Tag: Lotus Emeya

  • Lotus at IAA Mobility 2025: Germany Premiere of the Theory 1,Ayrton Senna’s Lotus 99T and current model lineup at Königsplatz

    Lotus at IAA Mobility 2025: Germany Premiere of the Theory 1,Ayrton Senna’s Lotus 99T and current model lineup at Königsplatz

    • Location: Königsplatz, Munich
    • Germany Premiere: Concept Car Theory 1
    • Line-up: Lotus 99T, Emira Limited, inspired by the Lotus 99T, Lotus Eletre, Lotus Emeya
    • Interviews: Ben Payne, Vice President of Design (by appointment)

    Munich, September 4, 2025 – Lotus will make an impressive appearance at IAA Mobility 2025 at Munich’s Königsplatz. The highlight is the German premiere of the concept car Theory 1, which embodies the future of intelligent sports cars. The presentation is complemented by a tribute to Ayrton Senna with his legendary Lotus 99T F1 car and the exclusive special edition Emira Limited, inspired by the Lotus Type 99T. In addition, the all-electric Hyper-SUV Eletre and the Hyper-GT Emeya complete the model lineup, demonstrating how Lotus seamlessly blends tradition, innovation, and electrification for the future.

    Theory 1 – The Design Future of Lotus

    Theory 1 is a concept car that reflects the new Lotus design manifesto, “The Lotus Theory,”  that will form the foundation for all future Lotus cars, encapsulated through three core principles – Digital, Natural and Analogue (DNA). Digital represents a connected, immersive, and intelligent driving experience. Natural stands for emotional, human-centered design. Analogue symbolizes the continuous development of performance engineering. All three deliver the purist driving experience for which Lotus is known for.

    The vehicle features the innovative LOTUSWEAR™ driver system, which interacts in real time with both driver and passengers. Combined with sustainable materials, minimalist design, and a central driver’s seat, Theory 1 sets new standards for intuitive operation, comfort, and driving dynamics.

    “With Theory 1, we’ve built on everything Lotus has achieved so far in its 77-year history, to push the boundaries for what it means to drive a performance vehicle. We want to demonstrate that you don’t need to compromise – with both digital and analogue capabilities working harmoniously in the future car. In doing this, we are able to bring drivers the best possible immersive driving experience with raw emotion, functionality and connectivity, at the core,” explains Ben Payne, Vice President of Design at Lotus.

    Media representatives can arrange exclusive interviews with Payne at the Lotus stand.

    Motorsport Heritage Inspires Sports Car Design: Ayrton Senna’s Lotus 99T and Emira Limited, inspired by the Lotus Type 99T

    At IAA, Lotus bridges its rich history with the future. The original Lotus 99T F1 car, with which Ayrton Senna won in Monaco and Detroit in 1987, will be a special highlight at the show. Complementing this, Lotus will present the Emira Limited, inspired by the Lotus Type 99T, featuring a yellow paint scheme with blue accents that reference the legendary race car. Only twelve vehicles worldwide are available in this special livery. Both models embody the brand’s heritage and innovative spirit in motorsport.

    All-Electric Performance Cars: Hyper-SUV Eletre and Hyper-GT Emeya

    Lotus will also showcase its all-electric models at IAA. The Hyper-SUV Lotus Eletre combines outstanding performance of up to 918 hp with the highest level of comfort. Advanced driver assistance systems and a range of up to 600 kilometers ensure sporty driving dynamics over long distances. The four-door Hyper-GT Lotus Emeya accelerates from 0 to 100 km/h in just 2.78 seconds, reaches speeds of up to 256 km/h, and combines luxurious comfort with Lotus’s sporting DNA. Both models demonstrate how Lotus merges sports car heritage with luxurious electrification.

    With the presentation of the Theory 1, historic and sports Lotus models, and the all-electric lineup, Lotus at IAA Mobility 2025 once again underscores the brand’s vision for the future: uniting performance, innovation, and design while carrying the thrill of driving into the future – all in line with the motto “Are you a Driver or What?”.

    Notes to Editors

    For more information please contact:

    Stephanie Thoma – Marketing & Communications Manager DACH
    stephanie.thoma@eu.lotuscars.com   +31 6 5002 4367

    About Lotus

    Lotus is a global performance brand built on solid foundations and a rich heritage. Since the formation of Lotus in 1948, it has been pioneering true automotive innovation, introducing cutting-edge technologies and designs to meet its uncompromising vision of how a car should look, perform and feel. Lotus is made up of a high-performance sports car operations unit, Lotus Cars, and a leading luxury mobility provider, Lotus Technology. Together, we are setting a new standard for automotive excellence.

    The Lotus Media Site contains news, images, films, technical specifications and full details of current models, as well as heritage cars and engineering technology.

    Reference & Media Contact:

    MAE ANGELIE PACATANG-VALDEZ
    SENIOR MARKETING MANAGER

    mpacatang@autohubgroup.com
    M: +63920 955 7999
    LOTUS CARS MANILA     38th St. corner 11th Ave. Triangle Drive,
    Bonifacio Global City, Taguig 1634

  • Lotus revamps Eletre and Emeya line-up

    Lotus revamps Eletre and Emeya line-up

    • New ‘600’ and ‘900’ model naming reflects electrifying power output
    • Historic GT SE and Sport trim level names return
    • Revised line-up offers customers convenient choice in luxury and tech or pronounced sportiness
    • New model range, impressive performance, ground-breaking charging performance
    • Available to order now, debuts this summer at Lotus retailers

    Manila, 3 July 2025

    With the arrival of the new model year, Lotus has revamped the line-up for its Eletre hyper-SUV and Emeya hyper-GT. Thanks to a revised model range, Lotus now offers customers more convenience, clarity and tailored customization in configuring their perfect Eletre or Emeya. Key novelty is the ‘600’ and ‘900’ model names, that clearly reflects the electrifying power output of the new models. At the same time, legendary equipment level references like GT SE and SPORT from Lotus’ rich heritage return to the present.

    New line-up

    Effective immediately, Lotus offers the Eletre hyper-SUV and Emeya hyper-GT as ‘600’ or ‘900’, a reference to the two power output versions of both models. Subsequently Lotus pairs those new versions with clearly identifiable, predefined equipment levels containing popular options and choices. Meaning customers can now express a specific preference for pronounced sportiness or rather a more luxurious and technology-led specification.

    Recently, the Lotus Emira sports car preceded the Eletre and Emeya by referencing trim level from the legendary past back into the current range, introducing the Emira Turbo SE. Lotus now continues that strategy with the completely new line-up for the Eletre and Emeya, giving legendary naming’s like SPORT and GT SE a modern new appearance.

    As a result, the Lotus Eletre is now available in five clearly defined trim levels: Eletre 600, 600 GT SE and 600 SPORT SE, as well as 900 SPORT and the Eletre 900 SPORT CARBON as the absolute flagship. The Lotus Emeya follows the same nomenclature.

    Complementing these well-defined trim levels, customers can subsequently further customise their car to their own personal taste thanks to a wide selection of optional packages, individual options and colours. New colours in the pallet are Zenith White and Akoya White for the Eletre, while interior-wise customers can now also opt for the Quartz and Jasper interior themes with the new LOTUSWEAR Performance Fabric for the seats.

    Overview of main standard features per model

    As a result, the newly defined model line-up for the Lotus Eletre and Emeya now offers more convenience and tailored customisation with specific highlights for each trim level:

    • Eletre 600: 450 kW (603 bhp) dual-motor, 4WD, 112 kWh battery pack, 22kW onboard charger, active air suspension with Continuous Damping Control, 20-inch wheels, torque vectoring by brake, LED matrix headlights, KEF PREMIUM 15 speaker audio, 29″ HUD, 4 zone climate control, Jasper interior theme with LOTUSWEAR Performance Fabric for the seats
    • Eletre 600 GT SE: Intelligent glass roof, parking pack, 22″ alloy wheels, 6 piston brakes, KEF REFERENCE 23 speakers audio, configurable ambient lighting, illuminated side sills
    • Eletre 600 SPORT SE: Lotus dynamic handling pack, active rear spoiler, massaging & ventilated front seats, soft-close doors
    • Eletre 900 SPORT: 675 kW dual-motor, 2-speed transmission, Lotus dynamic handling pack, active rear spoiler, Quartz interior theme with LOTUSWEAR Performance Fabric for the seats
    • Eletre 900 SPORT CARBON: extended exterior carbon pack, interior carbon pack, Sports bonnet (lightweight composite material), massaging & ventilated front seats, soft-close doors
    • Emeya 600: 450 kW (603 bhp) dual-motor, 4WD, 112 kWh battery pack, 22kW onboard charger, active air suspension with Continuous Damping Control, 20-inch wheels, torque vectoring by brake, LED matrix headlights, KEF PREMIUM 15 speaker audio, 29″ HUD, 4 zone climate control, Jasper interior theme with LOTUSWEAR Performance Fabric for the seats
    • Emeya 600 GT SE: parking pack,  21″ alloy wheels, 6 piston brakes, Intelligent glass roof, hands-free tailgate, configurable ambient lighting, illuminated side sills
    • Emeya 600 SPORT SE: Lotus dynamic handling pack, active rear spoiler, active rear diffuser and active front air dam, massaging & ventilated front seats, soft-close doors
    • Emeya 900 SPORT: 675 kW (905 hp) dual-motor, 2-speed transmission, Lotus dynamic handling pack, active rear spoiler, Quartz interior theme with LOTUSWEAR Performance Fabric for the seats
    • Emeya 900 SPORT CARBON: extended exterior carbon pack, extended interior carbon pack, active rear diffuser, active front air dam, massaging & ventilated front seats, soft-close doors

    Unrivaled performance, For The Drivers

    Although much has changed and has been improved for the new model year, the unrivalled performance of the Lotus Eletre and Emeya has remained untouched, resulting in the two models still being the benchmark in their respective segments. As a ‘600’, both feature a 450 kW (603 hp) all-electric dual-motor powertrain and all-wheel drive as standard, a combination that guarantees stunning performance. With a 0-100 km/h sprint in just 4.15 seconds for the Emeya 600 GT (Eletre 600: 4.5 sec) and a top speed of 250 km/h (Eletre: 256 km/h) as just some striking examples.

    Things can always go faster, and the new Eletre and Emeya ‘900’ provide unmistakable evidence, representing superlatives in terms of performance. Both rely on a 675 kW (905 hp) strong dual-motor powertrain, providing the Emeya 900 with an acceleration from a standstill to 100 km/h in a stunning 2.78 seconds (Eletre 900: 2.95 sec) and a top speed of 256 km/h (Eletre 900: 265 km/h).

    No less impressive are their electrifying range and charging performances, which boost the Eletre and Emeya to the top performers in their respective segments. With a maximum range of 610 km (WLTP; Eletre: 600 km) they are also ideally suited for long electric road trips. And when it is time for a charging stop, the Emeya, for example, also proves itself as an absolute top performer in this area. Thanks to its 800V battery technology with Advanced Lotus Hyper Charging it can be charged from 10-80% in around 14 minutes (under perfect conditions) using a 400kW DC charger (Eletre: 20 minutes from 10-80% at a 350kW DC charger), giving it the status of one of the fastest-charging EVs in the world.

    Eletre and Emeya: two of a kind

    Like every Lotus, the Eletre – a pure electric performance SUV – and Emeya – a pure electric hyper-GT – are first and foremost cars ‘For The Drivers’. Their DNA is 100% Lotus, with exceptional, class-leading ride and handling, steering and aero performance. With their sleek design, powerful electric motors and luxurious interior, the Eletre and Emeya set new standards in the world of electric vehicles. The two share common characteristics like cutting-edge technology, a sophisticated design, exceptional performance and unparalleled driving experiences, whether you’re seeking exhilarating speed, supreme comfort or advanced safety features. A signature element of the Eletre and Emeya designs is their ‘porosity’ – the aerodynamic principle of air flowing through the vehicle as well as under, over and around it. Porosity was at the heart of the Lotus Evija’s design, is integral to the Emira, and has provided clear inspiration for both the Eletre and Emeya.

    High-quality interiors with luxury materials and tactile surfaces, a pristine fit and finish, customisable ambient lighting, an intelligent driver cockpit and intuitive infotainment systems create a premium and comfortable cabin environment, with features like ventilated seats with massage enhancing the overall immersive driving experience.

    Detailed specification and pricing on the new Eletre and Emeya line-up is available at www.lotuscars.com, or at your nearest Lotus Centre.

    Further information about the Lotus Eletre and Emeya can be found on the Lotus Media Site.

    Reference & Media Contact:

    For more information, contact:

    Mae Valdez

    Senior Marketing Manager – Lotus Cars Manila

    Email: mpacatang@autohubgroup.com


    Ramzi Atat

    Head of Marketing and PR – Asia Pacific, Middle East and Africa

    Email: ramzi.atat@eu.lotuscars.com

    About Lotus

    Lotus is a global performance brand built on solid foundations and a rich heritage. Since the formation of Lotus in 1948, it has been pioneering true automotive innovation, introducing cutting-edge technologies and designs to meet its uncompromising vision of how a car should look, perform and feel. Lotus Group is made up of a high-performance sports car business, Lotus Cars, and an all-electric luxury mobility provider, Lotus Technology. Together, we are setting a new standard for automotive excellence.

    The Lotus Media Site contains news, images, films, technical specifications and full details of current models, as well as heritage cars and engineering technology.

  • ‘THE LOTUS THEORY’ – EXPLORING DESIGN DNA FROM ICONS TO INNOVATIONS at Milan Design Week

    ‘THE LOTUS THEORY’ – EXPLORING DESIGN DNA FROM ICONS TO INNOVATIONS at Milan Design Week

    • Lotus will showcase its design philosophy through a curated exhibition featuring the all-electric Lotus Emeya
    • The exhibition will include a collaboration with renowned architect and designer,
      Fabio Novembre and will focus on exploring human-centric design and innovation
    • The iconic Lotus Esprit S1, celebrating its 50th anniversary, will be on display and will form
      part of the Lotus D.N.A story

    London, UK – March 27, 2025

    Lotus is set to showcase ‘The Lotus Theory’ – its design manifesto, at Milan Design Week this month, exploring the company’s future direction through the core principles of – Digital, Natural and Analogue (DNA).

    • Digital, which represents the immersive, intelligent, and intuitive experience. 
    • Natural, brings to life emotional, connected, human-centric design. 
    • Analogue, which is the brand’s continuous advancement of performance engineering.   

    The exhibition will bring together past, present and future, celebrating Lotus’ heritage with a display of the much-loved Esprit, which also marks its 50th anniversary, alongside the cutting-edge
    Emeya – Lotus’ all-electric hyper-GT, which will take centre stage inside. The story continues with an exploration of the design principals around Theory 1 – Lotus’ most recent concept car, a showcase of the brand’s vision for the future.

    Ben Payne, Vice President of Design, Lotus Group said: Milan Design Week is a global stage for design, creativity and innovation. Design is at the heart of everything we do, and this event allows us to share the detailed processes that define our cars.  With ‘The Lotus Theory’ we’re also highlighting our DNA and how these principles shape our approach to intelligent performance and human-centric design.”

    Lotus’ presence at Milan Design Week will be structured into three immersive areas:
    (1) Context – A deep dive into Lotus’ legacy, featuring video projections and heritage artifacts that showcase the brand’s direction of design and engineering.
    (2) Practice – A behind-the-scenes look at the DNA design philosophy, and how it influences Lotus’ current and future vehicles.
    (3) Studio – A reinterpretation of Digital, Natural, and Analogue beyond automotive design, featuring exclusive archive pieces from Lotus and Fabio Novembre’s studio.

    Fabio Novembre, Chief Creative Officer at Novembre Studio said:Speed is not just a matter of horsepower, but of ideas that race faster than time, until they crystallize into an absolute frame. In my creations, I seek the same dynamism: fluid lines, aerodynamic shapes, the sense of movement. Because design, like a race car, is not made to stay still, but to excite and constantly push the limits.”

    The exhibition space will be open from the 9-13 April, dedicated to ‘The Drivers’, a customer focused area hosting an open exhibition, talks and workshops with like-minded creators and designers, including
    key partners such as Pirelli, Motorskins, and Olivetti.

    Pirelli, Lotus’ preferred Technical Partner and a key collaborator for this event, will also host a series of engaging and insightful experiences, showcasing its cutting-edge technology and innovation. With its deep roots in Milan, the design week provides the perfect stage for Pirelli to highlight its legacy of excellence and its forward-thinking approach when it comes to innovation in high-performance
    luxury mobility.

    During the event, Pirelli will showcase the new P Zero E-a high-performance tyre that has become the industry benchmark for incorporating bio-based and recycled materials (more than 55%), in addition to having the triple A rating on the European label, reflecting its high levels of efficiency and safety.
    The Pirelli P Zero E, in a specially tailored version, is also featured on the Lotus Emeya and Lotus Eletre.

    Join Lotus at PHYD – Haus of Automotive, Via Tortona 31, 20144, Milano

    Schedule

    April 09

    11:30 – 12:00:   PRESS SESSION WELCOME (Press Invitation Only)

    12:00 – 13:00   Lotus DESIGN x Fabio Novembre – Exploring Design DNA Contact

    TO REGISTER via globalcomms@eu.lotuscars.com  

    13:00 – 15:00   PRESS SESSION continued

    15:00 – 16:30:   Free access Panel session – DNA: BEYOnd Materiality

    17:00 – 21:30:   Free access to the exhibition on the Ground Floor

    April 10

    10:30 – 19:30:   Free access to the exhibition on the Ground Floor

    April 11

    10:30 – 18:00:   Free access to the Lotus Drivers Club Lounge

    18:30 – 19.30:   PIRELLI Event (Invitation Only)

    19:30 – 21:30:   Free access to the Lotus Driver lounge

    April 12

    10:30 – 18:00:   Free access to the Lotus Drivers Lounge

    18:30 – 21.30:   LOTUS night @ the drivers lounge

    April 13

    10:30 – 18:00:   Free access to the Lotus Drivers Lounge

    18:30 – 21.30:   LOTUS night @ the drivers lounge

    Note to Editors 

    The Lotus EspritThe Lotus Esprit, one of the most iconic sports cars in automotive history, celebrates its 50th anniversary this year. Known for its cutting-edge design, breathtaking performance, and unforgettable appearances on screen – most notably in the James Bond franchise – the Esprit remains a symbol of British engineering excellence, innovation and a style Icon.

    The Lotus EmeyaEmeya is the new electric grand tourer (GT) from Lotus, designed for the drivers. It brings together the company’s rich history, with sports car levels of performance and the latest technologies. Emeya is one of the fastest electric GTs in the world, with acceleration of 0-62mph
    (0-100km/h) in under 2.8 seconds. Production began in 2024, and it joins the Eletre as a flagship model in the Lotus line-up of luxury performance electric vehicles.

    Theory 1Theory 1 is not for sale. This is a concept car serving as a canvas for our design R&D programmes, and our intent for the technology and innovation we are exploring to implement in the future across all our product lineup including lifestyle EVs and sports cars.   

    Fabio NovembreThe exhibition will include a collaboration with renowned designer Fabio Novembre, further exploring the concept of DNA: Digital, Natural, and Analogue – the guiding philosophy behind Lotus’ human-centric design approach.Fabio Novembre has been working in the field of architecture and interior design for 30 years. His studio’s work includes the design of buildings for large private institutions, hotels, retail systems, and residential interventions, for some of the best-known brands such as AC Milan, Stuart Weitzman, Una Hotel, and Generali Assicurazioni. Thanks to the founder’s visionary approach and highly recognisable design, Novembre Studio’s projects are published all over the world.

    Pirelli – Founded in 1872, Pirelli is a company with deep Italian roots, a brand that is known around the world for its avantgarde technology, capacity for innovation and the quality of its products.
    With 18 production plants in 12 countries, a commercial presence in over 160 countries, and about
    31,100 employees, it is among the main producers worldwide of tyres and related services and the only one entirely dedicated to the consumer market, which includes tyres for cars, motorcycles, and bicycles.

    About Lotus – Lotus is a global performance brand built on solid foundations and a rich heritage. Since the formation of Lotus in 1948, it has been pioneering true automotive innovation, introducing cutting-edge technologies and designs to meet its uncompromising vision of how a car should look, perform and feel. Lotus Group is made up of a high-performance sports car business, Lotus Cars, and an all-electric luxury mobility provider, Lotus Technology. Together, they are setting a new standard for automotive excellence.

    The Lotus Media Site contains news, images, films, technical specifications and full details of current models, as well as heritage cars and engineering technology.

    For more information please contact:

    globalcomms@eu.lotuscars.com  

    REFERENCE & MEDIA CONTACT:

    MAE ANGELIE PACATANG-VALDEZ
    SENIOR MARKETING MANAGER

    mpacatang@autohubgroup.com
    M: +63920 955 7999
    LOTUS CARS MANILA 38th St. corner 11th Ave. Triangle Drive,
    Bonifacio Global City, Taguig 1634

  • LOTUS EMEYA DEBUT: THE ALL-NEW ELECTRIC HYPER-GT in LOTUS MANILA

    LOTUS EMEYA DEBUT: THE ALL-NEW ELECTRIC HYPER-GT in LOTUS MANILA

    Lotus Emeya Debut, the all-new Electric Hyper-GT was held on September 16, 2024 in Lotus Manila led by the Autohub Group, sole authorized dealer of Lotus in the Philippines. This model joins the popular British brand’s lineup of next-generation hyper electric vehicles (EVs) as a part of its vision to become an all-electric global luxury brand.

    The participants and guests were thrilled of the first appearance of the Lotus Emeya in Lotus Manila. The car brings together Lotus’ design and engineering DNA, with the latest cutting-edge technologies setting a new benchmark for what it means to drive an electric car. Emeya seamlessly blends the excellent dynamic performance that Lotus is renowned for, with world-class refinement, comfort, usability, and connectivity – bringing drivers the ultimate grand tourer package.

    Emeya is competitively priced in the luxury GT segment and is available in base, S, and R variants starting from Php 8,000,000. Emeya is available in six colours including Boreal Grey, Fireglow Orange, Solar Yellow, Akoya White, Stellar Black, and Kaimu Grey.

    Retaining the core Lotus sports car DNA of design, power and precision, safety, dynamic handling, emotion, and logic, with the latest engineering capabilities and an increased choice of new features, Emeya is even more powerful, making it an unrivalled GT. This includes:

    ● Advanced and active aerodynamic features such as the pioneering active front grille, rear diffuser, and rear spoiler. All this, combined with a low centre of gravity, enhances stability when driving and sets a standard in the GT segment for ride and handling excellence.

    Emeya boasts a range of advanced active aerodynamic features to enhance speed and performance, all of which have been inspired by the world-renowned aerodynamics that elevated Lotus to success on motor circuits around the world. Key attributes include:

    ● A power of up to 905 bhp, enabling Emeya to accelerate from 0-100 km/h (0-62 mph) in under 2.8 seconds and 0-200 km/h (0 – 124 mph) in 9 seconds, making it one of the quickest cars in the world1;
    ● Active aerodynamic features, so that drivers can tailor the driving experience to their environment. The duality of the combined system can deliver a drag coefficient of 0.21Cd, or downforce of over 150kg;
    ● Advanced new high-performance, twin-layer battery designed with cooling attributes, to deliver even greater repeatability and sustainability of performance – even under extreme driving conditions such as on a track. This also provides greater driving range between charges;
    ● Up to five driving modes including Range, Tour, Sport, Individual, and Track. Drivers can control the ride height, air suspension stiffness, acceleration response, seat configuration (with adjustable side bolsters), and more, to optimise efficiency, performance, and comfort in any environment;
    ● An electronically controlled air suspension system with advanced onboard sensors responds to changes in road conditions and automatically adjusts the vehicle set-up. This ensures the smoothest ride and optimum driving experience for customers; and
    ● Lightweight carbon ceramic brakes reduce unsprung weight and braking distance – which contribute to dynamic handling – as well as doubling the lifespan of the components.

    Emeya provides drivers with sportscar levels of performance, but with the usability for everyday use. This includes:

    ● A spacious boot of up to 509 litres, offering everyday usability and making it the ultimate touring companion;
    ● The Emeya frunk also has a capacity of 31 litres, meaning customers have additional space for their belongings or for their charging equipment;
    ● Ambient lighting functions that communicate intuitively with the driver. For instance, when getting an incoming phone call, elements of the dashboard will pulse to notify the driver of this, and when charging, the ambient lighting on the floating dashboard will change to green;
    ● Five massage modes at three different intensity levels, ensuring all occupants have a relaxing ride, no matter where they are sat4;
    ● Power-assisted doors make entering the vehicle seamless for customers. Sensors can also detect obstacles ensuring a door will not open if the vehicle is at risk of damage. In addition, a kick sensor on the tailgate enables customers to easily open the boot, even when their hands are full; and
    ● Advanced intelligent panoramic glass roof, which drivers can switch between opaque and clear. This allows customers to enjoy a feeling of space whatever the time of day. They also have the option to turn individual sections of the roof opaque, enabling them to block out direct sunlight while keeping the rest of the roof transparent.

    Emeya blends progressive performance with technical artistry throughout its interior and exterior design. It has been developed with the Lotus philosophy of lightness through form and materiality, in order to provide drivers with the ultimate progressive luxury experience. This includes:

    ● A conscious design with advanced sustainable materials that are also sustainably sourced, to reduce its carbon footprint. This includes a new luxury thread, Wyron Truecycle, made from repurposed fibres from the fashion industry. Lotus is the first automaker in the industry to use this application;
    ● Knurled metal on all interior touchpoints to offer a deluxe tactility, further enhancing the sense of refinement;
    ● Crafted carbon fibre exterior elements, which make a nod to the brand’s racing heritage, gently reminding occupants that Emeya is a performance car ‘for the drivers’; and
    ● A unique daytime running light (DRL) design, which enhances the road presence of the car. The headlamps stay almost hidden in the aperture beneath the DRLs, delivering a sleek front-end look.

    Emeya makes it easier than ever to own an electric vehicle by giving drivers with the confidence to complete long-distance journeys, going wherever they need, with its fast-charging capabilities, including:

    ● Charging from 10 to 80% in 14 minutes, using a 400-kW (600A capable) DC fast charger, making it one of the fastest charging electric vehicles (EVs) available today;
    ● Reaching a peak charging power of 402kW, resulting in an average charging power of 331kW, between 10% and 80% battery state of charge2;
    ● Combined with a WLTC energy consumption of 18.7kWh/100km, Emeya is able to gain up to 310-km of range in 10 minutes; and
    ● The powerful, efficient, and refined all-electric powertrain delivers the perfect balance of performance, responsiveness, and range – with a maximum WLTP range of 610 km (379 miles)3.

    To achieve the fast-charging capabilities in its next generation hyper electric vehicles, Lotus uses a cell-to-pack battery structure, which means that 20 percent more cells can be packaged in the same space, compared to a standard module architecture. Emeya also uses a new cooling system architecture that is designed to improve the thermal performance and efficiency of the battery, which also contributes to an exceptionally high level of repeatable performance.

    Lotus has incorporated the latest technology hardware, with its own proprietary software to provide consumers with confidence and safety, every time they drive. This includes:

    ● Two NVIDIA DRIVE Orin systems-on-a-chip (SoCs), which are used to process data from 34 state-of-the-art surround sensors up to 30 times a second, offering 360-degree perception with no blind spots; and
    ● Four deployable LiDARs, 18 radars, seven 8 mp cameras and five 2 mp cameras that combine to ensure driver confidence by scanning for obstacles at a radius of up to 200m around the car, in every direction, even in low light or inclement weather. They even reconstruct a virtual environment around the vehicle to define the best trajectory.

    To provide the best possible in-car experience for every customer, Emeya offers:

    ● A state-of-the-art 15.1-inch HD OLED Lotus HyperOS award winning infotainment system, which features an interactive 3D display of Emeya to access its numerous functions. This is powered by Unreal Engine gaming technology, and with it, the car responds rapidly in real-time to any changes the driver makes and adjusts accordingly. For instance, touching the screen to open the doors will immediately open the doors on the car;
    ● An expansive 55-inch head-up display for the driver, meaning they can clearly see important vehicle data without taking their eyes off the road; and
    ● Entertainment is centred around the critically-acclaimed in-car audio system from world-renowned Lotus partner KEF. Its award-winning Uni-Q™ speaker design and Uni-Core™ space-saving subwoofer enclosure, combined with Dolby Atmos enabled 3D surround sound system, create a truly immersive soundscape.

    Lotus Manila is committed to continually providing esteemed customers in the Philippines exceptional ownership services and experience at the new state-of-the-art home of Lotus. As a special offer for the Lotus Emeya Debut, Lotus Manila is providing complimentary XPPF Paint Protection Film to help ensure your Emeya retains its showroom finish for years to come, along with a VK Series V-Kool Tint and a 7kW home charger for customers who reserve until 31 October 2024.

    REFERENCE & PRESS CONTACTS:

    Owee Cruz
    Autohub Group PR & Marketing Director
    ncruz@autohubgroup.com
    +63917 531 0020

    Mae Valdez
    Lotus Marketing Manager
    mpacatang@autohubgroup.com
    +63920 955 7999

  • Lotus Manila Official Launch

    Lotus Manila Official Launch

    Lotus Philippines has officially launched Lotus Manila, held on September 16, 2024, strategically located at 38th Street corner 11th Avenue, Triangle Drive, Bonifacio Global City, Taguig City, 1634 Metro Manila, Philippines.

    The team of Lotus Manila and guests were thrilled of the launch of Lotus Manila, a rendezvous of the iconic brand Lotus and Lotus Group providing the high-performance sports car business, Lotus Cars, and all-electric luxury mobility provider, Lotus Technology. I’m one of the participants who attended the successful event and was impressed of the state-of-the-art showroom of Lotus Manila. Diverse car lovers from diverse communities will appreciate and enjoy the dynamic luxury driving experience offers by Lotus Manila in the heart of Metro Manila.

    Mr. Willy Tee Ten, President, Autohub Group, stated that the official launch of Lotus Manila showroom in the heart of Bonifacio Global City in Taguig City, marks the significant milestone not just for Lotus but for all and it’s a testament of unwavering commitment bringing world class and top notch all automotive experiences in the Philippines.

    Lotus is a global performance brand built on solid foundations and a rich heritage. Since the formation of Lotus in 1948, it has been pioneering true automotive innovation, introducing cutting-edge technologies and designs to meet its uncompromising vision of how a car should look, perform, and feel.

    The official opening of Lotus Manila showroom in the heart of Metro Manila is considered as a rendezvous of unwavering commitment to deliver exceptional customer experiences and new standard for automotive excellence in the Philippines.

    The grand opening of the Lotus showroom marks a significant step forward for the iconic brand in the Philippines. Lotus Manila showroom is located at 38th Street corner 11th Avenue Triangle Drive, Bonifacio Global City, Taguig City.

  • LOTUS MANILA LAUNCHES EMEYA,THE ALL-NEW ELECTRIC HYPER-GT

    LOTUS MANILA LAUNCHES EMEYA,THE ALL-NEW ELECTRIC HYPER-GT

    • Lotus Manila launches the all new Emeya, the first electric grand tourer (GT) from Lotus, designed for drivers in the Philippines
    • The Emeya brings together the brand’s rich history, with sports car levels of performance and latest technologies, to set a new benchmark for what it means to drive an electric car
    • It is one of the fastest electric GTs in the world, with acceleration of 0-62mph (0-100km/h) in under 2.8 seconds1
    • The car is capable of charging from 10 to 80 percent in 14 minutes, using a 400-kW (600A capable) DC fast charger, making it one of the fastest-charging electric vehicles available today2
    • Powerful, efficient, and refined all-electric powertrain delivers the perfect balance of performance, responsiveness, and range – with a maximum WLTP range of 610 km (379 miles)3
    • Emeya is available in three variants starting from Php 8,000,000

    The Autohub Group, sole authorised dealer of Lotus in the Philippines, has officially launched the all-new Emeya, the first electric hyper-GT from Lotus, held on September 16, 2024 at Lotus Manila Showroom, 38th Street corner 11th Avenue Triangle Drive, Bonifacio Global City, Taguig City, Philippines. This model joins the popular British brand’s lineup of next-generation hyper electric vehicles (EVs) as a part of its vision to become an all-electric global luxury brand. 

    The car brings together Lotus’ design and engineering DNA, with the latest cutting-edge technologies setting a new benchmark for what it means to drive an electric car. Emeya seamlessly blends the excellent dynamic performance that Lotus is renowned for, with world-class refinement, comfort, usability, and connectivity – bringing drivers the ultimate grand tourer package. 

    Emeya is competitively priced in the luxury GT segment and is available in base, S, and R variants starting from Php 8,000,000.

    Emeya is available in six colours including Boreal Grey, Fireglow Orange, Solar Yellow, Akoya White, Stellar Black, and Kaimu Grey. 

    Retaining the core Lotus sports car DNA of design, power and precision, safety, dynamic handling, emotion, and logic, with the latest engineering capabilities and an increased choice of new features, Emeya is even more powerful, making it an unrivalled GT. This includes:

    • Advanced and active aerodynamic features such as the pioneering active front grille, rear diffuser, and rear spoiler. All this, combined with a low centre of gravity, enhances stability when driving and sets a standard in the GT segment for ride and handling excellence.

    Emeya boasts a range of advanced active aerodynamic features to enhance speed and performance, all of which have been inspired by the world-renowned aerodynamics that elevated Lotus to success on motor circuits around the world. Key attributes include: 

    • A power of up to 905 bhp, enabling Emeya to accelerate from 0-100 km/h (0-62 mph) in under 2.8 seconds and 0-200 km/h (0 – 124 mph) in 9 seconds, making it one of the quickest cars in the world1;
    • Active aerodynamic features, so that drivers can tailor the driving experience to their environment.  The duality of the combined system can deliver a drag coefficient of 0.21Cd, or downforce of over 150kg;
    • Advanced new high-performance, twin-layer battery designed with cooling attributes, to deliver even greater repeatability and sustainability of performance – even under extreme driving conditions such as on a track. This also provides greater driving range between charges;
    • Up to five driving modes including Range, Tour, Sport, Individual, and Track. Drivers can control the ride height, air suspension stiffness, acceleration response, seat configuration (with adjustable side bolsters), and more, to optimise efficiency, performance, and comfort in any environment;  
    • An electronically controlled air suspension system with advanced onboard sensors responds to changes in road conditions and automatically adjusts the vehicle set-up. This ensures the smoothest ride and optimum driving experience for customers; and
    • Lightweight carbon ceramic brakes reduce unsprung weight and braking distance – which contribute to dynamic handling – as well as doubling the lifespan of the components.

    Emeya provides drivers with sportscar levels of performance, but with the usability for everyday use. This includes:

    • A spacious boot of up to 509 litres, offering everyday usability and making it the ultimate touring companion;
    • The Emeya frunk also has a capacity of 31 litres, meaning customers have additional space for their belongings or for their charging equipment;
    • Ambient lighting functions that communicate intuitively with the driver. For instance, when getting an incoming phone call, elements of the dashboard will pulse to notify the driver of this, and when charging, the ambient lighting on the floating dashboard will change to green;
    • Five massage modes at three different intensity levels, ensuring all occupants have a relaxing ride, no matter where they are sat4 
    • Power-assisted doors make entering the vehicle seamless for customers. Sensors can also detect obstacles ensuring a door will not open if the vehicle is at risk of damage. In addition, a kick sensor on the tailgate enables customers to easily open the boot, even when their hands are full; and
    • Advanced intelligent panoramic glass roof, which drivers can switch between opaque and clear. This allows customers to enjoy a feeling of space whatever the time of day. They also have the option to turn individual sections of the roof opaque, enabling them to block out direct sunlight while keeping the rest of the roof transparent. 

    Emeya blends progressive performance with technical artistry throughout its interior and exterior design. It has been developed with the Lotus philosophy of lightness through form and materiality, in order to provide drivers with the ultimate progressive luxury experience. This includes:

    • A conscious design with advanced sustainable materials that are also sustainably sourced, to reduce its carbon footprint. This includes a new luxury thread, Wyron Truecycle, made from repurposed fibres from the fashion industry. Lotus is the first automaker in the industry to use this application;
    • Knurled metal on all interior touchpoints to offer a deluxe tactility, further enhancing the sense of refinement; 
    • Crafted carbon fibre exterior elements, which make a nod to the brand’s racing heritage, gently reminding occupants that Emeya is a performance car ‘for the drivers’; and
    • A unique daytime running light (DRL) design, which enhances the road presence of the car. The headlamps stay almost hidden in the aperture beneath the DRLs, delivering a sleek front-end look.

    Emeya makes it easier than ever to own an electric vehicle by giving drivers with the confidence to complete long-distance journeys, going wherever they need, with its fast-charging capabilities, including:

    • Charging from 10 to 80% in 14 minutes, using a 400-kW (600A capable) DC fast charger, making it one of the fastest charging electric vehicles (EVs) available today;
    • Reaching a peak charging power of 402kW, resulting in an average charging power of 331kW, between 10% and 80% battery state of charge2;
    • Combined with a WLTC energy consumption of 18.7kWh/100km, Emeya is able to gain up to 310-km of range in 10 minutes; and
    • The powerful, efficient, and refined all-electric powertrain delivers the perfect balance of performance, responsiveness, and range – with a maximum WLTP range of 610 km (379 miles)3.

    To achieve the fast-charging capabilities in its next generation hyper electric vehicles, Lotus uses a cell-to-pack battery structure, which means that 20 percent more cells can be packaged in the same space, compared to a standard module architecture. Emeya also uses a new cooling system architecture that is designed to improve the thermal performance and efficiency of the battery, which also contributes to an exceptionally high level of repeatable performance.

    Lotus has incorporated the latest technology hardware, with its own proprietary software to provide consumers with confidence and safety, every time they drive. This includes:

    • Two NVIDIA DRIVE Orin systems-on-a-chip (SoCs), which are used to process data from 34 state-of-the-art surround sensors up to 30 times a second, offering 360-degree perception with no blind spots; and
    • Four deployable LiDARs, 18 radars, seven 8 mp cameras and five 2 mp cameras that combine to ensure driver confidence by scanning for obstacles at a radius of up to 200m around the car, in every direction, even in low light or inclement weather. They even reconstruct a virtual environment around the vehicle to define the best trajectory. 

    To provide the best possible in-car experience for every customer, Emeya offers:

    • A state-of-the-art 15.1-inch HD OLED Lotus HyperOS award winning infotainment system, which features an interactive 3D display of Emeya to access its numerous functions. This is powered by Unreal Engine gaming technology, and with it, the car responds rapidly in real-time to any changes the driver makes and adjusts accordingly. For instance, touching the screen to open the doors will immediately open the doors on the car;
    • An expansive 55-inch head-up display for the driver, meaning they can clearly see important vehicle data without taking their eyes off the road; and
    • Entertainment is centred around the critically-acclaimed in-car audio system from world-renowned Lotus partner KEF. Its award-winning Uni-Q™ speaker design and Uni-Core™ space-saving subwoofer enclosure, combined with Dolby Atmos enabled 3D surround sound system, create a truly immersive soundscape. 

    Willy Tee Ten, President of the Autohub Group expressed, “We are so excited to be bringing the all-new Emeya to the Philippines. This launch marks a new era in luxury electric vehicles, blending advanced aerodynamics with unparalleled performance and everyday usability. This vehicle exemplifies Autohub Group’s commitment to innovation and sustainability in the automotive industry.”

    Dan Balmer, President and CEO of Lotus Cars Asia Pacific and Middle East commented, “The arrival of Lotus Emeya is set to redefine the benchmark of sustainable luxury driving in the Philippine market. We are thrilled to bring this revolutionary vehicle to passionate Filipino drivers who seek the best in both technology and driving experience.”  

    Lotus Manila is committed to continually providing esteemed customers in the Philippines exceptional ownership services and experience at the  new state-of-the-art home of Lotus. As a special offer for the Lotus Emeya Debut, Lotus Manila is providing complimentary XPPF Paint Protection Film to help ensure your Emeya retains its showroom finish for years to come, along with a VK Series V-Kool Tint and a 7kW home charger for customers who reserve until 31 October 2024.

    -ends-

    Emeya R, other models will vary
    In optimal conditions. Charging time may vary depending on a number of factors including charging station power output, battery health and temperature, and more.  This data was validated by P3, who published their 2023 P3 Charging Index Report – Asia on 27th May 2024, which included a comparison of fast-charging capabilities of various battery electric vehicles including Emeya. The results can be found on page 9-10, and the full report itself can be downloaded here: https://www.p3-group.com/en/p3-updates/p3-charging-index-asia/
    3  Vehicle range may vary depending on factors including vehicle specification, prevailing weather conditions, and driving style.

    4  This feature is not available in the bench seat of the five-seater configuration of the car. 

     ABOUT LOTUS CARS

    Lotus is a global performance brand built on solid foundations and a rich heritage. Since the formation of Lotus in 1948, it has been pioneering true automotive innovation, introducing cutting-edge technologies and designs to meet its uncompromising vision of how a car should look, perform, and feel. Lotus Group is made up of a high-performance sports car business, Lotus Cars, and an all-electric luxury mobility provider, Lotus Technology. Together, we are setting a new standard for automotive excellence.

    ABOUT AUTOHUB GROUP

    The Autohub Group is a conglomeration of car and motorcycle distributorships and dealerships that covers a complete range of automotive needs and several allied businesses.  Now celebrating its 25th anniversary, Autohub has expanded its portfolio to include several brands for every key market segment, from the most affordable daily drivers to the most exciting supercars and ultra-luxury cars. And to contribute to sustainability development, Autohub now offers electric vehicles and electric scooters. It has also ventured into other industries, such as premium window film distribution, car restoration hubs, aftermarket vehicle care, online sales of pre-owned cars, and an automotive training school.

    REFERENCE & PRESS CONTACTS:

    Owee Cruz
    Autohub Group PR & Marketing Director
    ncruz@autohubgroup.com
    +63917 531 0020

    Mae Valdez
    Lotus Marketing Manager
    mpacatang@autohubgroup.com
    +63920 955 7999

  • LOTUS MANILA Re-opens Doors And Unveils Brand-New EMEYA In New BGC Showroom

    LOTUS MANILA Re-opens Doors And Unveils Brand-New EMEYA In New BGC Showroom

    • Official opening of Lotus Manila showroom in the heart of Metro Manila 
    • Debut of the all-new Lotus Emeya – the first four-door electric hyper Grand Tourer (GT)
    • Full model range now available to esteemed customers in the Philippines
    • Unwavering commitment to deliver exceptional customer experiences in the Philippines

    Lotus Philippines ignited the local automotive scene with the official opening of its showroom on September 16, 2024 in Bonifacio Global City (BGC). The event marked a momentous occasion for Lotus, solidifying its presence in the Philippines and offering a dynamic luxury driving experience in the heart of Metro Manila.

    Esteemed guests also witnessed the much-anticipated reveal of the stunning Lotus Emeya. The car brings together Lotus’ design and engineering DNA, with the latest cutting-edge technologies to set a new benchmark for what it means to drive an electric car. Emeya seamlessly blends the excellent dynamic performance that Lotus is renowned for, with world-class refinement, comfort, usability, and connectivity – bringing drivers the ultimate grand tourer package. 

    On this special occasion, Lotus Emira, an iconic sports car with class-leading driving dynamics and enhanced comfort for everyday usability; and the first of a new breed of pure electric performance SUVs – Eletre – were also on display at the new home of Lotus. 

    “We are incredibly excited to unfold this new chapter in the Philippines as we re-open our doors to the state-of-the-art showroom in BGC,” said Willy Tee Ten, President, Autohub Group. “The investment in this facility marked our unwavering commitment to elevating the Lotus brand and delivering exceptional customer experience in the Philippines.” 

    Willy Tee Ten, President, Autohub Group

    Dan Balmer, President & CEO of Lotus Cars in Asia Pacific, Middle East & Africa commented, “We are proud of our continued partnership with Autohub Group in the Philippines.  Together with the professional team at Lotus Manila, we look forward to welcoming our new and existing customers to experience the complete Lotus model range at this dedicated space.”

    The grand opening of the Lotus showroom marks a significant step forward for the iconic brand in the Philippines. Lotus Manila showroom is located at 38th Street corner 11th Avenue Triangle Drive, Bonifacio Global City, Taguig City.

    ABOUT LOTUS CARS

    Lotus is a global performance brand built on solid foundations and a rich heritage. Since the formation of Lotus in 1948, it has been pioneering true automotive innovation, introducing cutting-edge technologies and designs to meet its uncompromising vision of how a car should look, perform, and feel. Lotus Group is made up of a high-performance sports car business, Lotus Cars, and an all-electric luxury mobility provider, Lotus Technology. Together, we are setting a new standard for automotive excellence.

    ABOUT AUTOHUB GROUP

    The Autohub Group is a conglomeration of car and motorcycle distributorships and dealerships that covers a complete range of automotive needs and several allied businesses.  Now celebrating its 25th anniversary, Autohub has expanded its portfolio to include several brands for every key market segment, from the most affordable daily drivers to the most exciting supercars and ultra-luxury cars. And to contribute to sustainability development, Autohub now offers electric vehicles and electric scooters. It has also ventured into other industries such as premium window film distribution, car restoration hubs, aftermarket vehicle care, online sales of pre-owned cars, and an automotive training school.

    REFERENCE & PRESS CONTACTS:

    Owee Cruz
    Autohub Group PR & Marketing Director
    ncruz@autohubgroup.com
    +63917 531 0020

    Mae Valdez
    Lotus Marketing Manager
    mpacatang@autohubgroup.com
    +63920 955 7999