Category: Press Release

  • Laudicos share their recipe for success in their food business

    Laudicos share their recipe for success in their food business

    Starting a food business is an ultimate dream for many, and running one is surely not an easy feat. While many entrepreneurs continue to face struggles, Chefs Rolando “Lau” and Jacqueline “Jackie” Laudico remain grateful as they overcame obstacles in running their food business.

    The culinary power couple have maintained their restaurant’s success amidst the pandemic, and here’s how they did it:

    Adapting to changing times

    Finding success in the food industry is undeniably more challenging, but Chef Lau and Chef Jackie’s responded with constant adaptation and practical reinvention.

    Robina Farms ambassadors Chef Jackie and Chef Rolando Laudico

    With restrictions on dine-in, they leveled up their takeout services, which meant taking a step back and learning more about meal deliveries. They utilized the best packaging materials to ensure each dish gets delivered with optimum quality. They also went ahead and reinvented their menu offerings to adjust to the current needs of the customers. The Chefs have embraced the fact that in order for them to successfully manage their food business, they have to consistently learn new things and adapt to the times.

    Attitude for gratitude

    According to Chef Jackie, having ‘Attitude for Gratitude’ is the way to go. Based on their personal experiences, finding things to be grateful for regardless of challenges has helped them be where they are now.

    Culinary power couple Chef Jackie and Rolando Laudico remain grateful despite challenges in their food business

    Amidst the hurdles, they remained grateful that being in the food industry means their services are still essential to people. They see each and every day as a fighting chance to improve and keep their business afloat.

    Choosing the right partners

    Chef Lau says he’s very lucky to have Chef Jackie as a partner not only in life but also in their business. “You’ll need that partner who complements your weaknesses,” he shared.

    And while the two Chefs are already a force to be reckoned with in the food industry, they still recognize the need to have a reliable partner that provides stable, reliable, and quality service at all times. That’s why they have been partners with Robina Farms for four years now.

    Meat and poultry provider Robina Farms has been a constant in the daily operations of the Chefs’ businesses. With Robina Farms’ superior meat and egg products, Chefs Lau and Jackie are confident that they’ve got a partner who can keep up with their needs and meet their quality expectations.

    A PARTNERSHIP FOR KEEPS. Robina Farms seals its continued partnership with renowned restaurateurs and culinary power couple Chef Rolando “Lau” Laudico and Chef Jacqueline “Jac” Laudico (center) through a contract signing ceremony held at Chef Laudico’s Guevarra’s restaurant last November 19, 2021. The chefs have been the face of Universal Robina Corporation Agro-Industrial Group’s (URC-AIG) meat and egg brand for four years now. Also present during the contract signing ceremony are (from right) URC-AIG’s Marketing Manager, Gamby Diño, and Group Product Manager, Aissa Reyes.

    The challenges they faced were blessings in disguise because of all the learnings they gained. So, to entrepreneurs and aspiring ones, keep cooking, keep baking, and keep learning. Take it from the culinary power couple and successful restaurateurs, Chef Lau and Chef Jackie.

    REFERENCE:

    Apollo Noel Santos

    Public Relations Supervisor

    M: +63 927 317 3737

    E: apollo.santos@stratworks.ph | aasantos.swi@gmail.com | www.stratworks.ph

  • Stay Organized this 2022 with 5 Easy Tips and Useful Items from Shopee

    Stay Organized this 2022 with 5 Easy Tips and Useful Items from Shopee

    It’s time to declutter and make room for your new goals.

    Hello, 2022! After taking the time to reflect on the past year, it’s time to get ready for new beginnings. Not sure where to start? For a truly clean slate, your first step should be to clear and rewire your brain. And what better way to do that than with some decluttering and organizing? With a clean, put-together space (and mind!), you can stay focused on your new goals.

    Check out five easy tips to help you stay organized throughout 2022. Below, you can also discover product recommendations from Shopee, your go-to source for organization items, essentials, and everything in between at the best prices:

    1. Write down your to-do list

    If you’ve got a lot on your plate, don’t attempt to keep your to-do list in your brain—this will only overwhelm and stress you out. Instead, stay on track with a planner. This Undated Planner from National Bookstore, perfect for fans of the hit TV show Friends, features undated pages and blank weekly pages on which you can jot down your checklists and more.

    1. Set your priorities

    Got a long to-do list? Don’t attempt to accomplish everything all at once. Set clear priorities by color-coding your planner. You can process each day’s tasks easily by just glancing at color-coded sticky notes. This set of Sticky Notes includes stationery in different colors and sizes.

    1. Manage your workload

    How often have you taken on extra deliverables or said yes to engagements, only to realize that your calendar is too full? This year, take care of your mental health and say no when you have to. Stay on top of your schedule with a handy pocket-sized Animal Desk Calendar. These colorful calendars, which come in pretty pastel colors, feature monthly views.

    1. Keep your workspace tidy

    It’s perfectly understandable if you don’t always have the time to keep your workspace spotless when you’re busy, but as much as possible, try to keep everything in its proper place. This Wooden Desk Organizer makes it easier to arrange your documents, notes, pens, and other supplies.

    1. Track your finances consistently

    Spent more than you intended during the holidays? It’s fine to treat yourself, but remember to set some savings aside as well. Get your finances back on track this year with a Budget Planner. Place your budget for each week inside the binder pockets and jot down your expenditures on the colored labels.

    If you’re looking to buy these great finds to kick-start your 2022, check out with ShopeePay to avail of daily free shipping and cashback vouchers. With ShopeePay, Shopee’s all-in-one e-wallet, you can also buy load, pay bills, and scan to pay at thousands of merchants nationwide. Get up to 10% off on load across all networks and up to 25% cashback on your monthly bills from over 60 billers. If you need to stock up on groceries or go on a much-needed food-trip, get big savings when you avail of ₱1 Deals via “ShopeePay Near Me” and redeem your discounts when you pay via ShopeePay at their physical stores.

    Enjoy free and real-time transfers with ShopeePay. Cash in and do bank transfers for free via InstaPay; get up to ₱25 cashback on your InstaPay fee when you cash in. You can also send money for free to any ShopeePay user. To enjoy these exclusive deals and more, activate your ShopeePay now for a rewarding cashless experience.

    Download the Shopee app for free via the App Store or Google Play.

    REFERENCE:

    Hannah Tejuco
    Shopee | Marketing | Public Relations

    Mobile +63 917 808 4894

    Viber +63 917 705 4447

    Address 15F Asian Century Center, 27th St. corner 3rd and 4th Ave., BGC, Taguig, PH 1634

  • New Year, New Food Discoveries

    New Year, New Food Discoveries

    Meal preparation may seemingly be a daunting task year on year, but have no fear. There’s always room for new food discoveries and hacks. Foodies and homemakers alike are always on the lookout for something different yet easy to prepare and definitely, palate and tummy pleasers. A great break from having delivered meals! Make part of your New Year’s resolution to try out these new, life-easing products in the market by San Miguel Foods.

    Go Veega. For vegans, try familiar comforts such as Veega’s meat-free Tapa and Tocino, which are fully cooked and completely free of animal meat and by-products. For flexitarians, there are Korean-inspired faves such as Meat-free and ready-to-eat Bulgogi and Spicy Soy Garlic Balls. You’ll never miss out on flavor with these meat-free wonders. 

    Breakfast thy will be done.  Rethink about skipping breakfast with perfect breakfast mates, Purefoods Deli Breakfast Sausage and Purefoods Beef Bacon. They are so good, you”ll truly want more. And beyond breakfast, these delicious products can also be served in a lot of ways.

    Create “chicken’’ na chicken meals. Make meal preparation a breeze in 2022 with freshly marinated and ready-to-cook Chicken Timplados. Prepping meals can be done in minutes with any of these easy chicken sarap variants- Magnolia Ready-to-Cook Fried Chicken, BBQ, Tocino, Teriyaki, Spicy Fried Chicken, Oriental Wings, Spicy Wings, Inasal and Roasters (marinated whole chicken) in Lemon Herb and Smoked Pepper. The menu will never be boring with the selection of variants cooked as is or leveled up with some twists.

    Develop a Pasta-stic Habit. Have pasta anytime with Purefoods Spaghetti Sauce. Just reheat and toss in cooked noodles or level up with addition of some ingredients. Either way, you’ll get consistent, satisfying pasta sauce each time.

    Make meal preparation and dining with the family an enjoyable food adventure, even allowing enough me time in-between with these new discoveries.

    Also, check out www.homefoodie.com for recipe ideas with these products!

    REFERENCE:

    LARIZA GARCIA

  • Rewrite your story with Viviamo’s 2022 planners and journals

    Rewrite your story with Viviamo’s 2022 planners and journals

    Manila, PhilippinesSurely, you still have a holiday hangover. There’s something about being able to spend time (albeit online or in small groups) with friends and loved ones in this cuddle weather that allows us to have restful minds and peaceful hearts even just for a moment.

    In this moment, you’re probably high on natural endorphins and have a renewed sense of clarity. Don’t you just want to hold on to that feeling as you walk into a brand new year?

    We’re approaching 12 months of endless opportunities; 52 weeks and ways to be better; and 365 days of unknown possibilities. The power to right our wrongs is upon us! 

    “COVID-19 has left many feeling displaced. ‘I’m stuck. What can I do? How do I move forward?’ The pandemic has affected us in so many ways, bringing up fear, worry, and even languishing. We, at Viviamo, want to reassure Filipinos that these feelings of hopelessness and despair can be replaced with hope and positivity. That is why we offer you the tools to help you switch from that mindset of ‘simply surviving’ to thriving! We have the power to rewrite our own stories,” shares Viviamo CEO Darlyn Ty-Nilo.

    For 16 years now, Viviamo, makers of the Belle de Jour Power Planner, has been creating empowering products. Scratch that – more like, Dreampowering products – Dreampowerment is an advocacy so close to the core of Viviamo’s purpose and has grown a 10,000+ strong community through The Bella Tribe, BDJ Plan With Me and You Got This Facebook Groups that ultimately help Filipinos desire a life full of love and joy through mindfulness, journaling with love, planning with courage and this year, coaching for abundance.

    Literally, turn a new page in your life with any of these products from Viviamo’s 2022 Collection:

    The Belle de Jour Power Planner (P599, P699, P1,199) is not a planner with empty pages. It’s a LIFE PLAN. BDJ believes in you even when you don’t believe in yourself. The 2022 edition is the support you didn’t know you need that will allow you to declare your purpose in life. It gives you the space to remember who you are in 4 stylish designs that suit your personality and packed with lifestyle coupons from over 40 brands; free mobile and desktop wallpaper downloadables, Spotify playlists and NEW features this year include free virtual reality meditation videos and 12 Coaching Experiences led by 12 world-renowned experts in the field of Neuro-Linguistic Programming, Strengths Finding, Reiki Masters, Holistic Aromatherapists, Business and Beauty Experts, Energy Healers, Positive Psychologists, Motivational and Image Training Professionals in the BDJ Coach Quenza App that you can access from the pages of the BDJ Planner.

    “I wasn’t much of a journaling person and was satisfied with simply writing my schedules on sticky notes. However, last year was highly toxic for me and I was in an identity crisis. When I was scrolling through Facebook, I saw an advertisement for the 2021 Journal and was intrigued with the design –the girl on the cover is beautiful and she looked confident. I liked the design, the content, and the marketing strategy so I decided to give journaling a try. A year has passed and I don’t think I can ever live without your journal; I don’t think I can ever use another journal if it’s not the BDJ version. I’ve imprinted my soul into it and I will continue to support you as your journal has with its owners.” shares Trisha Manao, one of the many users of the BDJ Power Planner.

    The Navi Journal (P599), on the other hand, invites you to embark on your own journey of self-discovery and features 12 magnificent staircases around the world that you can virtually explore through the exclusive I Am Cardboard virtual reality videos embedded in the QR codes of the monthly dividers throughout the year.  Despite their grandeur and intricacies, these captivating staircases are still just a small representation of what your mind can create. And yes, it has a coupon booklet too!

    You might be thinking, “You never know what will happen in life. There are things that are out of your control.” This is why you struggle with using a planner. The 2022 Everything is Possible Planner (P599) is inspired by phases of the moon that embody inspiration, renewal, and unwavering energy, this year’s EIP Planner is what you’ve been waiting for. Featuring 13 Monthly Calendars (covering Dec 2021 to Dec 2022), special Pages that help you achieve your goals and open possibilities and a vertical weekly layout with timestamps, EIP has been helping people achieve their big and small goals for a decade now. It’s a planner that’s designed for go-getters like you who know exactly what they want and will do anything it takes to make those dreams happen. Now is the right time to finally stop feeling like a victim of circumstance and start living the life you want. It’s not too late. It never is. Just as the moon transitions, so will you.

    And finally, The Focus 2022 Journal (P550) is a guide to help you accept your life as it unfolds. With each phase, chapter, or stage of life comes new challenges and experiences that make up the fabric of our lives. It’s a great tool to inspire you to shove the distractions aside and put your goals to the forefront. With it’s dedicated weekly grid layout and unique worksheet pages, you will be able to start building the tomorrow you want with laser-like clarity.

    Viviamo also has beautiful leather Quest Journals (P280, P499, P699, P999) in 4 sizes that you can switch out fillers and create a journaling system with, along with calendar pads and other productivity tools! Who says you only need one notebook? Get a journal for every aspect of your life, every piece of your brain to start rewriting your story.

    Pour out your worries, visualize your dreams and turn them into actionable plans with these exciting journals from Viviamo! Choose all or any from www.shop.ilovebdj.com and www.crazyaboutpaper.com.

    REFERENCE:

    LARIZA GARCIA

  • ShopeePay Offers Users Free and Real Time Transfers for a More Convenient Cashless Payment Experience

    ShopeePay Offers Users Free and Real Time Transfers for a More Convenient Cashless Payment Experience

    With ShopeePay, users are able to save on additional costs from InstaPay fees, and also send money to other ShopeePay users for free.

    MANILA, JANUARY 5, 2022 – ShopeePay, Shopee’s integrated mobile wallet, continues to make financial services more accessible and convenient for Filipinos. The e-wallet offers free and real time transfers, on top of other free services, to enable easier and more seamless digital transactions.

    ShopeePay users can now enjoy free cash ins and bank transfers in real time with 35+ banks and e-wallet partners, including BDO, Bank of the Philippine Islands (BPI), RCBC, Metrobank, Chinabank, UnionBank, and more with InstaPay. InstaPay is an electronic fund transfer (EFT) service that allows customers to transfer funds almost instantly between accounts and is available 24/7, all year round. On top of the new cash in via InstaPay option, users can  also link their bank account to their ShopeePay Wallet for free and easy cash ins.

    Within the app, verified ShopeePay users can also instantly send money to any ShopeePay user for free, available 24/7. Additionally, senders can also personalize their send money transactions with themed virtual cards fit for any occasion. With ShopeePay, users can do more cashless transactions and get discounts on load products and cashbacks on bills payment.

    As more consumers embrace and adopt digital transactions, ShopeePay aims to support the transition by providing hassle-free digital banking options. This year, the Philippines saw an exponential growth of new digital consumers, recording about 12 million since the start of the pandemic.[1] Aside from the significant increase in digital consumers in the country, there is also a notable increase in the adoption of digital-only banking, recording 18.34 percent in 2021, and is expected to reach 36.18 percent by 2026.[2] 

    Ruoshan Tao, Head of ShopeePay Online, Philippines, said, “The digital market of Southeast Asia is rapidly growing, and digital transactions such as online payments and money transfers are also becoming more prevalent. At ShopeePay, we are committed to providing our users with seamless and easy access to digital financial services through a secure and integrated ecosystem. We look forward to continue helping Filipinos embrace digitalization.”

    Here’s how to cash in to your ShopeePay Wallet via InstaPay, and enjoy up to P25 cashback on your InstaPay fee:

    1. Tap ‘Cash in’ on your ShopeePay wallet.
    2. Click the ‘InstaPay’ dropdown.
    3. View the specific instructions and cash in from your preferred bank.
    4. You will receive a notification if your cash in was successful.
    5. If eligible, you will receive the cashback after 7-10 working days.

    To transfer money for free from your ShopeePay Wallet to your selected bank account or e-wallet via InstaPay, make sure that your ShopeePay account is verified. Here’s how to transfer:

    1. Tap ‘Send Money’ on your ShopeePay wallet.
    2. Select either ‘To Bank Account’ or ‘To E-Wallet’
    3. Choose the bank/e-wallet you want to send money to and input the required details.
    4. Enter the amount to be sent.
    5. Review all details to ensure accuracy and proceed with sending money. 

    To send money for free to other ShopeePay users, you must have a verified ShopeePay account. Here’s how:

    1. Tap ‘Send Money’ on your ShopeePay wallet.
    2. Select ‘To Shopee User’.
    3. Enter the phone number or Shopee username to send money to.
    4. Input the amount to send. You may also personalize your transfer with a virtual card.
    5. Enter your ShopeePay PIN to confirm the transaction.

    To know more about ShopeePay’s InstaPay feature, visit https://shopee.ph/m/shopeepay-instapay.

    To enjoy free cash ins and transfers, and also save on additional fees, make sure to activate ShopeePay. With ShopeePay, you can also avail of exclusive deals when you Buy Load, Pay Bills, and Scan to Pay at thousands of merchants nationwide. Download the Shopee app for free via the App Store or Google Play.


    [1] e-Conomy: SEA 2021

    [2] Finder

    REFERENCE:

    Pao Oga

    Shopee | Marketing | Public Relations (Media Relations)

    Mobile: +63 917 650 1835 (Viber/Whatsapp)

    Address: 15F Asian Century Center (ACC) Building, 27th St. Corner 3rd Ave. BGC, Taguig 1634

  • Samsung Electronics Launches The Freestyle, a Portable Screen for Entertainment Wherever You Are

    Samsung Electronics Launches The Freestyle, a Portable Screen for Entertainment Wherever You Are

    • First-of-its-kind technology delivers optimal viewing and entertainment in a compact form factor
    • Features auto-level, auto-focus and auto-keystone capabilities for perfect picture every time

    Las Vegas, NV – 4 January 2022 – Samsung Electronics Co., Ltd. today announced the launch of its all-new portable screen and entertainment device, The Freestyle, ahead of CES 2022. The Freestyle offers first-of-its-kind technology and flexibility to deliver optimal viewing and entertainment for customers looking to bring video and audio content wherever they go.

    Targeted toward Gen Z and millennials, The Freestyle is a projector, smart speaker and ambient lighting device all rolled into one lightweight, portable device. When it comes to portability, The Freestyle weighs only 830 grams allowing to change any space into a screen with ease. Unlike conventional, boxy projectors, The Freestyle’s versatile cradle allows rotation of up to 180 degrees, enabling users to show high-quality video anywhere – tables, floors, walls or even ceilings – no separate screen required.

    “The Freestyle is a one-of-a-kind projector geared towards ultimate versatility and flexibility to meet the consumers’ changing lifestyles,” said Simon Sung, Executive Vice President and Head of the Sales & Marketing Team of the Visual Display Business at Samsung Electronics. “Without the limitation in space and form factor, The Freestyle is a fun and versatile device that can be used in any way consumers prefer.”

    The Freestyle comes with full auto keystone and auto leveling features, enabled by industry-leading technology. The features allow the device to automatically adjust its screen to any surface at any angle, providing a perfectly proportional image every time. Additionally, the auto focus feature allows The Freestyle to display a crystal-clear image on any surface, at any angle, up to 100 inches in size. The Freestyle also comes with a dual passive radiator enabling a clean and deeper bass without distortion, and its 360-degree sound radiation allows customers to enjoy a cinema-quality sound experience no matter where they are.

    For powering it up, The Freestyle is compatible with external batteries that support USB-PD and 50W/20V output or above, so users can take it with them anywhere, whether they are on the move, on a camping trip and more. The Freestyle is also a pioneer in that it’s the first portable screen that works when connected to a standard E26 light socket without the need for additional wiring, besides compatibility with the traditional wall plug option.

    When it’s not used as a projector to stream content, The Freestyle also provides mood lighting effect thanks to its ambient mode and translucent lens cap. The Freestyle is also a smart speaker, analyzing the music to pair visual effects that can be projected on the wall, floors and anywhere else.

    The Freestyle offers Smart TV features available on Samsung Smart TVs, with built-in streaming services and mirroring and casting features compatible with both Android and iOS mobile devices. It is the industry’s first portable projector that is certified by global major OTT partners, providing customers with the best content viewing experience. It is also the first projector to include far-field voice control, allowing users to choose their favorite voice assistants when using the device hands-free.

    The Freestyle will be showcased during CES 2022 from January 5 to 7 and will go on an on-line pre-order in US market on January 4, with availability expanding to other global markets in the following months.

    For more information, including images or video on the products Samsung is announcing at CES 2022, please visit news.samsung.com/global/ces-2022.

    For more information on Samsung’s lifestyle portfolio, please visit www.samsung.com.

    About Samsung Electronics Co., Ltd.

    Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at news.samsung.com.

    REFERENCE:

    Apollo Noel Santos

    Public Relations Supervisor

    M: +63 927 317 3737

    E: apollo.santos@stratworks.ph | aasantos.swi@gmail.com | www.stratworks.ph

  • FBN 10th Annual Christmas Party: A fun-filled and meaningful day

    FBN 10th Annual Christmas Party: A fun-filled and meaningful day

    The Filipino Bloggers Network (FBN), one of the most active Philippine-Based community of bloggers and influencers in the country, held its 10th Annual Christmas Party virtually last December 12.

    FBN currently has almost 2,000 members around the country and continues to expand as it provides a venue for Filipino bloggers to interact with other members even those based overseas. Moderating the discussions and posting opportunities from several brands are co-admins Divine RC and Richard Mamuyac and Lariza Garcia.

    The yearly event serves as a venue to reacquaint with fellow members around the country, celebrate the holiday season and create great new memories. Just like last year, the gathering was conducted online and livestreamed within the official FBN group page. Aside from the exciting prizes given away during the virtual games and raffle draws, a couple of members received financial assistance to support them in their family medical emergency. Indeed, it was both a fun-filled and meaningful day at the same time.

    Different PR groups and brands and individual sponsors were acknowledged during the event for supporting the online community in 2021 and hopefully for more years to come. This year’s virtual event is made possible by the following generous donors:

    PR Partnerss – CAT PR, i55 Talent Hose, Page One, M2.0 Communications, Comm&Sense, ROAR Agile, GPS TV, Full Circle, Pro Communications Inc. Pro Solutions ,Full Circle and Ripple 8.

    Brand and Individual sponsors – Pacific Sunrise, Goodah!, Cebuana Llhuillier, Glorious Blend, Rex Education, Gur Lavi Corporation (Telavi); Dyna Drug Corporation, Diana Stalder, Sagada Harvest, Stevia Natural Sweetener, a number of fellow FBN members and public servants like Rep. Eric Yap of ACT-CIS partylist, Rep. Joey Salceda (2nd District of Albay), Rep. Edgar Mary Sarmiento (1st District of Samar). Rep. Mike Defensor of Anakalusugan partylist, General Guillermo Eleazar, Quezon City Mayor Joy Belmonte and Deputy Commissioner Randy Escolango of the Philippine Insurance Commission.

    With the great support and opportunities that FBN received this year from partners companies and brands, the group is looking forward to more campaigns and activities that members can join and engage with in the coming new year.

    Let us claim that 2022 will be a better year for all of us. Cheers for more success and blessings!

    REFERENCE:

    Lariza Garcia

  • Shopee is The Most Tweeted E-Commerce Brand in the Philippines this 2021

    Shopee is The Most Tweeted E-Commerce Brand in the Philippines this 2021

    This year, Shopee takes the second spot for the most talked-about brand in the country with topics such as Shopee’s K-pop acts and mega campaigns garnering the most buzz.

    With its string of successful campaigns and relatable social media content, Shopee is the most tweeted e-commerce brand in the country according to Twitter for 2021.

    The leading e-commerce platform in Southeast Asia and Taiwan took the second spot overall in Twitter’s ten most tweeted brands list in the Philippines, which was released as part of the latter’s “Best of Tweets 2021” awards announced on December 14, 2021. The annual rundown aims to celebrate and recognize outstanding brands for their groundbreaking campaigns and engaging digital content.

    Martin Yu, Director at Shopee Philippines, said, “We are pleased to be recognized as one of the most talked-about brands in the country by Twitter. As we welcome a new year, Shopee will push for excellence and increase engagement satisfaction not only in-app but on other platforms as well. This coming 2022, we will continue to improve our services to better tend to the needs of our consumers, sellers, and brand partners.”

    As a platform that prioritizes making online shopping safe, fun, and engaging for everyone, Shopee regularly engages with its users on social media through relatable posts with timely content. During big campaigns, Shopee dominated the Twitter world with the appearance and performance of K-pop idols, which resulted in being in the top trending hashtags locally and nationwide.

    Shopee also drives online conversations with the anticipation that comes with its big campaigns, TV commercials with Shopee brand ambassadors, and TV specials where users can win big raffle prizes, watch performances from their favorite celebrities or K-pop idols, and get the best deals and promos they can instantly ‘add to cart’ and check out during the show.

    Successful Campaigns such as 9.9 Super Shopping Day and 11.11 – 12.12 Big Christmas Sale

    Shopee continues to provide convenience and greater cost savings for its consumers with its yearly anticipated double-digit campaigns. The recent Shopee 9.9 Super Shopping Day and 11.11 – 12.12 Big Christmas Sale achieved multiple milestones, including 9.5 million items sold in the first hour of 9.9 in Metro Manila alone, over 270 million plays on Shopee Prize last 11.11, and a 14x surge in Shopee Mall orders during 12.12. More and more consumers also made Shopee’s integrated mobile wallet ShopeePay their preferred payment method with over 1.5 million top-ups for 12.12 alone.

    With its continuous efforts to tailor and adapt to users’ shopping needs, Shopee now also ranks 3rd on YouGov’s Global Best Brand 2021 list in the Philippines, the only e-commerce platform to make it to  the list.

    REFERENCE:

    Hannah Tejuco

    Shopee | Marketing | Public Relations

    Mobile +63 917 808 4894

    Viber +63 917 705 4447

    Address 15F Asian Century Center, 27th St. corner 3rd and 4th Ave., BGC, Taguig, PH 1634