals to come together during hardships. This initiative isn’t only to rally local support but for Filipinos abroad who wish to give back and lend a hand despite the distance.

    If you wish to donate, simply visit the website and order a gift check.

    For more information, visit www.iskaparate.com.

    Reference:

    Lariza Garcia

  • Rommel Rico’s Klaypel Pinay Collection Launch Celebrates the Filipina Spirit

    Rommel Rico’s Klaypel Pinay Collection Launch Celebrates the Filipina Spirit

    Art lovers were thrilled of the launch of Pinay Collection at Klaypel Store!

    Klaypel Store—A Tribute to the Filipina Spirit. Rommel Rico, a renowned artist who captures the soul of the Filipina in his art, unveiled his latest masterpiece, the Pinay Collection, at the Klaypel Store on November 23, 2024. This highly anticipated launch marks a significant milestone as his Pinaydesigns are now made accessible to every artist-at-heart through Klaypel kits.

    The Pinay Collection offers a striking and deeply personal interpretation of the Filipino woman—resilient, capable, and determined. Rommel’s art shines a spotlight on the unsung heroines of the nation who work tirelessly for their families. “My inspiration for this collection comes from the women who shaped my life,” shared Rommel during the event. “I grew up in a matriarchal family; my grandmother raised me and I witnessed my mother’s relentless dedication to provide for us. This collection is my homage to them and to every Filipina who carries her family on her shoulders with love and perseverance.”

    V Models showcased their creativity by crafting Pinay Klaypel artworks. Despite their primary careers in modeling, the participants revealed their surprising affinity for art, sharing that they had joined art contests during their school days. Both male and female models brought unique perspectives to their pieces, showing how the essence of the Filipina can inspire varying yet equally captivating visions. The room was alive with the most unique synergy of beauty.

    Rommel’s designs coming to life through the hands of these talented individuals shows how art allows everyone to express their own vision, and how life-giving it is to share stories and ideas with one another. The Pinay Collection is a celebration of the Filipino woman’s power, and seeing others interpret it through their own lens adds new layers of meaning. It reminds us that art truly is for everyone.

    Rommel concluded, “The Pinay Collection is a celebration of who we are as a people, rooted in the sacrifices and triumphs of the Filipina. I hope it inspires others to find beauty in their stories and express them through art.”

    Klaypel is also a woman-led enterprise and Rommel’s advocacy deeply resonates with us. The Pinay Collection is now available exclusively at the Klaypel Store and online. Immerse yourself in Rommel’s artistry and honor the indomitable spirit of the Filipina.

    Reference:

    Richard C. Mamuyac