Manila, Philippines, Nov 21, 2022 – HONOR, the leading global tech provider for smart devices, has recently announced its postpaid plans for HONOR X6. HONOR fans can now get the latest HONOR phone in very affordable plans in select Globe stores nationwide.
HONOR X6 Specs
HONOR X6 is a budget-friendly smartphone that comes with two color options – Midnight Black and Titanium Silver.
It has a 50MP Triple Camera that can capture the wonderful moments of your life with ease. It runs on a Mediatek Hello 625 chipset with 4GB RAM, Android 12 OS, and Magic UI 6.1 Interface.
A large 5,000mAh battery powers the device with support for 10W charging via USB Type C. The high-capacity battery provides plenty of power to last all day. Up to 17 hours of online video playback or 31 hours of online music playback.
There’s also a side-mounted fingerprint scanner, 4G LTE connectivity, dual-band Wi-Fi, and 64GB of expandable storage up to 1TB microSD card.
Hurry now! Visit the Globe stores near you and get the HONOR X6 at a lower plan! All plans include Unli All-Net Calls & Text, Landline Calls, and 3gb GoWifi!
Since Christmas is just around the corner, Greenfield Development Corp. (GDC) will hold a “Car Boot Sale” featuring celebrities and influencers from November 18 to 20 at the Mayflower Parking Area of Greenfield District.
Atty. Duane A.X. Santos, GDC executive vice president, said the event is in celebration of the Food Truck Fest’s first anniversary. It is the biggest gathering of food trucks parked regularly in one venue in Metro Manila.
“We added the Car Boot Sale to complement the Food Truck Fest, which offers a unique and safe al fresco dining experience to the public with 18 food trucks set up at the heart of Mandaluyong’s Greenfield District,” he said, adding strict health protocols are in place to ensure the safety of the public.
This year, Santos said GDC invited celebrities and influencers, including Maxine Medina, Kim Baranda, Jome Silayan, Louise delos Reyes, Chris Tan, Karel Marquez and Kevin Ty, to sell pre-loved items, plants, food, and other products.
“We wanted to have a shopping component that would go well with the Food Truck Fest, especially during the ‘Ber months’ so we came up with the concept where vehicles will serve as merchants’ stores,” he explained.
Santos also encouraged entrepreneurs, including startups, to sell their products and test the market.
He said the event also aims to raise awareness among the public on supporting local sellers and protecting the environment by using reusable bags.
“Soon, we intend to come up with more interesting and fun activities and offer a possible venue for outdoor corporate events like product launches, especially since it already has a captured market,” Santos added.
The Car Boot Sale: Celebrity Edition will operate from 4 pm until 12 midnight, while the Food Truck Fest runs daily from Monday to Thursday, 12 noon until 10 pm, and Friday to Sunday, from 12 noon until 12 midnight.
Greenfield District is a cutting-edge development that redefines the future of Mandaluyong. Its green spaces and pedestrian-friendly neighborhoods are just some features worth mentioning about this innovative cityscape.
GDC’s 15-hectare urban development has become an emerging destination in Metro Manila for outdoor activities that promote holistic health. It is home to future-ready condominiums, Twin Oaks Place and Zitan, which showcase GDC’s commitment towards providing quality living spaces while promoting wellness among its residents.
With GDC’s food park, condominium residents of Greenfield District can enjoy a fun night out with their friends and family. With the Food Truck Fest situated conveniently near them, this area is accessible from major business districts around Metro Manila.
Malabon Food and Gift Expo 2022 happens November 18 – 19.
With Christmas just around the corner, the Philippine Chamber of Commerce & Industry Malabon (PCCI Malabon) is opening the city’s doors and inviting everyone to discover Malabon’s best of the best as it holds the first ever Malabon Food and Gift Expo 2022. The event is in partnership with the Local Government of Malabon with the support from Honorable Mayor Jeannie Sandoval.
Event starts tomorrow, Friday, November 18 until Saturday November 19 at the Malabon Sports Complex. Explore the homegrown treasures of the city. You will be surprised to see how Malabon’s food business landscape is thriving from local delicacies to food products as well as the value chain in the food industry from equipment, tools, packaging, and distribution network in the city.
Through this expo, PCCI Malabon is creating a platform to help push Micro, Small, and Medium Enterprises (MSME) to grow and thrive. In line with the organization vision to be the voice of business owners and entrepreneurs and its mission to provide technical assistance through job matching, credit access and financial planning, and digital transformation in marketing.
The expo is the testament to PCCI Malabon’s goal of fostering and position Malabon as the Philippines primary food industry hub and leading supply chain through warehouse and distribution facilities, according to PCCI Malabon President Elsie Chua.
“The Malabon Food and Gift Expo 2022 provides a platform for our Malabon MSMEs to showcase our products and services that are proudly ‘Made in Malabon.’ Being a businesswoman who slowly built Melawares 45 years ago, I firmly believe in the power of mentoring and the right support. Through projects like this expo, we are giving them the chance to grow so they too can thrive together with the homegrown Malabon business big brothers and sisters like Liwanag Candle, Rufina’s Patis, Master Sardines, Dolor’s Kakanin, Melawares or Remilly’s Yema Cake,” Chua said.
The event is free admission to the public — just present your government issued ID to register.
The two-day expo is filled with fun activities with learning and inspirational sessions. If you are online, you can join the event through the live and interactive online selling on Facebook at https://www.facebook.com/PCCIMalabonInc.
To maximize the experience, join the expo onsite. Learn from the Department of Science and Technology (DOST) food safety program on how to keep shelf life of food and BIST/ financing support program. From the Department of Trade and Industry (DTI) / Small Business Corporation is about credit access financing program. Also, KMME Program and BMBE Program. Learn from Francorp Philippines on how to grow their business through franchising.
To further ignite the passion from our MSMEs, Philippines esteemed entrepreneurs will share some inspiring talks to be led by Vice President of FFCCCII Cecilio Pedro of Founder and CEO, Lamoiyan Corporation and Mrs Natividad Cheng, Founder and CEO, Uratex and Ms. Tess Ngantian, Owner of Lotsa Pizza and AVP, PCCI National.
Guest can also watch out for the live cooking demonstration by celebrity Chef Myke “Tatung” Sarthou and learn how to create brand marketing from Mr. Ian John White Hyndman, Manager Partner of Dagaz Consultancy from Dubai, UAE.
Plan your itinerary tomorrow and on Saturday and head on to Malabon Food and Gift Expo 2022. Tara na, Masarap sa Malabon!
The expo was made possible by Platinum Sponsors Melawares / Max Ideas and Spring Oil; Gold Sponsors include CDO, Dolores Kakanin, Remilly Cake, Ni Hao Express, Jamicos, Eagle Food, and Fudsource, and; Silver sponsors Pares Ave, Universal Canning, Manila Cocktails, Longlife, and Ideal Spaghetti.
HONOR continues to expand its presence by opening its kiosks in select SM Malls in the country. Fans can purchase their favorite tech products via the HONOR online store, Lazada, and Shopee!
HONOR simultaneously opened its four kiosks at SM Baliwag, SM Rosales, SM Center Dagupan, and SM Butuan last Nov. 15, 2022.
MANILA, Philippines, November 17 – We heard you, HONOR fans! You may now finally visit the newly opened kiosks of HONOR to experience the latest products up close!
With the recent launch of the brand last September, HONOR, the leading global provider of smart devices keeps its goal to serve the demand of the HONOR fans by opening four more kiosks in select SM Malls in the country.
Here is the list of where you can purchase the latest HONOR tech products:
Physical kiosks in select SM Malls
HONOR fans can now avail of the latest products, HONOR Magic4 Pro, HONOR 70 5G, HONOR Pad 8, HONOR X6, HONOR X7, HONOR X8, HONOR X9, via its physical stores in SM Rosales, Pangasinan; SM Baliwag, Bulacan; SM Center Dagupan, Pangasinan; and SM Butuan, Agusan del Norte.
HONOR officials were present at the opening of the store at SM Rosales. (L-R: Stephen Cheng, VP of HONOR; Joepy Libo-on, Brand Marketing Manager; Ybarra Garcia, National Sales Head; Guanzon executive; Le Xing; Sean Yuan, Country Manager; and Guangzhou executive)
“This is just the start of the many big things that will happen for HONOR. This year, we’ve already reached 80% of our target in opening the store and by 2023, we will continue to expand and we will be more visible to more locations in Metro Manila, other parts of Luzon, Visayas, and Mindanao,” says Stephen Cheng, Vice President of HONOR Philippines.
Great deals also await the first few customers who will avail of the#BestVloggingPhone, HONOR 70 5G. Lucky customers will be taking home a FREE JBL Flip 5 Bluetooth Speaker.
First lucky buyer who purchased four HONOR phones at SM Baliwag.
Watch LAZ Live and Win HONOR 70 5G and HONOR Band 6
HONOR fans need no to worry if they want to avail the latest products via online because It’s one tap away via HONOR’s physical stores, Lazada, and Shopee apps.
Watch the LAZ Live of HONOR on November 18, Friday, at 7 PM, highlighting the fitness influencer Isabelle Lim and get specials deals on HONOR devices, including a FREE JBL Flip 5 worth PHP 6,999 for every purchase of an HONOR 70 5G
About HONOR
HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves. For more information, please visit the HONOR official social media pages:
A floor that can feel when you fall, a warmth that wanders from room to room with you; could the house of the future take care of you?
From the Windows to the Walls
Smart homes have started with add-on appliances like Google home, smart fridges, or ring doorbells. These plug-in features are helpful to personalize a house to the needs of the inhabitants but can be clunky, with outlets used up and unsightly wiring across walls and floors. Coming next is built-in technology, ubiquitous throughout the building and, eventually, the neighborhood.
If These Walls Could Talk
The built-in technologies can create a house that interacts and communicates with the inhabitants in a number of ways. The house could assist with care for the vulnerable; pressure sensors in the floor could analyze gait to tell if the inhabitants fall or seem to be limping and could alert family, friends, or support services.
In a lower-stakes adaptation, a table with built-in electronics could sense the temperature of the drink you place down on it and heat or cool just that portion of the surface to maintain the drink’s temperature.
New Technologies Bringing the House Down
There are many exciting companies in this area, which show where the concept is at right now. While these projected technologies are still at an add-on stage, these add-ons clearly show the way toward ubiquitous technology.
Laiier are focusing on leak sensing. Sensing leaks early would make a huge financial difference to the inhabitants’ lives. Laiier utilizes low-cost capacitive sensors based on carbon conductive. Capacitive sensors are especially sensitive to proximity to aqueous materials: this is why most smartphone screens cannot be used in the rain and why this technology is suited to a specialization in leak detection – though there are many other potential applications.
While this technology is not currently built into the property’s structure, the thin-film, large-area nature of the sensors enables them to be placed underneath appliances such as dishwashers, washing machines, and boilers. The sensors can also be produced in tape format, which enables them to be installed at a low cost without any specific expertise – another money-saver for inhabitants! For more information on this topic, please see IDTechEx’s report on the topic, “Printed and Flexible Sensors 2022-2032: Technologies, Players, Markets“.
Author India Toomey
Similarly, Invisense produce a thin-film moisture sensor. It determines humidity using a printed antenna detected remotely by an RFID reader. The usual method for measuring is to remove tiles to see if water is leaking through them – this new method prevents such damage. The main application is thus placing the sensor behind waterproof building materials to check the efficacy of the waterproofing in showers.
Sensors such as these built into houses from the start could detect leaks before they become visible and, within a smart home, could even shut off water and call for a plumber. This would prevent large-scale damage and save money for the homeowner.
Hothouse Inhabitants
With energy costs a hot topic right now, The Warming Surfaces Company has partnered with Portuguese high-pressure laminate company Soforma to develop prototypes of a film that, when integrated into laminate, can enable surfaces to provide heating. This can be used for underfloor heating, heated walls, and integrating into furniture. Furthermore, individual areas can be separately controlled to keep the kitchen cool during cooking while the lounge stays cozy.
Clever Carpets
The social distancing requirements associated with the COVID-19 pandemic have motivated the development of smart floormats and carpets by InnovationLab.
Initially, this was a simple binary device that just detected whether pressure was being applied – the signal was then used to address a traffic light to let customers know whether it was safe to proceed to the counter. Recently, however, the system has been significantly upgraded. By training an artificial intelligence algorithm and placing the smart floormat by the store entrance, the system can now determine (and thus display) the number of customers in the store at any time on an anonymous basis. Furthermore, the system can discriminate between customers and trollies/carts to improve accuracy.
This technology could one day be used in applications such as care homes and assisted living to alert medical staff to the progress of patients and potential injuries and hazards.
Bright Ideas
Fumbling for the light switch could become a thing of the past. Lighting is, of course, already built into most homes, but printed electronics offer visuals with a twist.
Tactotek outlined that as smart homes become increasingly established, product developers have to meet the challenge of how to fit more electronics into products without sacrificing beauty and style. Examples include incorporating electronic functionality below wooden veneers and within thin plastic layers. For more information on this topic, please see IDTechEx’s report on the topic, “In-Mold Electronics 2022-2032: Technology, Market Forecasts, Players“.
The House of the Future
All of these growing technologies paint a picture of the house of the future. Pressure sensors interacting with heating, lighting, and moisture sensors could make the reality of a house with integrated lighting that could react to the time of day and turn itself off when a person leaves the room. Ultra-effective underfloor heating that could follow a person around a room and heated surfaces to keep food and drink hot and cold as needed. A house that senses leaks, falls, and hazards, catering to the inhabitant’s safety as much as comfort.
IDTechEx reports which include future home technologies research:
To find out more about IDTechEx Research, and download sample pages for the reports mentioned in this article, please visit www.IDTechEx.com/research.
About IDTechEx
IDTechEx guides your strategic business decisions through its Research, Subscription and Consultancy products, helping you profit from emerging technologies. For more information, contact research@IDTechEx.com or visit www.IDTechEx.com.
After two virtual events during the pandemic, the 2022 Catholic Educational Association of the Philippines (CEAP) National Convention is back on ground with Rex Education and a strong delegation of educators, school heads, and superintendents from all over the country.
Situated within the post-pandemic context, the 2022 CEAP National Convention hopes to bring together the learnings and experiences of schools who are recovering slowly from the challenges of the past 2 years, and help them and all educators and learners collaborate more to move education forward progressively and spiritually.
Don Timothy Buhain, Rex Education chief executive officer; Atty. Joseph Noel Estrada, author; Atty. Dominador Buhain, Rex Education chairman and president; and Danda Crimelda Buhain, Rex Education chief external affairs officer at the book signing of “Code of Ethics of Professional Teachers 2023 Edition”
The theme, “Pilgrims of Hope Moving Forward in Synodality,” is inspired from the Holy Year 2025 motto, “Pilgrims of Hope,” which represents the theme of Pope Francis’ pontificate. It also calls upon the journeying together of various members of the education sector as one Church, as prescribed by Pope Francis in his Global Compact on Education message in October 2020.
The Rex Education Hub showcased REX’s diverse suite of solutions from early childhood education to professional development.
“To educate is always an act of hope, one that calls for cooperation in turning a barren and paralyzing indifference into another way of thinking that recognizes our interdependence,” said Pope Francis during the speech. “The journey of life calls for hope grounded in solidarity. All change requires a process of education in order to create new paradigms capable of responding to the challenges and problems of the contemporary world, of understanding and finding solutions to the needs of every generation, and in this way contributing to the flourishing of humanity now and in the future.”
Rex Education Hub: A Lifelong Learning Journey
Building on the theme of the 2022 CEAP National Convention, the Rex Education Hub was created for delegates to have a glimpse of every Filipino learner’s lifelong learning journey through rediscovering REX’s diverse suite of solutions from early childhood education to professional development.
The Rex Education Hub showcased REX’s diverse suite of solutions from early childhood education to professional development.
The hub was also designed for delegates to feel renewed excitement about learning in all life stages and to collaborate more and innovate further in support of quality education.”
“The journey of life is a journey of learning. At REX, we support Pope Francis and CEAP’s vision for synodality, where every Filipino is moving as one for every learner, so that they are empowered, equipped, and championed.” said Don Timothy Buhain, chief executive officer of Rex Education. “Through the Rex Education Hub at CEAP 2022, we hope we have showcased, yet again, that we are here to support every learner in every phase of their journey.”
Under Early Childhood Education (ECE), REX showcased its educational book titles, anchored on socio-emotional, language, and cognitive skills reflected in the six domains of development in the National Early Learning Framework (NELF) by the Early Childhood Care and Development (ECCD) Council.
In response to the need for learners to know more about Philippine history, “My Bayani” is REX’s series of storybooks that introduces Filipino heroes to inspire self-analysis and reflection.
Basic Education continues to be the foundation of many learners’ development journey. From kindergarten to senior high school, REX worktexts are applicable across disciplines and integrate values and character formation for holistic development. Other learning solutions such as “My Skill Builder,” “My Career Journey,” and “Laro, Likha, Linang” are supplementary and equally comprehensive materials that further support the Filipino learners throughout their learning journey.
Moreover, after the pandemic reinforced digital solutions as non-negotiable in education, REX continued to build on the importance of digital resources. REX offers Schoology, a learning management system, and standardized assessments such as Digital Aces and Harrison Assessments as great tools that help mold learners who are ready for the demands of the 21st century.
REX also further guides students as they step into higher education. Relevant and evidence-based solutions and up-to-date contents based on real-life applications are at the core of REX’s learning materials to prepare students as they choose and build their careers.
As a lifelong learning partner to law students and practitioners, REX not only creates books, but also opportunities for mentoring and talks or conversations. A book signing with Atty. Joseph Noel Estrada, author of Code of Ethics of Professional Teachers, was held on-site on October 27, 2022.
As learning continues beyond formal education, REX’s suite of professional learning materials are intended for those who are looking to level up their journey and contribute to nation-building. Aside from various legal materials, REX’s solutions include the Barangay Handbook, designed for public servants to help them advance their knowledge and skills as they carry out their tasks for the benefit of their constituents.
REX also highlighted their partnership across several promotional and educational campaigns with Edukasyon.ph, an organization dedicated to developing EdTech products and services that bridge the gap between teaching and learning in the digital world.
CEAP 2022: A Renewal of Commitment to Edukampyons
REX’s annual participation in the 2022 CEAP National Convention is a renewal of the company’s commitment to championing education and being every learner’s lifelong learning partner.
Don Timothy Buhain, chief executive officer (leftmost); Danda Crimelda Buhain, chief external affairs officer (3rd from the right); and Jeanne Marie Fontelera-Tordesillas, chief marketing officer (rightmost) with Rex Education staff at the 2022 CEAP Rex Education Hub
“As Edukampyons, we always protect, respect, and fulfill the needs of every Filipino learner. We can only do this when we work together with our educators, school heads and administrators, and stakeholders—fellow Edukampyons, who can help us move forward for a progressive education for our nation,” said Buhain.
Held on October 25–28, 2022 at the SMX Convention Center, Pasay City, CEAP 2022 brought together virtual attendees and on-ground delegates to attend concurrent sessions, Eucharistic celebrations, oath-taking of the newly elected officers of the CEAP National Board, and the conferment of the Pro Deo et Patria Awards.
The comeback is real! HONOR Fans can finally purchase their favorite HONOR gadgets in select SM malls, HONOR online store, Lazada’s Biggest 11.11 Sale, and Shopee Mega Pamasko 11.11 Sale.
MANILA, Philippines, Nov 11, 2022 – HONOR has recently announced that starting November 15, HONOR fans can already experience its latest products up close as it officially opens its new kiosks in select SM malls in the country.
After its HONOR 70 5G, HONOR Pad 8, and HONOR X6 Grand Launch last October and its first exhibit kiosk in SM Megamall last Oct. 28 to Nov. 2, the leading global provider of smart devices, is now ready to serve more customers who have been waiting for the latest products to arrive in the stores near them.
HONOR will now be finally present at SM Rosales, Pampanga; SM Baliuag, Bulacan; SM Center Dagupan, Pangasinan; and, SM Butuan, Agusan del Norte.
“Since we started reestablishing the brand again last September, we are very happy to share that we’ve already reached 80% of our target in opening stores nationwide for Q4. This expansion will continue in 2023 as we also grow the brand and business,” Stephen Cheng, VP of HONOR Philippines, said.
In the next coming months, HONOR will be visible to more SM stores in Metro Manila, other parts of Luzon, Visayas, and Mindanao.
Purchase HONOR via Online Stores
Don’t miss the chance because HONOR has great deals and offers this 11.11 Mega Sale of Shopee and Lazada. Avid HONOR fans can purchase the #BestVloggingPhone HONOR 70 5G, HONOR Magic4 Pro, HONOR X6, HONOR X7, HONOR X8, and HONOR X9 through HONOR’s physical stores, Lazada, and Shopee apps.
HONOR fans can snag selected products at its retail price and get exclusive deals such as free shipping, free shop voucher, flash sale, and JBL Flip 5 Bluetooth speaker worth PHP 6,999 for FREE during Lazada’s Biggest Sale and Shopee’s Mega Pamasko Sale!
About HONOR
HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves. For more information, please visit the HONOR official social media pages:
Ginebra San Miguel Inc. (GSMI) introduces Filipino-British actress and Queen of the Dance Floor Yassi Pressman as its 2023 Calendar Girl in an event attended by friends from media, social media celebrities, GSMI dealers, and other brand ambassadors.
Yassi was surprised and honored when she got a call that she was chosen to be the newest member of the GSMI family. “Being a part of such a great legacy is something that is going to be a milestone in my life,” says Yassi. “It’s really something special to be part of a company that serves world-class quality products, and it means a lot to me that they chose me to be a part of the brand,” she continued.
It was the first time again, after two years, that the event was held face-to-face. “We are excited to finally hold our Ginebra San Miguel 2023 Calendar Girl launch live again! For us, this launch also signals the atmosphere for next year. The pandemic has affected many Filipinos, but now is the time to recover—armed with Bagong Tapang, to dream and hope again, and to spread that positivity to others,” says Marketing Manager Ron Molina.
With the theme “Queen of the Barangay,” the calendar features Yassi as a modern Filipina that is able to adjust to the new normal with positivity and productivity through her “matapang,” “ganado,” and “never-say-die” attitude.
YASSI AS “QUEEN OF THE BARANGAY”
Yassi prepared herself physically and mentally to be the best representation of what an ideal Ginebra calendar girl should be. She admits that prior to her selection, she was always trying to keep herself fit. “Of course, there were times that I also had to give in to my cravings, but at the end of the day, I knew my priority was to be stronger, healthier, and happier.”
Preparing for the calendar shoot, Yassi pushed herself to do weight training, boxing, and having a healthy diet. “My fitness journey helped me become a better version of myself.” As for her mental preparation, she just kept in mind Ginebra’s taglines like “Ganado sa Buhay,” and “Never-Say-Die.”
With Yassi’s positivity and optimism in life, her personality shined through the six layouts of the Ginebra San Miguel 2023 calendar. The photo shoot was also done on location after two years, reflecting the relaxed and open atmosphere we anticipate in the coming year.
The six layouts are inspired by different cocktail mixes. The first one is “Ginsu Mix” set in an auto repair shop, reminding the importance of hard work and passion in everything we do. The second layout is “Calamansi Surprise,” showing Yassi amidst greenery and nature.
“Kula-Orange Fizz” is the third layout, featuring a background filled with dried pampas grass with wooden trays where one can display spirits and mix cocktails. According to Yassi, she could relate to this design as she had her dream home renovated recently, which now features a lot of touches of brown wood furniture and neutral shades. “I also have a mini bar in my living room–an open space to bond with my family and friends.”
The fourth layout is the “Velocity Mix,” something that seems like it’s from a blockbuster summer movie complete with a ref full of Ginebra products. While “Sky Prisma” is the fifth layout, also in a beach setting, but this time with a picturesque sunset in the background. Last is the “Mango Daiquiri,” where Yassi is magnified by a bonfire by the beach, the best place to experience Ginebra’s creative cocktails and concoctions. Just don’t forget your coolers and ice boxes for that perfect night!
Personally, it was hard for Yassi to choose a favorite among the six calendar layouts, but she has a bias toward the “Velocity Mix.” “It’s because I always enjoy beach time with family and friends–a ‘ginstronomic’ trip with our favorite food and gin. The drink also has candies and gummies–the perfect combo for me, as it is sweetness with a kick!”
YASSI ON BEING A MODERN FILIPINA
During the pandemic, the actress and entrepreneur has gained new discoveries about herself–a new purpose, pride, and passion that resonates not only with her family but the whole barangay.
As an empowered Filipina woman, Yassi owns multiple businesses, knows how to tend to her organic garden, fixes things at home, and concocts rejuvenating drinks for herself and her family—all while fulfilling her commitments in the entertainment industry.
With her self-discovery, Yassi also realized to be kinder to herself and has become the “matapang” woman she is by refusing to let difficult circumstances pull her down. “When I was younger, my father always advised me to keep trying because, as he said—if you try and try and you succeed, you’re going to be happy, but if you try and try and you fail, I’ll be there to catch you,” says Yassi. Her family, the source of her “tapang,” made her fearless in the face of whatever trials or tribulations she may face.
Despite her personal struggles, Yassi continues to hone the talents that she already has and allows her inner beauty to radiate, too, in order to inspire others. According to her, she shows her most natural self online and sometimes even reveals some not-so-glamorous side of a celebrity because she believes that it would be healthy for people, especially the youth, to see that genuine side of her.
“I am open to everybody [on social media] about my battles and journey toward being healthier and stronger,” says the 2023 Ginebra calendar girl. “Whenever I get messages from little girls or any netizen saying that I inspire them to dance, act, and to keep moving forward, it gives me the ‘ganado’ feeling and hope and aspiration to empower more women!”
If there are things that the pandemic or the recent months have made women realize, it’s that they can accomplish things that are not expected from them and deliver more than the ordinary. “I think Ginebra San Miguel chose me because I embody courage, passion, and its never-say-die spirit. Growing up in showbusiness, you’d experience a lot of rejections and comments from people, and while we know we should just brush them off—especially the non-constructive criticisms—they sometimes get to you,” adds Yassi.
But amid all these rejections and disappointments in the past, Yassi just soldiered on, keeping a “never say die” attitude. Eventually, she became unstoppable, brimming with positivity and personality, allowing her to rise above the crowd.
As “Queen of the Barangay,” Yassi and her friends know how to have a good time—with good music and drinks, as seen on her social media posts. “We love theme parties; the last one we did was about sunflowers. We also did disco and Coachella.”
The new brand ambassador also shared that her favorite gin drink is the GSM Blue Mojito because of its light taste and her friends can easily enjoy the drink by just simply putting ice or adding any fruits like pineapple for a fruity flavor.
As GSM’s newest brand ambassador, Yassi hopes to spread positivity and continue to inspire and empower women and the youth—sharing the “ganado” spirit with her 28 million followers on social media.
THE GINEBRA CALENDAR TRADITION
The Ginebra San Miguel Calendar Girl is a long-held tradition in GSMI and an important part of the brand’s history. Since its inception in 1988, beauty queens, actresses, and models who have made their mark in their respective fields have graced the Ginebra San Miguel calendar. Among them were Marian Rivera (2009 and 2014), Anne Curtis (2011), Solenn Heusaff (2012), Miss Universe 2015 Pia Wurtzbach (2019), Sanya Lopez (2020), and Chie Filomeno (2022).
GSMI is the producer of Ginebra San Miguel, the world’s largest-selling gin, according to the leading global drinks journal Drinks International. GSMI’s other quality distilled spirits include GSM Blue Light Gin, GSM Blue Mojito, GSM Blue Margarita, GSM Blue Gin Pomelo, Ginebra San Miguel Premium Gin, 1834 Premium Distilled Gin, Antonov Vodka, Añejo Gold Rum, Primera Light Brandy, and the Philippines’ no. 1 Chinese wine Vino Kulafu.
