Tag: Vivo

  • Shopee launches 9.9 Super Shopping Day with Vice Ganda as new Brand Ambassador, partners with the League of Provinces to digitize MSMEs

    Shopee launches 9.9 Super Shopping Day with Vice Ganda as new Brand Ambassador, partners with the League of Provinces to digitize MSMEs

    This 9.9 Super Shopping Day, Shopee delivers more unbeatable deals, non-stop entertainment, and continuous support for local entrepreneurs across the country.

    MANILA, AUGUST 23, 2023 (Shopee Philippines’ HQ here at The Podium West Tower, Ortigas) — Shopee continues to bring joy to the Filipino community as it kicks off the highly-anticipated shopping season with more fun and entertainment for users, a wide assortment of unbeatable deals, and a commitment to digitize MSMEs across the nation through its partnership with the League of Provinces of the Philippines. Shopee gives Filipinos plenty to look forward to as this year’s 9.9 Super Shopping Day promises to be bigger, better, and more rewarding than ever.

    Delivering unkabogable fun and joy as Vice Ganda joins the Shopee family

    Keeping to its promise of giving users delightful shopping experiences, Shopee proudly welcomes the Unkabogable Star Vice Ganda as the newest brand ambassador. The multi-talented comedy icon will serve as the face of Shopee’s campaigns and community initiatives, amplifying the platform’s commitment to delivering happiness to its millions of users.

    “We are thrilled to welcome Vice Ganda into the Shopee family,” shared Vincent Lee, Head of Shopee Philippines. “Her infectious energy, effortless wit, and vibrant personality make her the perfect fit for Shopee. With her popularity among people across all ages and from all walks of life, we look forward to bringing joy and delight to even more Filipinos.”

    This 9.9 Super Shopping Day, users can expect a wealth of entertaining content from the It’s Showtime host as she stars in a Shopee Live stream and its new TV commercial.

    Helping MSMEs go digital in partnership with the League of Provinces

    During the launch of Shopee’s 9.9 Super Shopping Day, the e-commerce platform also announced a groundbreaking partnership with the League of Provinces of the Philippines. This strategic collaboration aims to support and accelerate the digital transformation of Micro, Small, and Medium Enterprises (MSMEs) across the country, driving economic growth and inclusivity.

    The League of Provinces of the Philippines (LPP), an organization that represents the country’s 81 provinces, has long championed the cause of local development and empowerment. By joining forces with Shopee, LPP aims to harness the power of e-commerce to uplift the livelihoods of MSMEs, especially those in rural and remote areas.

    Lee added, “Shopee has always been committed to empowering and supporting local businesses, and our partnership with the League of Provinces of the Philippines aligns perfectly with this mission. We believe that by working together, we can enable MSMEs in every corner of the country to thrive in the digital economy.”

    The partnership starts with the training and onboarding of entrepreneurs in Quirino province, led by LPP National Chairman and Quirino Governor Dakila Carlo “Dax” Cua. Shopee provided seller training workshops, educational resources, and onboarding support for sellers of Quirino-made products, such as coffee, chocolates, ginger and turmeric tea, as well as home decor.

    Governor Dax Cua expressed his excitement and optimism, “Our provinces are rich with talent and unique products. This partnership with Shopee will help our local entrepreneurs connect with a wider market, learn valuable digital skills, and ultimately improve their livelihoods. We are also excited to give Shopee users access to the wealth of products the Philippines has to offer.”

    Introducing more entertainment with Shopee Live & unbelievable shopping delights

    • 70% off on Shopee Live Buong Araw: Get ready for an all-day shopping spree with stunning 70% off Shopee Live-exclusive vouchers with no minimum spend, which can be used on livestream-exclusive deals from notable brands like L’Oreal and INSPI through Shopee Live, keeping the excitement alive from dawn till dusk and giving shoppers an extended opportunity to snag their favorite items at incredibly low prices. Users can also watch out for their favorite celebrities like Candy Pangilinan, Mariel Padilla, Dianne Medina and many more!
    • Free Shipping Araw-Araw: This 9.9 Super Shopping Day, shoppers can enjoy free shipping on all their purchases with no minimum spending, making online shopping more accessible and affordable than ever.
    • Fashion and Beauty Extravaganza: Dive into the world of fashion and beauty with a remarkable selection of brands like Unilever Beauty and Belo, and a wide assortment of fashion items priced at PHP 99 and below, allowing everyone to refresh their wardrobes and beauty routines without breaking the bank.

    In addition to these enticing deals, users can expect to enjoy discounts from prominent fashion and brands like: Vice Cosmetics, Mikana, Shigetsu, INSPI, Penshoppe, OXGN, Regatta, Havaianas, BENCH, KEDS, and Crocs. They can also look forward to more exciting promos from tech brands such as vivo, GameXtreme, Aukey, Tecno, itel, Platinum Karaoke, and OPPO, as well as healthcare products from GSK.

    Mark your calendars for a shopping experience like no other! Download the Shopee app from leading app stores and visit this link for more information about Shopee’s 9.9 Super Shopping Day.

    For me, the Shopee’s 9.9 Super Shopping Day was a successful event attended by ambassadors, sponsors, supporters and other related persons involve for the growth and success of the businesses & persons in the community this day and beyond. The newest brand ambassador shows support to the campaigns and have ignite the users a delightful and joyful shopping experiences, too. Supporting the MSMEs for digital transformation with the strategic collaboration of Shoppee and the League of Provinces of the Philippines will result an ease of doing business and economic growth across the country. The perks, discounts, and other freebies given by the suppliers to their customers will help and encourage their customers buy their goods and services offers in the Shopee e-Commerce platform (Shopee app) of the local communities in the country.

    About Shopee
    Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalize and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.

    Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.

    Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.

    Reference:

    China Villanueva

    Shopee | Marketing | Corporate Affairs

  • Enjoy Exclusive Deals and Discounts from Well-Loved Brands at Shopee 5.5 Brands Festival

    Enjoy Exclusive Deals and Discounts from Well-Loved Brands at Shopee 5.5 Brands Festival

    Shoppers can look forward to flash deals up to 50% off, free shipping with no minimum spend, and 50% cashback from leading brands, all happening daily.

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, invites Filipinos to enjoy big deals and exclusive promotions from the country’s leading brands at its 5.5 Brands Festival. Shoppers can expect discounts up to 90% off, flash deals up to 50% off, free shipping with no minimum spend, and 50% cashback from crowd favorites such as OPPO, Vivo, Realme, Colgate, Abbott, L’Oreal Paris, Enfagrow, Procter & Gamble, Olay, Unilever, Nestle, Colourette Cosmetics, and Maybelline.

    Martin Yu, Director at Shopee Philippines, said, “At Shopee, it is our goal to work together with brands loved by Filipinos to deliver the best value on their favorite products so they can maximize their financial resources. With all the deals in-store at the Shopee 5.5 Brands Festival, we are enabling Filipinos to secure everything they need at the best prices while making shopping safe, convenient, and rewarding.”

    Until May 5, shoppers can look forward to the following daily promotions:

    Big discounts at Super Brand Days

    Don’t miss out on back-to-back brand takeovers on Shopee. Enjoy discounts up to 90% off on leading brands on the following days: OPPO on April 29, Procter & Gamble on April 30, Vivo on May 1, Realme on May 2, Maybelline on May 3, and Olay on May 4. 

    Limited deals and promotions during themed days

    Leading up to 5.5, watch out for themed days with exciting deals. Enjoy free shipping with no minimum spend at ShopeePay Sale on April 29, claim over ₱1,000,000 worth of prizes at Shopee Prizes Sale on May 3, and redeem over ₱5,500 worth of vouchers at Brands Vouchers Sale on May 4. 

    Cashbacks at category fairs

    Redeem 50% cashback and enjoy flash deals up to 50% off on brands at the Home Fair from April 29 to May 1, and at the Electronics Fair from May 2 to May 4.

    5.5 D-Day Deals

    On May 5, enjoy 24 hours of non-stop promotions, including flash deals up to 50% off on selected brands including:

    • Pampers: Enjoy all-day deals up to 34% off on the entire Pampers line. Stay tuned for special price drops of up to 50% off on selected products from 12:00 AM to 2:00 AM and 6:00 PM to 7:00 PM.
    • Enfagrow: Get up to 37% off Enfamama A+, Enfagrow A+ Nurapro, Enfagrow A+ range, and more.
    • Vivo: Slash ₱300 off each purchase with ₱6,000 minimum spend by using the Shopee-exclusive ‘VIVO300’ voucher code.
    • Nestlé: Get 50% off Nestlé favorites including Bear Brand Powdered Milk, Nestlé All-Purpose Cream, and Nescafé Gold. 
    • Colourette: Enjoy up to 50% off selected Colourette products and get free shipping for a minimum spend of ₱999. Stay alert for even bigger discounts during flash sales!

    Make the most out of free shipping with no minimum spend, 50% cashback from participating Shopee Mall stores, and up to 90% off on select products from Tender Care, AirQueen PH, Unicare, Reckitt, GSK, Pedigree, Whiskas, IAMS, Peculiar Eyewear, Puritan’s Pride, Shigetsu, Mikana, INSPI, Organic Skin, Organic Official, Teetalk, Crown, Chef’s Classics, and XTREME Appliances.

    For more information on these D-Day Deals, visit: https://shopee.ph/m/brand-parade.

    Cash prizes up for grab at 5.5 Brands Festival TV Special

    Tune in to Wowowin this May 5, 5:00 PM to catch the 5.5 Brands Festival TV Special on GMA 7 and Shopee Live. Aside from watching exciting performances from celebrities, viewers can also win big cash prizes. Play Watch and Win, Shopee Shake, and Shopee Milyonaryo to become the lucky winner of over ₱3,500,000 worth of cash, products, and ShopeePay credits.

    Exclusive perks with ShopeePay

    Go cashless for more deals and discounts! Get all-day free shipping vouchers and 55% cashback, both with no minimum spend. Buy ₱10 worth of data for ₱1, ₱5 load for only ₱1, and ₱10 load for only ₱5 with ShopeePay. Pay bills on Shopee and get up to 25% cashback, capped at 150 coins.  

    More prizes at the #NextShopeeEndorser contest

    Strike a pose with a product from Shopee Mall for a chance to win ₱10,000. Shopee will pick five winners with the most creative and original entries. Users can check out the mechanics and submit photo entries until May 5 through this link: http://bit.ly/NextShopeeEndorser

    For more information on all the deals you can score at 5.5 Brands Festival, visit https://shopee.ph/m/5-5-2

    Download the Shopee app for free via the App Store or Google Play.

    REFERENCE:

    Paulo Oga

    PH Marketing | Public Relations, Media Relations

    Mobile/ Viber/ Whatsapp +63 917 650 1835

    Address 15F Asian Century Center, 27th St. corner 3rd and 4th Ave., BGC, Taguig, PH 1634

  • Shopee Relaunches Shopee Milyonaryo in time for the 12.12 Big Christmas Sale

    Shopee Relaunches Shopee Milyonaryo in time for the 12.12 Big Christmas Sale

    Shopee users can tune in to GMA’s Wowowin for a chance to win ₱1 million in cash and other prizes from December 6 to 12

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, brings back the popular game Shopee Milyonaryo as part of its 12.12 Big Christmas Sale. Shopee Milyonaryo is an interactive lucky draw contest on GMA’s Wowowin, where Shopee users stand a chance to win up to ₱1,000,000 in cash.

    From December 6 to 12, users can participate by logging on to the Shopee app and claiming their raffle code[1]. They get additional entries per draw when they purchase mobile load or data via the Shopee app. Each completed order qualifies as an additional entry. Users with the winning raffle codes will be announced daily during GMA’s Wowowin. During the show, contestants will play Pera O Kahon, during which they will guess which of the boxes contains ₱1,000,000 in cash.

    Meanwhile, on December 12, a second daily winner also gets the chance to play Spin-A-Wil, where they will spin a prize roulette for a chance to win up to P300,000. The player will have 3 spin chances.

    From December 7 to 12, users can play Guess the Box on the Shopee app, where they guess which box contains P1,000,000 for the daily Pera O Kahon game. Users who guess correctly get the chance to share a coin pool of up to  P50,000.

    Martin Yu, Director at Shopee Philippines, said, “Shopee is excited to announce this year’s second run of Shopee Milyonaryo. After the success of last month’s raffle, we want to continue spreading the Christmas joy to more Filipinos with 12.12 Shopee Milyonaryo. As the year draws to a close, Shopee remains committed to creating initiatives that engage and uplift our consumers.”

    Key highlights of Shopee’s 12.12 Big Christmas Sale

    Until December 12, shoppers can expect prizes and big deals from leading brands.

    • 12.12 Big Christmas TV Special: Viewers can win over P12,000,000 worth of prizes by tuning in to GMA’s Wowowin on December 12, 10am.
    • #MyShopeeWish TikTok Challenge: Until December 30, users can join the #MyShopeeWish TikTok Challenge to win prizes. Winners will be announced on January 15, 2021 on Shopee’s official social media accounts.
    • Christmas deals and promotions: Shopee users can enjoy free shipping with no minimum spend, up to 20% cashback, and ₱1 deals on selected items such as mobile cases and accessories, home and kitchen items, and nail care products.
    • Exclusive deals from leading brands: Shoppers can enjoy up to 50% off from leading brands on Shopee Mall, including L’Oreal Paris, P&G Beauty, Abbott, Unilever Home and Food, Havaianas, Nestle, Huawei, Vivo, Pampers, RB Enfagrow, and Infinix.

    More details about Shopee Milyonaryo are available on https://shopee.ph/m/shopee-milyonaryo.

    For more information about Shopee 12.12 Big Christmas Sale, visit https://shopee.ph/m/christmas-sale.

    Download the Shopee app for free via the App Store or Google Play.


    [1] Terms and Conditions Apply

    REFERENCE:

    Catherine Llanes

    Media Relations Manager

    T. +63 2-332-10-31 loc. 103

    M2COMMS | M2SOCIAL | M2LIVE | PROI

  • Shopee Launches 12.12 Big Christmas Sale, Celebrates 5 Years of Digital Acceleration in the Region

    Shopee Launches 12.12 Big Christmas Sale, Celebrates 5 Years of Digital Acceleration in the Region

    Shopee highlights three key trends which have shaped and will continue to drive the growth of e-commerce in 2021 and beyond: Social, Personalization, and Integration

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, wraps up the year-end sales season and marks its fifth birthday by launching its annual 12.12 Big Christmas Sale. Its recent 9.9, 10.10, and 11.11 shopping events set new records and signified the changing landscape and potential of e-commerce in the region. This 12.12, Shopee celebrates five years of digital acceleration in the region and highlights three key trends that have shaped and will continue to drive the growth of e-commerce: Social, Personalization, and Integration.

    Martin Yu, Director at Shopee Philippines, said, “Shopee was born with the vision of making online shopping accessible, easy, and enjoyable. We built Shopee from the ground up, listening to people’s specific needs in each of our markets and turning our understanding into well-executed localized strategies that make Shopee what it is today. This year’s 12.12 Big Christmas Sale has added significance as we celebrate our fifth birthday and come together with our brand partners, sellers, and shoppers to support one another through a challenging year. As we look back on our journey, we are proud to have adapted quickly to serve the needs of our local communities.” 

    This 12.12, Shopee highlights three key trends that will continue to power the growth of e-commerce in 2021 and beyond.

    1. Social: Bringing the human touch to online shopping

    Advancements in technology, coupled with changing shopper habits, have resulted in online shopping evolving from a transactional experience. Today’s users are more social than ever, and they demand a more engaging online shopping experience with rich and unique content. In 2016, Shopee was one of the first e-commerce platforms in the region to launch a live chat function, Shopee Live Chat, enabling direct conversations between buyers and sellers. Today, an average of 30 million messages are exchanged daily on Shopee Live Chat.

    Through the years, Shopee has continuously improved on and introduced new in-app engagement features such as Shopee Games, Shopee Feed, and Shopee Live to make the online shopping experience more social. Shopee anticipates that this trend will stay, with e-commerce increasingly becoming a platform through which people can connect and enjoy shared experiences. Shopee will continue to drive this trend through unique initiatives like Shopee Mom’s Club, which provides like-minded consumers with one-stop exclusive access to baby product deals and parenting content. There’s also a Book Club for a new generation of digital readers in Vietnam and a “Pawrents” club to meet the growing online demand for pet products in Singapore.

    1. Personalization: Catering to the ‘Me’ economy[1]

    Personalization is critical in e-commerce today. A highly personalized experience makes online shopping more efficient, enjoyable, and unique for consumers, while also helping brands and sellers drive traffic and growth. Shopee takes a hyper-localized approach by running seven different apps in each of its markets and localizing in-app features. Shopee also continually refines its recommendation engines to offer more customized and relevant shopping suggestions to fit consumers’ needs.

    For brands and sellers, offering personalized recommendations to shoppers helps increase overall awareness and conversions. Businesses that use Shopee’s in-app advertisements generate 65% more sales activity than those that do not.[2] This is powered by Shopee’s own AI capabilities, which ensure that advertisements are delivered to the right users.

    As the industry progresses further into the ‘me’ economy, businesses need to innovate in order to improve the online customer journey. In the coming year, Shopee also expects to see the rise of smart shoppers, a new demographic of young, tech-savvy individuals who expect a highly personalized online shopping experience.

    1. Integration: Creating a seamless customer journey

    As retailers adapt to the new normal, they must deliver a seamless customer journey across all touchpoints. Shopee helps brands and sellers of all sizes by providing fundamental operational support through integrated payments and logistics, while creating innovative experiences that value-add to the overall customer journey.

    • Delivering an experiential home shopping experience with P&G: Together with P&G[3], Shopee introduced its first-ever experiential online Show Me My Home initiative, which allowed shoppers to discover and shop for P&G’s popular household items in a simulated household environment. This brought greater convenience for stay-at-home consumers, while mimicking the offline experience of walking in a store.

    Yu closed, “2020 has been a transformative year. It has shown us the importance of technology and its ability to not only connect people and meet their basic needs, but also to entertain and engage. We are just at the beginning of our digital journey and looking ahead, we believe e-commerce will have an even more profound impact on businesses and consumers, creating new ways of living, working, and engaging. As we wrap up the year with the 12.12 Big Christmas Sale, let’s continue to look out for one another, uplift those in need, and welcome the new year on a high note.”

    12.12 Big Christmas Sale

    From November 18 to December 12, users can enjoy free shipping with ₱0 minimum spend, 20% cashback, and ₱1 deals at the Shopee 12.12 Big Christmas Sale.

    Key highlights of Shopee 12.12 Big Christmas Sale:

    • Amazing promotions and big rewards with ShopeePay: From December 3 to December 11, shoppers who use ShopeePay can look forward to free shipping,  discount vouchers, and a chance to win cash prizes.
    • #MyShopeeWish TikTok Challenge: Join the #MyShopeeWish TikTok Challenge to win prizes. The #MyShopeeWish TikTok Challenge is from December 7 to 30. Winners will be announced on January 15, 2021 on Shopee’s official social media accounts. For more information, head over to https://shopee.ph/m/my-shopee-wish.
    • Big discounts from leading brands: Shoppers can enjoy up to 50% off from leading brands on Shopee Mall, including L’Oreal Paris, P&G Beauty, Abbott, Unilever Home and Food, Havaianas, Nestle, Huawei, Vivo, Pampers, RB Enfagrow, and Infinix.

    Additionally, brands such as Unilever, MASS Appliances, Soundcore by Anker, Platinum Karaoke, Union Appliances, Amazfit, Kyowa, PULUZ, Pedigree, Bio-Science, Organic Skin, Shigetsu, Mikana, Organic Official, INSPI, GSK, Tigernu, MetroSunnies, New Balance, Colgate-Palmolive, Haylou, Alaska, and Fila also offer amazing discounts.

    For more information about Shopee 12.12 Big Christmas Sale, visit https://shopee.ph/m/christmas-sale.

    Download Shopee for free on the App Store or Google Play Store.


    [1] The ‘Me’ economy refers to personalization to meet the unique needs of each individual consumer and predict their preferences based on behavior.

    [2] Shopee data, 2020

    [3] Leading fast-moving consumer goods company

    REFERENCE:

    Catherine Llanes
    Media Relations Manager

    T. +63 2-332-10-31 loc. 103
    M2COMMS | M2SOCIAL | M2LIVE | PROI

  • Catch the Shopee 10.10 Brands Festival TV Special on GMA and Win a Total of ₱7 Million Worth of Prizes

    Catch the Shopee 10.10 Brands Festival TV Special on GMA and Win a Total of ₱7 Million Worth of Prizes

    On October 10, viewers can enjoy big prizes and amazing deals from favorite brands

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, is inviting everyone to tune in to Shopee’s 10.10 Brands Festival TV Special on GMA for a chance to win up to ₱7 million worth of prizes. From 10:00 AM to 11:00 AM, viewers can look forward to fun games, low-priced flash deals, and up to 50% off on leading brands.

    Willie Revillame will be joined by celebrities Biana Umali, Gabbi Garcia,  and British X Factor Season 12 finalist, 4th Impact.

    Key Highlights of 10.10 Brands Festival:

    On October 10, viewers and shoppers can enjoy fun games, fantastic deals, and big cash prizes. Key highlights include:

    • Shopee Farm: Players can plant, harvest, and water their crops to win coins and stand a chance to win an iPhone 11 Pro Max (iPhone is a registered trademark of Apple Inc.). The players to top the leaderboard and harvest the most crops the fastest, will win.
    • Shopee Shake: Viewers joining the Shopee Shake session can win a total of ₱1.6 million in cash prizes. Players should tune in at 10:15 AM, 10:30 AM, and 10:45 AM.
    • Watch & Win: Three lucky viewers can stand a chance to win ₱50,000 each and ₱10,000 worth of ShopeePay credits. To join, viewers simply need to download the app, set up an account, and register their details on the microsite http://shopee.ph/10-10-shopee-play-win
    • Participating brands on Shopee’s TV Special: Viewers can look forward to exclusive low-priced deals during the show such as Enfagrow A+ Four Powdered Milk Drink for 3+ Years Old at 35% off, Alaska Choco Ready-to-Drink Milk at 51% off, and Shigetsu KASHIWA Classic Polarized Sunglasses at 80% off. Users can also anticipate other discounts from Vivo, Nido, Splash-Hygienix, Reckitt, Infinix, and Mcdodo.
    • Exclusive deals from leading brands: Users can also look forward to fantastic deals from leading brands such as Infinix, Vivo, Wyeth, Unilever, Oppo, MamyPoko, Nestle, RB Enfagrow, Maybelline, L’Oreal Paris, Inspi, Havaianas, P&G Pampers, Johnson & Johnson, and Abbott.

    Shopee 10.10 Brands Festival

    The Shopee 10.10 Brands Festival will run from today until October 10, 2020. It will feature exciting promos like free shipping with ₱0 minimum spend, daily cash backs, and bigger discounts when shoppers use ShopeePay. Consumers will also get huge discounts up to 50% off on leading brands, win exciting prizes via in-app games and many more.

    For more information on the Shopee 10.10 Brands Festival, please visit https://shopee.ph/m/10-10-1

    Download the Shopee app for free via the App Store or Google Play.

    REFERENCE:

    Catherine Llanes

    Media Relations Manager

    T. +63 2-332-10-31 loc. 103

    M2COMMS | M2SOCIAL | M2LIVE | PRO

  • Shopee Strengthens Supports for Brands to Reach Millions of Online Customers with 10.10 Brands Festival

    Shopee Strengthens Supports for Brands to Reach Millions of Online Customers with 10.10 Brands Festival

    On October 10, shoppers can enjoy free shipping with no minimum spend, big discounts, and amazing deals from leading brands.

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, continues its strong support for brands with the 10.10 Brands Festival. As more businesses explore the potential of e-commerce during the pandemic, Shopee is committed to providing the optimal environment to help brands of all sizes launch, scale, and succeed online.

    Three leading brands share how they utilize Shopee’s robust suite of marketing and operational solutions, including in-app features and big campaigns to accelerate their business growth online.

    Unilever realized the potential of Shopee’s in-app features with its Beauty That Cares Campaign last August. Through ShopeeLive, Unilever spread awareness for its advocacy to help small and local businesses affected by the pandemic. Unilever also uses other Shopee in-app features like Flash Deals and marketing solutions to reach a wider audience and build a seamless and shopping experience for their consumers.

    Jackie Mañago, Digital Commerce Marketing Manager at Unilever, said, “With the recent health crisis, we saw how consumer priorities have shifted and had to re-think the brand experience and find new ways to engage consumers. Thanks to our solid partnership with Shopee, we quickly adapted, strengthened our presence, and continuously served our shoppers amidst the pandemic.”

    Despite the limitation of selling channels during the pandemic, Realme routed its focus on e-commerce and gave more importance to offering affordable devices for communication, e-schooling, and work at home with Shopee. Realme was also able to amplify its exposure and increase its sales by using Shopee’s marketing services like ShopeeLive, banners, and campaigns.

    Eason de Guzman, Marketing Lead at Realme Philippines, said, “Through ShopeeLive, banners, and the famous Gadget Zone, we have been able to maximize our exposure and provide the best offers in our exclusive launches. Their platform creates a positive and inviting atmosphere, encouraging brands to participate in their campaigns. Since our partnership with Shopee began, we have seen stronger sales, whether it’s a launch or sustaining.”

    Since the start of the quarantine period last March, Alaska has been working closely with Shopee to boost their brand presence online. Alaska took advantage of Shopee’s highly visible in-app spots such as the flash deals section, marketing tools, and big campaigns to promote their products. With Shopee, Alaska saw 10x growth compared to last year.

    Marx Benedict So, Digital E-Commerce Manager for Alaska Milk Corporation, said, “Data and media are the lifelines of e-commerce. Thanks to Shopee, we can check which of our ads and products perform well using the marketing tool. Segment buys also play a crucial role, especially if there will be an upcoming campaign as these can increase awareness and convert consumers who are not yet exposed to the brand.”

    Martin Yu, Associate Director at Shopee Philippines, said, “At Shopee, brands form the backbone of our business. We have built a strong record of helping brands overcome business challenges and shift to online seamlessly with our strong ecosystem of solutions. We launched the 10.10 Brands Festival, the region’s biggest online shopping event for brands, to provide brands the needed visibility to further scale their business online. We have also expanded our offerings to help our brand partners find success online, and we will continue to do so to support and empower brands to capture immense growth opportunities in the Philippines.”

    Shopee 10.10 Brands Festival

    Shopee 10.10 Brands Festival will run from September 24 to October 10, 2020. It will feature exciting promos like free shipping with ₱0 minimum spend, daily cash backs, and bigger discounts when shoppers use ShopeePay. Consumers will also get huge discounts up to 50% off on leading brands, win exciting prizes via in-app games and many more.

    Users can also look forward to fantastic deals from leading brands such as Infinix, Wyeth, Vivo, Unilever, Oppo, MamyPoko, Nestle, RB Enfagrow, Maybelline, L’Oreal Paris, Inspi, Havaianas, P&G Pampers, Johnson & Johnson, and Abbott.

    Additionally, leading brands such as Alaska, Realme, MetroSunnies, Garnier, Colgate Palmolive, Mikana, Shigetsu, Organic Skin, Inspi, Organic Official, Crown, and ACE will offer awesome deals and discounts.

    Shopee 10.10 Play & Win TV Special on Wowowin

    Also, Shopee fans can expect fun games, exciting entertainment, and fantastic brand deals during Shopee’s 10.10 Play & Win TV Special on Wowowin happening on October 10 at 10:00 AM. Viewers can catch performances from Bianca Umali, Gabbi Garcia, and 4th Impact. Plus, users also have the chance to win up to ₱7 million worth of prizes.

    For more information on the Shopee 10.10 Brands Festival, please visit https://shopee.ph/m/10-10-1

    Download the Shopee app for free via the App Store or Google Play.

    REFERENCE:

    REFERENCE:

    Catherine Llanes

    Media Relations Manager

    T. +63 2-332-10-31 loc. 103

    M2COMMS | M2SOCIAL | M2LIVE | PROI

  • Shopee Enhances Support for Brands to Scale and Succeed Online, Starting with its Annual 10.10 Brands Festival

    Shopee Enhances Support for Brands to Scale and Succeed Online, Starting with its Annual 10.10 Brands Festival

    Shopee announces the region’s first partnership program with five of the biggest media agencies to help brands amplify their online presence

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, is expanding its initiatives to help brands and retailers launch, scale, and succeed online, starting with its annual Shopee 10.10 Brands Festival. As more brands and retailers step up their digitalization efforts to capture a growing proportion of online-first consumers, it is crucial for brands to find new ways to reach and engage with their consumers.

    This 10.10 Brands Festival, Shopee enhances its support for brands with the launch of its Shopee Media Agencies Partner Program (SMAP) covering seven markets[1]. This strategic program is the region’s first and largest of its kind, comprising five leading global media agencies: Dentsu Aegis Network, Omnicom Media Group, Publicis Groupe, Havas Group, and Mediabrands.

    Through this program, Shopee will equip media agencies with in-depth knowledge and skills on using Shopee’s suite of brand marketing tools, including advertising solutions such as Shopee Ads, products such as in-app branding assets, and other value-added services. Shopee will also provide the media agencies with a deeper understanding of e-commerce sharing best practices on store management, campaign execution, and optimization. As brands invest more in growing their online presence, SMAP will enable media agencies to leverage a broader range of e-commerce tools to maximize the return on investment of their clients’ media spend.

    Also, media agencies and their clients will have the opportunity to get exclusive first-hand access to Shopee’s new marketing solutions and products.

    Martin Yu, Associate Director at Shopee Philippines, said, “We’re encouraged by the growth in the number of local and international brands joining Shopee Mall, who trust and rely on Shopee to sustain and expand their businesses. Helping our brand partners make a seamless transition online, amplify their online presence, and boost brand affinity has always been a priority. We’re excited to launch the SMAP program, which complements our existing end-to-end support system for brands to achieve success online. We will continuously innovate our platform to deliver better value for brands and their customers.”

    Amplifying online presence with strong marketing and operational capabilities

    Aside from SMAP, brands can further elevate their online presence and scale their e-commerce business with Shopee’s strong ecosystem of solutions:

    • Robust logistics and warehouse solutions: Shopee’s strong logistics support enables brands to fulfill their orders with ease, especially when sales volumes are high. Brands can tap on Shopee’s optimized network of warehouses to ship out orders more efficiently, including the use of data to forecast demand so that brands can better allocate their resources.  
    • Easy-to-use brand marketing tools: With Shopee’s custom-built Shop Decoration Tool, brands can easily customize the layout of their Official Stores to reflect their brand image and identity. This is especially useful for brands to build authentic connections with their customers through enhanced brand storytelling.

    Building stronger connections with customized engagement features

    As more consumers seek greater entertainment while shopping online, brands can leverage in-app features such as Shopee Live to bring together unique entertainment, real-time interactions, and instant purchases. Shopee can help brands produce live-stream content and has dedicated brand support teams to customize engagement strategies to achieve optimal results.

    For instance, brands familiar with e-commerce, such as L’Oreal, are constantly exploring ways to engage their consumers better. At the recent 9.9 Super Shopping Day, Shopee worked with L’Oreal to host an extended 3-hour live streaming marathon featuring over 8 Key Opinion Leaders (KOLs) across the region, which successfully garnered over 180,000 views.

    On the other hand, Shopee also offers tools tailored for brands who are newer to e-commerce or do not have prior experience with online engagement strategies. For example, the Shopee KOL program pairs brands with popular influencers for their brand live streams, contributing to boosting the brand’s visibility and sales.

    Highlights of 10.10 Brands Festival

    As the region’s biggest online shopping event for brands,  the 10.10 Brands Festival will feature 2 weeks of supersized brand promotions and back to back Super Brands Days. The festival will run from September 24 to October 10, with key highlights including:

    • Free shipping with 0 minimum spend for the entire period of 10.10 Brands Festival.
    • Enjoy value-added services and guarantees such as 100% Authentic products, Free Delivery, and hassle-free 7-day return policy at Shopee Mall.
    • Daily sulit deals where users can score 10 deals and enjoy fun games like bingo marathon and other game shows on Shopee Live.
    • Amazing promotions and up to 50% off discount from leading brands such as Infinix, Wyeth, Vivo, Unilever, Oppo, Mamypoko, Nestle, Enfagrow, Maybelline, L’Oreal Paris, Inspi, Havaianas, P&G Pampers, Johnson & Johnson, and Abbott.

    Find out more about the 10.10 Brands Festival at https://shopee.ph/m/10-10-1. Download the Shopee app for free via the App Store or Google Play.

    REFERENCE:

    Catherine Llanes

    Media Relations Manager

    T. +63 2-332-10-31 loc. 103

    M2COMMS | M2SOCIAL | M2LIVE | PRO

  • Leading Brands and MSMEs Gear Up for Shopee’s Highly-Anticipated 9.9 Super Shopping Day

    Leading Brands and MSMEs Gear Up for Shopee’s Highly-Anticipated 9.9 Super Shopping Day

    Various brands and sellers are ramping up operational and marketing efforts to offer an elevated shopping experience at 9.9 Super Shopping Day

    Brands and Micro, Small, and Medium Enterprises (MSMEs) are gearing up for Shopee’s signature annual shopping event, 9.9 Super Shopping Day. With more Filipinos going online-first for their shopping needs, the highly anticipated 9.9 Super Shopping Day provides brands and retailers the opportunity to reach more customers and amplify their online presence.

    This year, 9.9 Super Shopping Day takes on greater significance in the Philippines, as the nation continues to combat the pandemic and uphold social distancing efforts. The 9.9 Super Shopping Day acts as a springboard for recovery for brands and MSMEs, and is in line with the new normal where consumers are now online-first. Shopee is working closely with brands and MSMEs to bring shoppers the most comprehensive assortment of products at 9.9 Super Shopping Day. It includes greater logistics integration and marketing support, which will help brands and MSMEs make the most of the spike in demand.

    Leading brands and MSMEs such as Aukey, Vivo, and Playbookstore have outlined their goals and their plans this 9.9 Super Shopping Day.  

    Aukey

    Aukey, an electronics and mobile tech accessories company, is stepping up logistics coordination with Shopee and optimizing their marketing efforts to maximize higher user traffic at 9.9 Super Shopping Day. “We want to give our customers the best shopping experience with better deals and faster deliveries. It is why we ensure that our inventory can meet the increasing online demand. We also have a dedicated logistics team that keeps track of orders on Shopee, helping us optimize the delivery process so that customers receive their parcels as soon as possible. Along with that, our social media ads will run before the live sale to ensure that our target customers will see our offers during the shopping event.” says Janine Mangahas, Brand Manager for Aukey Philippines.

    Mangahas added, “Besides, Shopee offers a wide range of payment options to meet our consumers’ differing needs. It’s especially vital for brands like us who want to reach more clients and customers who don’t have debit or credit cards.”

    vivo

    Meanwhile, vivo aims to give their customers the best possible deals at 9.9 Super Shopping Day. Tess Xian, Digital Manager for vivo Philippines, says, “We believe that our products help customers stay connected with their friends and loved ones, especially during these difficult times. With this, we plan to offer exclusive discounts on selected smartphones on Shopee and vouchers to provide greater cost savings for our consumers. ”

    “Also, we find the paid search ads on Shopee very useful because it helps customers find what they are looking for more efficiently. Shopee’s social features such as Shopee Feed and Stories let us engage our fans more easily on the app, making it easy for our customers to stay up-to-date on our latest updates. Besides this, we can build consumer trust in our product quality and our brand image by posting positive product reviews on Shopee Feed,” Xian added.

    Judy Wong, @playbookstore

    Sellers such as Playbookstore are also mapping out their plans for 9.9 Super Shopping Day. After being on Shopee for three years, Judy Wong, the owner of @playbookstore on Shopee, is a veteran in big campaigns like 9.9 Super Shopping Day. “We prepare as early as possible, with our marketing team, designing all our photos and homepage to follow the overall theme of the campaign. During the preparation phase, we worked closely with the Shopee team to set targets, and they always shared with us tips on how to hit those targets, which has been very helpful,” she said. “Also, we find ShopeePay useful as it makes online shopping more convenient, easy, and secure for our consumers and us. With ShopeePay, our consumers can easily make online payments when they purchase from us. They are also able to make these purchases with the ease of mind because ShopeePay follows strict security standards and is supported by strong infrastructure as well as 24h Customer Service teams to respond to customer queries.” she added.

    Ruoshan Tao, Head of Marketing at Shopee Philippines, said, “We appreciate the strong support from MSMEs and brand partners for our 9.9 Super Shopping Day. This year’s key commitment for 9.9 Super Shopping Day is to supercharge recovery for local MSMEs, sellers, and brands, and Shopee has rolled out a wide range of support measures to help them achieve success with us. We will continue to empower businesses of all sizes to unlock growth opportunities at our signature shopping event and deliver our users’ best experience.”

    Shopee 9.9 Super Shopping Day

    The Shopee 9.9 Super Shopping Day will run from August 19 to September 9, 2020. It will feature exciting promotions like free shipping with ₱0 minimum spend, daily flash deals for as low as ₱9, and bigger discounts when shoppers use ShopeePay. Consumers will also get huge discounts up to 90% off on leading brands, win exciting prizes via in-app games and many more.

    For more information on the Shopee 9.9 Super Shopping Day, please visit https://shopee.ph/m/99.

    Download the Shopee app for free via the App Store or Google Play.

    REFERENCE:

    Catherine Llanes

    Media Relations Manager

    T. +63 2-332-10-31 loc. 103

    M2COMMS | M2SOCIAL | M2LIVE | PROI