When It Girls, Georgina Wilson, Jessica Wilson, and Martine Cajucom, aren’t on set for a shoot, you’ll find them relaxing in their chic homes, featuring luxe furniture and state-of-the-art entertainment systems. Despite each having her own distinct design taste, one thing they all have is a shared love for Samsung’s design-forward TV, The Serif.
“We all adore The Serif, so I’m not surprised,” says Georgina Wilson. “More than just another TV, I think of The Serif as more like a classic piece of furniture brought back from a gone by era, when things were made to look exquisite for beauty’s sake. I think that’s what Ronan and Erwan Bouroullec had in mind when designing it, TV the way you want it. It’s such a beauty that even my kids, Archie and Alfie, watch their favorite shows only on The Serif.” she explains.
Being a model, host, and now Marketing Director at Sunnies Studios and Sunnies Face, Georgina’s taste in design has grown quite eclectic. With The Serif exuding an avant-garde design that is both sensuous and sophisticated, she just had to have one.
Beautiful from every angle
Like all Samsung TVs, The Serif was engineered with picture quality at top of mind. But to model and Sunnies Face Brand Manager, Jess Wilson, it’s the TV’s form-factor that really swept her off her feet.
“Everything is so well thought-out. Samsung really took everything into consideration when designing The Serif. The structure is simple but functional – I love how it can even double as a shelf,” she notes. “Its detachable stand makes it so versatile and doesn’t clutter the room. Samsung even thought of a cable management solution, hiding wires on the back panel of the TV and along its stand. Way ahead of the curve from other TVs.”
Sunnies Studios Creative Director Martine Cajucom shares a similar sentiment. While much can be said about all the high-tech bells and whistles of The Serif, at the end of the day, the pleasures it offer really all come down to aesthetics. The Serif, she avers, immerses you into an amazing visual experience.
“I’ve been eyeing The Serif for some time before getting it. You could say I can’t get my eyes off its distinctive design. Now I’m completely hooked, I made sure to get one for our place in Manila and in Australia,” she says.
Martine appreciates how Samsung goes beyond convention when designing products. In the case of The Serif, she said she never expected to be so impressed with the fusion of art and technology at work.
“The Serif looks unconventional yet also graceful and charming. Combine that with the kind of technology that Samsung is known for, that’s how all TVs should be,” she adds.
The Serif is more than just a pretty face – it’s a 4K QLED TV that delivers life-like picture and stunning colors that you’d expect from a Samsung TV. In addition, its Ambient Mode+ feature gives users the option to display eye-catching graphics and images on screen to further add to a room’s aesthetic.
The Serif has to be the “It” tech product among TV sets, exuding unique qualities that draw people like the life of the party.
Find out more about The Serif, and how its standout features can enhance your living spaces. Visit the official website at www.samsung.com/ph/.
About Samsung Electronics
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com.
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