Following the series of matches in the Asian Cup qualifier held in Kochi, Japan, the Philippine softball team RP Blu Boys, supported by Cebuana Lhuillier, is now qualified for the World Baseball Softball Confederation (WBSC) Men’s Softball World Cup to be held on November 26 to December 4 in Auckland, New Zealand.
Amateur Softball Association of the Philippines (ASAPHIL) president, RP Blu Boys’ benefactor, and Cebuana Lhuillier president and CEO Jean Henri Lhuillier expressed his pride and praised the team for their phenomenal performance.
“I would like to extend my sincerest congratulations to the team for earning a World Cup berth and putting us in the international scene. It’s been a tough journey for our softball players, but it is without a doubt that they have the capacity to compete with other international players and rise above the challenges. We will continue to support them especially as they prepare for the World Cup. This will be a good experience for our players as they test their mettle against world class teams.”
For RP Blu Boys’ Head Coach Apol Rosales, the fight is far from over and the team will continue to do its best to win the coveted title. “We are happy that we are bearing the Philippines in this journey and we are immensely thankful to Mr. Jean Henri Lhuillier for always believing in the team. We are determined to give our 100% in the upcoming matches and show the world what the Philippine team is capable of.”
RP Blu Boys, Philippines National Men’s Softball team Photo credit: Coach Apol Rosales
Despite losing to Singapore (5-6) and Japan (0-7) during the Super round, the RP Blu Boys bagged a win against India (8-1) which brought them to a rematch against Japan for the Asian title.
To celebrate 75 years of being the leaders in the sensitive skin space, Cetaphil has partnered with Watsons for this year’s National Healthy Skin Mission.
A brand whose success is built on creating dermatologist-recommended skincare products for every skin story, this year’s National Healthy Skin Mission is an experimental booth located at SM Makati that will serve as a one-stop shop for all skincare needs and will allow customers to learn from trusted dermatologist experts.
The entire roster of Cetaphil products will be sold at the booth. The master brand Cetaphil is comprised of the iconic Gentle Skin Cleanser, the Gentle Moisturising Lotion, and the Gentle Moisturising Cream. All three products have recently been reformulated with glycerin (to help prevent dryness), niacinamide (to strengthen the skin barrier), and panthenol (to soothe and restore dry skin).
The Cetaphil Bright Healthy Radiance line is also present at the booth that focuses on brightening skin the healthy way, with products that are effective yet gentle on the skin. With the Bright Healthy Radiance products, you can be sure to target issues like hyperpigmentation, melanogenesis, even skin tone, and dark spot reduction.
Finally, for baby’s skin, the brand offers the Cetaphil Baby range. It features gentle and tear-free formulations, making bath time with your newborn an enjoyable process. Mommies can also avail of the Cetaphil Baby calendula line, allowing their baby’s to have a healthy start in life. While for those with Atopic Dermatitis, the Cetaphil Pro products are also found at Cetaphil’s National Healthy Skin Mission booth.
Buy any of these products for your sensitive skins (or your baby’s!) and get a chance to spin the wheel to take home more free Cetaphil products. In addition, consumers get a limited Cetaphil tote bag if they buy products worth PHP 1500. You can also bring any empty skincare products, and get free Cetaphil products. Lastly, the brand also offers free Dermatologist consultations.
Cetaphil and Watsons have a lot more in store for you throughout the National Healthy Skin Mission event. On September 5, Mariel Padilla will help moms, especially first-time moms to navigate the world of parenting, while on September 14, Michelle Dy will host a masterclass on how to achieve healthy radiant skin.
Learn more about this year’s National Healthy Skin Mission by tuning in to Cetaphil and Watsons’ Facebook page.
Avon lets you enjoy full-day coverage that stays lightweight and breathable.
When you have a lifestyle that requires you to constantly move, looking your best can be a challenge.
But sometimes, a little makeup can do the trick. A good foundation is more than enough to help cover up and keep you looking fresh and ready for the rest of the day.
So, if you’re trying to find a foundation that can hold up all day from just one application, look no further because Avon makes it possible with the Avon Power Stay 24HR Liquid Foundation.
This foundation is formulated with Comfort Last Technology which locks pigment and gives full-day coverage with just one application so you don’t have to compromise comfort and feel when you use long-wear makeup.
Find the right shade that best fits your skin tone: Ivory Pink, Porcelain, Shell, Light Beige, or Nude.
With a transfer and smudge-proof matte finish plus a lightweight and breathable feel, putting on the Avon Power Stay 24HR Liquid Foundation lets you start fresh and stay fresh even while going through heat, humidity, and non-stop activity. Don’t let the sun stop you because every application includes SPF 10 protection.
The formula is oil-free, non-greasy, dermatologist-tested and non-comedogenic so you don’t have to worry about dealing with pesky blackheads after use.
Wear it before leaving for work and never worry! Put it to the test and see how Avon Power Stay 24HR Liquid Foundation’s #JustAppliedEffect can make you look just as good 10 hours later when you get home.
Follow Avon Philippines on Facebook and Instagramfor more updates and shop your favorite Avon products at www.avonshop.phor contact your local Avon representative.
About Avon
Avon has been doing beauty differently for 135 years. Avon is a company that connects people, using the power of beauty to transform lives for the better. Millions of independent sales Representatives across the world sell iconic Avon brands through their social networks, building their own beauty businesses on a full- or part-time basis. Avon stands for gender equality, and we believe in listening to women’s needs, speaking out about issues that matter and creating positive change. Through Avon and the Avon Foundation we’ve donated over $1.1billion, with a focus on tackling gender violence and breast cancer. Avon is part of the Natura &Co Group. Learn more at www.avonworldwide.com.
In association with TESLASUIT, the human-to-digital interface, Metaverse platform Somnium Space is organising the first virtual reality avatar fashion week in history – held in Prague and in the virtual world this September.
Somnium Space Fashion Week (September 7-11) is an event enabling designers and brands to connect with consumers in an entirely new way, making it a one of a kind phygital experience. It will expand the way fashion is presented to the public, allowing people to connect from around the globe in one physical and digital location simultaneously using the most advanced XR technologies on the market – Virtual Reality, Augmented Reality, Full Body Trackers and Holograms.
Somnium Space is an open and decentralised VR world built on the blockchain that is fully interconnected and seamless. Accessible by any device: via web browser as well as through PC and VR clients, it offers a perfect place to experience virtual fashion without limitations.
To showcase advanced capabilities of Somnium Space platform during the opening mixed reality event on September 7th in Prague’s VR Play Park, models will be wearing full body tracking and full body haptic Teslasuits, VR headsets and gloves. Their digital avatars, at the same time, will be walking on the virtual catwalk in a newly built NFT Fashion World. Supported by panel discussions and physical fashion show, this phygital event will kick off the week full of breakthrough activations.
Fashion brands, 3D creators and digital native designers from around the world will showcase their branded virtual showrooms, NFT avatars and XR fashion collections via runway shows, phygital experiences, gallery openings and even afterparties throughout the whole fashion week.
Besides TESLASUIT, the list of partnering organisations includes: Ready Player Me, DressX, Atrium, Dearch Space, Gravity Layer, Honey, IZY, We’re Next Prague, Style Protocol, Unstitched, Alkali, Artsies Collective, Diverge, Cultivate, ISG and others.
Witness the historical moment for the tech and fashion industry – join Somnium Space Fashion Week online, in virtual reality, or IRL as we curate an entirely new kind of fashion week experience.
September 7th: Livestream starts at 16:00 CEST / 15:00 GMT via Somnium Space https://somniumspace.com/ in VR or 2D; once logged into the main plaza there are 3 worlds – please access via the fashion show one.
Shopee Philippines Seller Coach Mik Baluyot, In Sweet J&J’s Jimmy Martinez, Ithra Jewelry shop owner Hilaire Labalan, Shopee Philippines Head of People Karen Perez, Mandaue City Vice Mayor’s office representative Trixie Mae Brigoli, and Cebu City Councilor Hon. Jaypee Labella at the Shopee University Roadshow in Cebu.
MANILA, PHILIPPINES, SEPTEMBER 5, 2022 – Driven by its mission to make e-commerce for everyone, Shopee partners with local government units (LGUs) in Cebu to help micro, small, and medium enterprises (MSMEs) in the region for its second iteration of the Shopee University Roadshow and Shopee Kumustahan. These two events educated MSMEs on how to take their businesses online, and kickstart their venture into e-commerce.
Through its partnership with the cities of Mandaue, Cebu, Talisay, and Lapu-Lapu, Shopee aims to reach more Filipinos across the Philippines, and make the online selling and shopping experience easier, more convenient, and more seamless for everyone. As part of its efforts to push this objective forward, Shopee has also established more Shopee Xpress hubs within the region to expand its serviceable areas and provide local sellers with opportunities to reach more buyers nationwide.
Martin Yu, Director at Shopee Philippines, said “We are grateful for our partnership with Mandaue City, Lapu-Lapu City, Talisay City, and Cebu City that has enabled us to reach even more MSMEs across the Philippines. Through more partnerships and hub expansions, we will continue to help digitize even more Cebuano MSMEs through more iterations of the Shopee University Roadshow and Shopee Kumustahan. We are committed to supporting local MSMEs as they bring their businesses online, wherever they may be.”
Shopee Philippines Seller Communications and Education Lead Mia Mendoza, Shopee Philippines Seller Coach Mik Baluyot, Ithra Jewelry shop owner Hilaire Labalan, and BigGrocer Food & Grocery shop owner Azela Jane Taladua at the Shopee Kumustahan event in Cebu
The Shopee University Roadshow is a masterclass that educates MSMEs nationwide on how to drive their businesses forward through e-commerce and onboard into Shopee. By equipping them with the right tools and knowledge, MSMEs learn how to generate more sales and grow their buyer base. To help sellers learn through mutual sharing of experiences, the Shopee Kumustahan engages Shopee sellers in a casual gathering for them to exchange personal insights, advice, and best practices. Through these seller-focused events, Shopee strengthens its commitment to support MSMEs and digitize all kinds of businesses in the most seamless way possible.
If you’re looking to grow your business online, Shopee invites you to start your online selling journey with them today. Download the Shopee app for free via the App Store or Google Play.
REFERENCE:
Pao Oga
Shopee | Marketing | Public Relations (Media Relations)
Mobile: +63 917 650 1835 (Viber/Whatsapp)
Address: 15F Asian Century Center (ACC) Building, 27th St. Corner 3rd Ave. BGC, Taguig 1634
The empowerment of the out-of-school youth in the Philippines got a shot in the arm with the conceptualization of an innovative mobile classroom project in Cebu.
The project called the “Mobile KART Project” and proposed by SEED4COM got a further boost after it was declared as one of the Top Three winners at the “Taiwan Excellence: Sharing is Caring” philanthropic campaign that started last year. Winning the campaign means the opportunity to create more mobile classrooms that will benefit more out-of-school youth in many other areas in Cebu.
The aim was noble: to assist Cebu’s youth, particularly from poor and marginalized families, and provide them with free access to education with diverse and free-of-charge training courses that will hopefully educate them even in the midst of a debilitating pandemic.
The project will be officially inaugurated and launched on October 2022 at several locations in Cebu City such as Lapu-Lapu City, Cordoba, and Olango Island, among others. It would become doubly significant since the launch will coincide with the holding of the annual Taiwan-Philippines Joint Economic Conference.
The innovative and creative Mobile KART is not just any mobile classroom. It comes equipped with solar panels, laptops, an LED TV display, audio system and even routers for mobile internet connectivity, and all are Taiwan Excellence Award-winning products.
The Mobile KART Project offers courses such as “Transformative Educational Access for the Communities and Homes” and also “Technology Vocational Livelihood Skills Training.” These courses are meant to teach the poor youth in Cebu’s poverty-stricken areas with valuable life skills, particularly the benefits of reading. Hopefully, the skills will equip them with knowledge they can use to improve livelihood or pursue higher education when given the opportunity.
The “Mobile KART Project” is a mobile classroom that originated in Cebu and was part of several initiatives related to education by Sustainable Energy and Enterprise Development for Communities or SEED4COM (https://www.seed4com.org/). The organization was established to help improve human conditions and empowering poverty-stricken areas, rural and last-mile communities in the Philippines.
Truly, the “Mobile KART Project” winning at the “Taiwan Excellence: Sharing is Caring” was a proud moment not just for SEED4COM but also for the country, according to Dann Diez, Executive Director of SEED4COM, considering the huge number of entries.
Organized by the Bureau of Foreign Trade (BOFT) and the Taiwan External Trade Development Council (TAITRA), the vision of “Taiwan Excellence: Sharing is Caring” was to help make society a better place by giving everyone an opportunity to raise ideas about charity and other altruistic activities related to the sustainable development of society and environmental protection by utilizing products of Taiwan Excellence.
Rex Education is celebrating the on-site return of the Manila International Book Fair (MIBF) 2022 with free tickets, books, and prizes for bookworms, educators, and learners.
Happening at the SMX Convention Center on September 15–18, 2022, from 10:00 AM to 8:00 PM, the 43rd MIBF will bring together members of the local and international publishing industry to offer a comprehensive selection of books, panel discussions, workshops, storytelling activities, and training for readers and learners of all ages.
For first-time and returning attendees, get a free ticket to MIBF 2022 by registering with REX through this link: bit.ly/MIBF2022SignUpForm. Ticket holders can present the ticket at the REX booth 196-205 to receive a special surprise. Free tickets and freebies are limited, so register early and drop by the booth as soon as you can.
For students and teachers, grab a chance to receive free textbooks throughout the fair. REX will be giving out free books on Accounting, Business, Hospitality and Tourism, and Education.
Customers can claim up to three books, while non-buying visitors who come to the booth are also eligible to receive free books.
On top of the freebies, many exciting deals await attendees at the Rex Education booth. For thrift shoppers, browse through the Bukay-Bukay section or purchase tertiary education books at a bargain price of PHP 100.00 and below. Regular titles are also discounted up to 50% off.
After a satisfying book haul, customers can join the raffle to win additional prizes.
REX at MIBF
Rex Education values MIBF as an excellent opportunity to promote its mission of nurturing every child for lifelong learning. The company has been joining the fair for years now to give Filipinos access to more affordable and quality books and learning materials.
When MIBF went digital in 2020 and 2021, REX offered discounted books through the MIBF Online portal and free webinars with its in-house experts. Now that the fair is back on the exhibition floor, REX endeavors to welcome learners back with an eye-catching booth following the theme “Approaches to the New Normal Way of Life.”
Considered the biggest and longest-running book fair in the Philippines, MIBF is a haven for artists, bookworms, learners, educators, and publishers alike. MIBF has redefined the reading experience for over four decades now, showcasing the largest and most comprehensive collection of books, magazines, comics, educational aids, and allied materials.
Follow the Rex Education Facebook page for updates on their MIBF offerings, or visit the MIBF
The Covid-19 pandemic did not spare anyone, in the Philippines or anywhere else in the world. Businesses big or small, tourist destinations, even the small sari-sari store, did not escape the wrath of the deadly virus.
Moreso families like the Ekselente family.
The Ekselente family is your typical Filipino brood that struggled mightily during the pandemic. They own a resort, which is both their family home and prime source of income. Since they have no visitors because of the lockdowns and community quarantines, the family business is losing money for lack of income. Worse, the family is considering selling it to be able to survive.
Theirs was an archetypal dilemma that would test their values, and how they would be able to keep the family together in such stressful times was told through the eyes of the family’s helper or “Kasambahay,” Ofelia, who remained loyal and true to the Ekselente family. She shared in their difficulties and heartaches, and even went out of her way to help the family that had been good to her by staying with them, to help them keep themselves together as they go through life’s challenges.
Their story showcased several facets of family life: the emotional struggles of the father, the resolve of the mother whose stabilizing force is tested constantly, and the situation that their son and daughter are in as they suddenly faced an unexpected turn from the life that they were used to before the pandemic, when everything was still sweet and rosy.
The story of the Ekselente family was convincingly brought to life through a six-part series that featured real-life scenarios, coupled with pleasant and rejuvenating—sometimes heart-wrenching—music, as the family went through their daily struggles, a life suddenly turned upside down.
The father, Jojo Ekselente, is a former Overseas Filipino Worker who bought the resort to show that he is capable of giving his wife, who comes from a well-off family, and his children, whom he barely knew him since he was always overseas working, a comfortable life. He returned to the country because of the pandemic but struggled to find a decent job.
Soledad “Sol” Ekselente, the resolute rich kid, struggled in keeping the resort and her family intact, even if she has almost zero experience running a business, let alone a household because she was a unica hija. She is trying to learn to handle things, no doubt, but the hardships kept piling up, like whether to sell the resort or not, and keeping away from her snobbish mother.
David Ekselente, the “chill” guy, is the exact opposite of his sister. The family’s “gamer” seems to lack that competitive fire his sister has, and would rather settle with what he has at the moment than chase the bigger things in life and not be too preoccupied with the family’s problems since he has problems of his own.
Cheska Ekselente, the last member of the Ekselente off-springs, is very much like his father—competitive and go-getter—an ambitious Dean’s Lister in college and an aspiring social media influencer. She is driven by her desire to be fully independent and will stop at nothing to achieve her goals, yet longs for attention from her father whom she feels she doesn’t know much since he was always out of the country working, until now that he became jobless but may soon return for work and may leave again.
Finally, the matriarch, Lola Beatrice (Sol’s mother) is the picture-perfect rendition of an alta sosyedad mother– nosy, sneering, condescending—but can be deemed overprotective since Sol is an only daughter. She makes known her disdain for his son-in-law, rubbing in his incompetence by being a lola who spoils her grandchildren, always giving them what they want just to despise their father.
The six-episode Casa Ekselente story was part of an impressive digital marketing promotion initiative for 2022 presented by Taiwan Excellence, and ably utilized the power of cohesive content to broaden engagement and reach. The story of the Ekselente family is part of a strategy that used organic and creative content in order to generate organic reach and strengthen product and consumer connection for six Taiwan Excellence Award-winning brands such as Juliart, Asus, Acer and FECA during the regular scenes.
For the scenes that involved music, on the other hand, the brands that were seen were Aromase, Annie’s Way, Gigabyte, Johnson Fitness, Tatung and Transcend.
And the results for Casa Ekselente were totally impressive and significant, where the six episodes garnered over 900,000 views on Facebook and Instagram. It was, indeed, a successful move by Taiwan Excellence that employed excellent strategies in order to achieve excellence and achievement in digital marketing.
