Category: Technology

  • HONOR Magic V5 Camera One-ups Competitors, launches on September 5

    HONOR Magic V5 Camera One-ups Competitors, launches on September 5

    Slim and Powerful Battery is the secret sauce of HONOR Magic V5.

    Manila, Philippines – Leading smart devices provider HONOR Philippines is gearing up for the arrival of its newest and thinnest foldable phone – the HONOR Magic V5! Coming this September 5, HONOR Magic V5 sports the biggest battery out of all its counterparts in the market to date. Catch the launch live on Facebook: https://bit.ly/MagicV5Launch_FB.

    “With HONOR Magic V5, we combined portability, durability, and superb performance especially with its camera that competitors lack. We are very excited to share this new benchmark for foldable smartphone so join us tomorrow,” said HONOR Philippines Vice President Stephen Cheng.

    Exceptional Telephoto Capabilities with the 64MP Periscope Telephoto Camera

    The HONOR Magic V5 is equipped with the HONOR AI Falcon Camera System, offering a professional-grade photography experience. The setup comprises an upgraded 64MP Periscope Telephoto Camera Lens, a 50MP Wide Camera, and a 50MP Ultra-Wide Camera. Combining powerful optics with advanced AI image processing, users can capture vivid, detailed photos and videos in any scenario or zoom level.

    Don’t miss the arrival of #MyFirstFoldable HONOR Magic V5 on September 5, live on Facebook: https://bit.ly/MagicV5Launch_FB. For more information and exciting announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok Shop: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.honor.com/ph/retailers/.

    About HONOR 

    HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

    Reference & Media Contacts (Press Release – September 4, 2025):

    Pao Oga 
    PR Manager  paoo_honor@prl.ph   09190016898
    Denis Santos 
    PR Supervisor  deniss_honor@prl.ph  09171745327

  • HONOR Magic V5, New Benchmark for Foldable Phones?

    HONOR Magic V5, New Benchmark for Foldable Phones?

    Slim and Powerful Battery is the secret sauce of HONOR Magic V5.

    Manila, Philippines – Leading smart devices provider HONOR Philippines is gearing up for the arrival of its newest and thinnest foldable phone – the HONOR Magic V5! Coming this September 5, 2025, HONOR Magic V5 sports the biggest battery out of all its counterparts in the market to date. Catch the launch live on Facebook: https://bit.ly/MagicV5Launch_FB.

    “To complement its cutting-edge battery technology, the HONOR Magic V5 supports 66W Wired charging versus other brands’ 25W – offering fast and versatile charging solutions to keep users powered up throughout the day. It also comes with a durable phone case and charger which competitors don’t have,” said HONOR Philippines Vice President Stephen Cheng.

    Do more with HONOR Magic V5, literally

    A key enabler of the HONOR Magic V5’s ultra-slim design is its advanced silicon-carbon battery, the thinnest and ultra high-capacity battery ever used in a foldable. At just 2.3mm thick, it incorporates silicon-based anodes, theoretically offering up to 10 times the lithium-ion storage capacity of traditional graphite anodes. This increased energy density allows for a smaller battery without sacrificing battery life.

    These innovations result in a compact yet powerful 5820mAh dual-battery system, occupying around 26% of the device’s internal volume. This battery, combined with other optimizations in the hinge, display, camera, and motherboard, enables HONOR to achieve a foldable that’s not only thinner but also more durable and robust than ever before.

    Don’t miss the arrival of #MyFirstFoldable HONOR Magic V5 on September 5, live on Facebook: https://bit.ly/MagicV5Launch_FB. For more information and exciting announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph/) and TikTok Shop: (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.honor.com/ph/retailers/.

    HONOR Philippines announced the arrival of its newest and thinnest foldable phone – the HONOR Magic V5 on September 2, 2025.

    About HONOR 

    HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

    Reference & Media Contacts:

    Pao Oga  PR Manager  paoo_honor@prl.ph   09190016898Denis Santos  PR Supervisor  deniss_honor@prl.ph  09171745327

  • The all-new MINI John Cooper Works family now available in the Philippines

    Even more performance – even more choice.

    Philippines. MINI Asia and British United Automobiles today announced the availability of the all-new MINI John Cooper Works family. These five all-new MINI John Cooper Works models symbolise pure driving fun in its most powerful form and a unique driving experience. With the first-ever MINI John Cooper Works Electric and first-ever MINI John Cooper Works Aceman, two fully electric John Cooper Works models are now part of the MINI product portfolio for the first time. The powerful electric drives open a new chapter in the brand’s long history and demonstrate its ongoing commitment to performance and innovation. The all-new MINI John Cooper Works and all-new MINI John Cooper Works Convertible provide driving fun with a powerful TwinPower Turbo engine. In the all-new MINI John Cooper Works Countryman ALL4, enthusiasts can also enjoy driving off-road thanks to the ALL4 all-wheel drive.

    “MINI John Cooper Works boasts a cult following around the world that few others can match,” said Daren Ching, Head of MINI Asia. “Steeped in heritage and oozing pure racing DNA, these striking machines are a sight to behold on the road. Now with the addition of two fully electric models to the lineup, a new dimension of the iconic MINI go-kart feeling is born. If jolts of adrenaline are what drivers desire, I can assure them that all five models of our all-new MINI John Cooper Works family will exceed their expectations!”

    The first-ever MINI John Cooper Works Electric and first-ever MINI John Cooper Works Aceman: Electric high performance.

    The vehicle architecture of the fully electric MINI models is perfectly suited for the brand’s consistently performance-oriented character. The first-ever MINI John Cooper Works Electric and first-ever MINI John Cooper Works Aceman have up to 190 kW/258 hp and 350 Nm of instantly available system torque. Both models provide an additional 20 kW of motor power via an electric boost function, allowing for particularly dynamic acceleration. The JCW-specific suspension tuning maximises the typical MINI go-kart feeling and guarantees agile handling. High-performance tires are part of the standard equipment of both models.

    Exclusive equipment details emphasise the emotional connection to the brand’s traditional motorsport heritage. These include the red-white-black John Cooper Works logo in the style of a checkered flag from motorsports, as well as a JCW-specific Red Roof. Black side skirts, model-specific aeroblades at the C-pillar, and the accentuated rear spoiler optimise the aerodynamics for increased range. The three-door MINI John Cooper Works Electric achieves 371 km, while the five-door MINI John Cooper Works Aceman can drive up to 355 km on a single battery charge.

    The all-new MINI John Cooper Works and all-new MINI John Cooper Works Convertible: Legendary go-kart feeling with powerful acceleration. 

    A four-cylinder TwinPower Turbo engine with a displacement of two litres, 231 hp, and 380 Nm of torque offers maximum driving fun and top performance in both the all-new MINI John Cooper Works and all-new MINI John Cooper Works Convertible. The sportily tuned dual-clutch automatic transmission translates the engine power into particularly dynamic gear changes. The all-new MINI John Cooper Works sprints from 0 to 100 km/h in 6.1 seconds while the all-new MINI John Cooper Works Convertible takes 6.4 seconds. The top speed of the all-new MINI John Cooper Works is 250 km/h while the all-new MINI John Cooper Works Convertible reaches 245 km/h. For boundless open-air driving pleasure, the softtop of the Convertible can be fully retracted in just 18 seconds at speeds of up to 30 km/h.

    The large octagonal high-gloss black front grille with wide air vents for efficient engine cooling and the modern JCW logo dominates the front view of both models. Red-coloured inserts in the side air inlets on the front apron underscore the motorsport-oriented design for maximum performance. In the centre of the black rear diffuser, the centrally positioned tailpipe emphasises the character of these two top athletes. 

    The all-new MINI John Cooper Works Countryman ALL4: Extraordinary driving fun on any terrain. 

    As the largest model, the all-new MINI John Cooper Works Countryman with ALL4 all-wheel drive allows enthusiasts to drive off-road and stands for a unique combination of style, power, and adventurous spirit. The powerful engine delivers 300 hp of power, 400 Nm of maximum torque, and a top speed of 250 km/h, making the appearance of MINI’s spacious multi-talent particularly emotional. 

    This performance is also reflected in the powerful appearance of the all-new MINI John Cooper Works Countryman ALL4. In the front view, aerodynamic elements with red reflectors emphasise the wide stance, while at the rear of the vehicle, vertical taillights with the John Cooper Works Signature Mode frame the upright body. Advanced assistance systems support the driver through progressive technologies. 

    Puristic interior with motorsport accents. 

    The clear design of the interior in the all-new MINI John Cooper Works models is characterised by JCW-specific equipment details in red and black. The black JCW sports steering wheel with red decorative stitching and a six o’clock spoke made of black and red fabric provides excellent grip. The JCW sports seats offer secure support during dynamic driving. The combination of black leatherette with multi-colored knitted material in the shoulder area and red accent stitching picks up the colour pattern of the knitted surface of the dashboard. In all MINI John Cooper Works models, the brilliant sound of the exclusive Harman Kardon sound system enhances the driving experience as standard. 

    Advanced technology for maximum and comfortable driving pleasure. 

    The JCW-specific go-kart mode expands the selection options of the MINI Experience Modes in the vehicles of the all-new MINI John Cooper Works family with additional motorsport flair. The steering is set to a more direct setting, the accelerator pedal responds faster to commands for increased driving fun. Accordingly, the high-resolution OLED display provides additional performance-related data such as torque, power output, and current g-force.  

    For all MINI John Cooper Works models, the Digital Key Plus provides a convenient digital vehicle key on the smartphone. This allows the vehicle to be comfortably unlocked or locked without having to pick up the smartphone. 

    Long racing tradition with legendary successes. 

    The history of MINI John Cooper Works dates back to the year 1961. The John Cooper recognised the competitive potential of the classic Mini long before anyone else. By installing a more powerful engine, new brakes, and a more direct steering, he turned the modest small car into a race car that made the giants of the rally scene tremble in the 1960s. The three overall victories at the legendary Rallye Monte Carlo in 1964, 1965, and 1967 are among the absolute highlights of the classic Mini’s racing career. The current generation now carries the successful racing history into the future. Most recently with the impressive class victory of a prototype based on the new MINI John Cooper Works at the legendary 24-hour race at the Nürburgring. Regardless of the model, all high-performance vehicles in the new MINI 

    John Cooper Works family exude one decisive characteristic: the enthusiasm for top performance. 

    Exclusive track experience in Pampanga.

    The all-new MINI John Cooper Works family will officially debut at the Autohub Trackday on 7 September 2025 at Clark International Speedway, Pampanga. Be among the first to witness the adrenaline-pumping performance of these five models by test driving them on the track. Register now to secure your slot at https://bit.ly/AutohubFunTrackday2025!

    Additional information enclosed:

    1. The all-new MINI John Cooper Works family prices.
    2. The all-new MINI John Cooper Works family specifications.

    -End-

    For media enquiries, please contact:

    BMW Group Asia 

    Corporate Affairs Department 

    Email: BMWAsiaCorpAffairs@bmw.com 

    Tel: (+65) 6838 9600

    Media Website: https://www.press.bmwgroup.com/asia 

    British United Automobiles Inc.

    Mae Angelie Valdez

    Senior Marketing Manager

    Tel: (+63) 920 955 7999

    Email: mpacatang@autohubgroup.com

    About MINI in Asia

    MINI is headquartered and manufactured in Oxford, UK and is a brand of BMW Group. In East Asia, this iconic car is sold in Singapore, Brunei, Vietnam, New Caledonia, Guam, Sri Lanka, Tahiti, Philippines and Indonesia. The full range of MINI is available in these markets – MINI Cooper 3-Door, MINI Cooper 5-Door, MINI Aceman, MINI Countryman, and MINI John Cooper Works.

    For more information: https//www.mini.com

    About MINI Philippines

    British United Automobiles, Inc. or MINI Philippines is one of the distributorship brands under the umbrella of the Autohub Group. MINI Philippines is the sole distributor of the iconic British automotive brand, MINI. Currently, MINI Philippines has three dealerships in the country, located in Bonifacio Global City, Pampanga, and Cebu. The MINI range available in these locations – MINI 3-Door, MINI 5-Door, MINI Convertible, MINI Countryman, and MINI John Cooper Works. 

    For more information: www.mini.com.ph  

  • Godox Officially Launches in the Philippines with an Immersive Creative Experience

    Manila, Philippines – Global lighting solutions leader Godox has officially made its mark in the Philippines with a landmark launch event held on August 19, 2025, at Shooting Gallery Studios, Makati City, hosted by JG Distribution.

    Timed perfectly with World Photography Day, the launch gathered hundreds of creatives – photographers, videographers, filmmakers, directors, content creators, and industry professionals – for an immersive, hands-on show case of Godox’s latest innovation in professional lighting technology.

    Empowering Creativity Through Innovation

    Since its funding in 1993, Godox has been at the forefront of professional lighting solutions, pushing the boundaries of technology to make world-class tools accessible to both professionals and aspiring creators. From studio photography to large-scale film productions, Godox products have become trusted tools for storytellers around the globe.

    Guided by the mission to provide “lighting solutions that empower creativity,” Godox believes every idea deserves the right tools to shine. Its entry into the Philippine market marks a new chapter of support for local creatives, equipping them with the technology to bring their visions to life.

    A celebration of Creativity

    The launch event served not only as a product showcase but also as a celebration of the Filipino creative community. The program opened with remarks from JG Distribution Founder and Vice President Jill Tan, followed by insights from Ally Xiong of Godox Global and a product presentation from Mulawin Galang, Godox Philippines Brand Manager.

    Adding depth to the program were testimonial videos from two of the country’s top equipment rental companies, CMB Film Services Inc. and RSVP Film Studios. Kirk Baltazar of CMB shared that ‘the majority of the lights we are now using are Godox,” underscoring the brand’s growing dominance in professional production environments. Likewise, Rafa Laperal of RSVP Film Studios spoke about how Godox lighting has strengthened their workflow and offered reliable solutions for high-demand projects. Their endorsements highlighted Godox’s reputation as a trusted partner for industry leaders and professionals.

    The afternoon was capped by the live contract signing of the Godox Ambassadors, solidifying the brand’s commitment to working closely with Filipino creators. By evening, the celebration continued with interactive “touch and try” stations, launch-exclusive promos, raffle prizes, and a high-energy live performance from OPM favorite Mayonnaise.

    Spotlight on Godox Ambassadors

    A highlight of the launch was the introduction of the firs-ever Godox Ambassadors in the Philippines – a diverse group of renowned creatives who represent excellence in photography, videography, and visual storytelling:

    • Abigail Miguel
    • Arlu Nepomuceno
    • Chapters by Mayad
    • Jay Tablante
    • Ricky Ladia
    • Toto Villaruel
    • Treehouse Story

    Partners in Innovation

    The launch was made possible with the support of global and local partners who share the vision of empowering creators. Brand partners included Scandisk, Sony, Canon, Blackmagic, Lumix, Audio-Technica, Shure, Zoom, IM Rentals, Atomm Studios, Mono Studios, and I Am Abi Masterclass.

    To complete the experience, food and beverage partners such as Soimai House, Empanada Royale, Dydo Blend, Naru Cafe, Nutritzz, Sip Water, and Tomoro Coffee kept guests energized and connected throughout the day.

    Building a Creative Community

    The Godox Philippines launch stood out as one of the most significant creative gatherings of the year, uniting hundreds of the country’s brightest talents under one roof.

    “This launch is more than just about products – it’s about building a community where Filipino creators can be inspired, equipped, and empowered,” said Jill Tan, Founder & Vice President of JG Distribution.

    About Godox

    Founded in 1993, Godox is a global leader in professional lighting solutions, dedicated to empowering photographers, videographers, filmmakers, and creators worldwide. With a commitment to innovation, quality, and accessibility. Godox products are now trusted in more than 150 countries.

    About JG Distribution

    JG Distribution is one of the Philippines’ leading distributors of creative technology brands, bringing world-class tools and innovations to local creatives through retail, distribution, and community initiatives.

    Reference & Media Contact:

    Dea – Marketing, jgsuperstore@gmail.com

    Social Media:

    Godox Philippines

    JG Distibution

  • Novo Nordisk partners with ORA for digital obesity care program in the country

    Novo Nordisk partners with ORA for digital obesity care program in the country

    Novo Nordisk and ORA officially seal their partnership to revolutionize obesity care in the Philippines through telehealth. The collaboration brings together Novo Nordisk’s clinical expertise and ORA’s fully digital care platform to offer end-to-end obesity care—from virtual consultations to personalized plans and medication delivery.

    The initiative aims to break down barriers of stigma, cost, and limited access to doctor’s care by empowering Filipinos to take charge of their health from the comfort of their homes. This forms part of Novo Nordisk’s Truth About Weight (TAW) campaign in the country, which aims to raise awareness, dispel stigma, and encourage informed, science-based approaches to addressing obesity.

    Photo shows (seated from left): Thalia Bondoc, director for marketing, ORA, Tom Reynolds, vice president for marketing, ORA, Wei Sun, general manager of Novo Nordisk Philippines, and Geraldine Perez, market access & business development director of Novo Nordisk Philippines. Joining them are key colleagues from both Novo Nordisk Philippines and ORA who made this partnership possible.

    Reference & Media Contact:

    Lariza Garcia

  • Pru Life UK launches first-in-market online single-pay traditional endowment product

    Pru Life UK launches first-in-market online single-pay traditional endowment product

    Pru Life UK introduces PRULove Wealth Direct, the first single-pay traditional endowment life insurance product available for online purchase in the market. This innovation reflects the company’s mission to making financial solutions simpler and more accessible for Filipinos, addressing their needs for financial returns and protection.

    Available exclusively via PRUShoppe.com, the new product can be purchased online without the need for medical examinations or physical paperwork. It features guaranteed net annual cash payouts equal to 4% of the single premium for seven years along with a full return of premium at the end of the seven-year term plus 125% of the single premium as life insurance coverage. Loanable cash values also allow policyholders to access their funds for emergencies or major expenses.

    PRULove Wealth Direct opens doors for individuals who wish to secure their future but face barriers like limited time, restricted access, or insufficient resources,” said Garen Dee, Chief Product Officer at Pru Life UK. “It is a straightforward solution that enables more Filipinos to make most out of life and prepare for key milestones—through a seamless online purchase experience.”

    “This streamlined digital process is designed to empower consumers with direct access to life insurance—particularly those looking for services beyond traditional financial channels, and those seeking alternative tools that offer growth and protection,” Dee added.

    With just a one-time payment, policyholders can receive guaranteed payouts comparable to high-yield time deposits. The product serves as an alternative to traditional savings, with the added advantage of a safety net through life insurance.

    The launch of PRULove Wealth Direct comes at a pivotal moment in the Philippine life insurance industry as it continues to evolve through digital innovation. As more Filipinos seek flexible, accessible ways to secure their financial future, Pru Life UK is responding with solutions to help them pursue their passions and prepare for life’s milestones—for every life, for every future.

    For more details, please visit PRUShoppe.com and refer to the respective product terms and conditions.

    Reference & Media Contact:

    Lariza Garcia

  • WH-1000XM6 Wireless Noise Cancelling Headphones: Beyond Quiet and Sound

    The Sony’s WH-1000XM6 Wireless Noise Cancelling Headphones was officially launched on the Sony Digital Workshop with theme “FOR THE MUSIC: THE WH-1000XM6 Premiere”, on June 29, 2025 at Glorietta Activity Center, Glorietta, Ayala Center, Makati City.

    I enjoyed a first-hand product experience of the WH-1000XM6, fashion show and music performances from top OPM artists.

    WH-1000XM6 Wireless Noise Cancelling Headphones is designed to professionals, creators, musicians, and others who need beyond quiet and transcended sound. Listening music and watching movies with premium sound with the best noise cancelling. Sony’s most advanced noise cancellation yet—powered by a next-gen chip and intelligent algorithms—blocks distractions before they reach you. Crystal-clear calls. Pure, uninterrupted immersion.

  • HONOR 400 Pro 5G Powers In on August 2 at the GMA Gala 2025

    HONOR 400 Pro 5G Powers In on August 2 at the GMA Gala 2025

    HONOR 400 Pro 5G boasts 200MP Super Sensing AI Camera System.

    Manila, Philippines – Leading global technology brand HONOR Philippines officially announced on July 31, 2025, the arrival of the highly anticipated HONOR 400 Pro 5G in the Philippines. Mark your calendars as this smartphone with 200MP AI Camera is set to be launched on August 2, 2025, the same time as the GMA Gala 2025.

    “We owe the success of the HONOR 400 5G to our HONOR fans, without a doubt, and with that, we are introducing the HONOR 400 Pro 5G. They asked for it and their wish is our command. Coming this August 2, 2025, HONOR fans and tech enthusiasts should definitely watch out for #YourAIPhone with 200MP AI Camera,” said HONOR Philippines Vice President Stephen Cheng. “For two years straight now, we have partnered with GMA for its annual gala to really bring out the camera capabilities of our midrange heroes. We are excited to share this feat with them,” Cheng continued.

    What do we know about HONOR 400 Pro 5G So Far

    Addition to the exceptional AI photography experience and outstanding durability of the standard version, the HONOR 400 Pro 5G includes a 50MP Telephoto Camera with a Sony IMX856 sensor, 3x optical zoom, and OIS, ensuring detailed zoom shots. It is equipped with the AI Enhanced Portrait feature and delivers ultra-high-definition Portraits that ensure the true colors of every subject shine through.

    Never miss the latest updates and visit HONOR’s official website at www.hihonor.com or follow their social media platforms: Facebook (@HonorPhilippines), Instagram (@honorph), and TikTok (@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.

    About HONOR 

    HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

    Reference & Media Contacts:

    Pao Oga 
    PR Manager  paoo_honor@prl.ph   09190016898
    Denis Santos 
    PR Supervisor  deniss_honor@prl.ph  09171745327