Category: Press Release

  • Sterling Bank of Asia visits Masungi Georeserve for its Environmental Campaign

    Sterling Bank of Asia visits Masungi Georeserve for its Environmental Campaign

    Sterling Bank of Asia’s (SBA) annual CSR Activity, tagged as Kind Heart Gives, turns green this year as they conducted an environmental initiative at Masungi Georeserve in Baras, Rizal.

    Masungi Georeserve is an award-winning conservation project dedicated to conserving the Masungi landscape in Baras, Rizal. Joined by 50 SBA employees, the activity allowed them to participate in the reserve’s “Nurture-a-Grove” reforestation campaign.

    Sterling Bank of Asia is committed to fulfilling its role in upholding environmental and social responsibility.

    “Sterling Bank of Asia takes part in saving the denuded forests around the reserve. It is also one of our ways to strengthen our sustainability efforts and to give back to the environment,” said Arlene Siongco, Head of Human Resources Group at Sterling Bank of Asia.

    “We’d like to thank Masungi Georeserve for welcoming us. Activities such as these are necessary for the company as it is one of the ways we uphold environmental appreciation and conservation,” said Cecilio Paul San Pedro, SBA’s President and CEO.

    In photo: Sterling Bank of Asia employees during the Nurture-A-Grove activity at Masungi Georeserve.

    The Masungi Georeserve project has been awarded for protecting the 60-million-year-old limestone formations and more than 400 species of flora and fauna in Baras, Rizal.

    For more information, visit https://www.sterlingbankasia.com/.

    REFERENCE:

    Lariza Garcia

  • The Stoveless Kitchen: Modern Solutions for Modern Problems

    The Stoveless Kitchen: Modern Solutions for Modern Problems

    Managing your own space is as fulfilling as it is challenging sometimes. For anyone living in a modern apartment or a condo set-up where every square foot holds its weight in gold, finding the sweet spot between maximizing space and making it conducive for everyday living can be a real struggle.

    It’s because of this need that so many multi-functional and space-saving household essentials shot in popularity in recent years. But how effective are they for other parts of the home where we usually spend a lot of time doing manual work and prep? Case in point: our kitchens.

    Years ago, a regular kitchen was expected to have several appliances to be truly functional. But modern problems require modern solutions, and so a new wave of kitchen partners that can do multiple jobs started taking over households. Think about it: a few years ago, would you have even imagined that you could survive without a stove?

    Now you might say, “This isn’t even possible at present” Well, the Breville Smart Oven Air Fryer is here to prove you wrong. The latest model from the premium lifestyle brand’s best-selling line of kitchen partners, the Smart Oven Air Fryer is a versatile unit that can do almost anything and everything a home cook needs in their kitchen.

    The model’s dedicated air frying setting is just the tip of the iceberg of its note-worthy line of features. With ten cooking functions that include grilling, slow cooking, baking, roasting, and even a pizza-cooking feature, you can skip having a stove–and a dozen other appliances in your kitchen. Make your favorite roast or whip up your favorite crunchy fries in minutes with its dual-speed convection feature that raises hot air and sinks cold air to reduce the cooking time by 30 percent.

    The Breville Smart Oven Air Fryer also has an Element IQ System that makes it ideal even for a newbie home cook. The technology is a smart algorithm feature that helps create the perfect cooking environment for different cooking techniques. The advanced sensing and temperature control of this model promises even cooking all the time, eliminating guesswork for its users.

    In terms of design, the Smart Oven Air Fryer is crafted for ease of use. It comes with a clear and easy-to-understand LCD Display and an interior oven light that automatically turns on at the end of every cooking cycle. Topping these is its sophisticated and sleek aesthetic which makes it so easy to fit in any modern, classy home.

    True enough, the Breville Smart Oven Air Fryer checks all the boxes a smart homeowner needs from a cooking appliance. It is sleek, versatile, user-friendly, and can elevate anyone’s creativity in the kitchen regardless of their cooking level. Small space or not, this model is a definite must-have for anyone looking for a kitchen partner that can meet their modern needs.

    Do you want to learn more about the Breville Smart Oven Air Fryer? Check out their website or follow their Facebook and Instagram pages now for more information.

    REFERENCE:

    Richard C. Mamuyac

  • Henry & Sons to bring new life to local coffee market

    Henry & Sons to bring new life to local coffee market

    Henry & Sons, the leading supplier of premium coffee products and services in the country, continues its mission to bring the local coffee industry to the international spotlight with their commitment to providing premium and quality education to aspiring baristas.

    “With the rising demand for specialty coffee in the ever-growing coffee market, Henry & Sons is determined to provide aspiring baristas with the skills and knowledge needed to succeed,” said Michael Harris Conlin, Henry & Sons president and CEO.

    Conlin said the company recently signed a memorandum of agreement with the National University Laguna to establish the Global Coffee School (GCS) in Calamba City.

    GCS courses are recognized and offered in over 40 cities worldwide. The company provides comprehensive educational courses to equip aspiring baristas with the necessary skills and knowledge to create the best coffee products.

    Courses include instruction on brewing methods and techniques, the science of coffee production, and different types of coffee drinks. Baristas will also be given hands-on experience with the most up-to-date coffee equipment, enabling them to develop their skills and gain the confidence needed to become top coffee professionals.

    Conlin, a former Philippine National Barista Champion and semi-finalist in the World Barista Championship, said the collaboration aims to elevate Laguna Liberica to a global coffee brand and teach aspiring baristas in Laguna the skills they need to become sought-after in the coffee industry.

    Last year, Conlin represented Laguna’s Liberica and Benguet’s Arabica at the Global Coffee Championship in Korea. Laguna’s Liberica won silver in the latte competition, while Benguet’s Arabica bagged bronze in the brewer competition.

    According to experts, the Philippine coffee industry is expected to generate $6.3 billion this year or P345 billion.

    Conlin, however, said 97% of the coffee in the country is imported.

    “Our local coffee farmers do not benefit from the billions of revenue generated by the coffee industry. If this continues, Philippine-grown coffee is at risk of extinction. This is a loss not only for our economy but also for our culture and heritage,” he said.

    Conlin noted that the program aims to help Mabato coffee farmers introduce their products to the international market and provide stability and sustainability for their livelihoods.

    He also encouraged people to buy coffee sourced from local farmers to support them.

    Recently, Henry & Sons’ opened two new branches of The Giving Café (TGC) at the University of the Philippines Los Baños and SM Marikina.

    TGC is part of the company’s social enterprise program established to support the Foundation for Sustainable Coffee Excellence (FSCE) in its drive to make the Philippines a major player in the global coffee industry through sustainable local coffee farming.

    The FSCE has been supporting farms in La Trinidad, Benguet, for some years now to help and provide farmers and their families with essential needs such as irrigation, medicines, and educational assistance.

    DTI Laguna witnessed the Ceremonial Signing of Memorandum of Agreement between National University Laguna and Henry and Sons PHTrading and Manufacturing Company, Inc. for the establishment of the Global Coffee School (GCS) Philippine Operations in Calamba City, Laguna. Present during the event were the executives of NU Laguna, Mr. Michael Harris Lim of Henry & Sons, Laguna Vice Governor Karen Agapay, and representatives of Calamba City Congresswoman CHA Hernandez and Calamba City Mayor Ross Rizal.

    Opened in July 2017, Henry & Sons opened TGC to provide a haven for coffee lovers. The café serves comfort food, such as champorado, sopas, and arroz caldo, and Chinese dishes, including yang chow, Taiwanese fried chicken, and sweet and sour pork.

    For more information, visit www.henryandsons and www.thevault.ph.

    REFERENCE:

    Lariza Garcia

  • Jolly Empowers Home Cooks By Feeding Their Creativity In The Kitchen

    Jolly Empowers Home Cooks By Feeding Their Creativity In The Kitchen

    They say the easiest way to someone’s heart is through the stomach. For many homemakers, especially moms, this is very much true the moment they step into the kitchen. One simply gets an unexplainable feeling when you put the time and effort into preparing something special for the people who matter to you the most. The same also goes, of course, if you’re at the receiving end of such a selfless effort.

    While moms are real geniuses in the kitchen, however, there are also some downtimes when inspiration can run low. Fortunately, Jolly is here to curb that challenge for our home cooks. As the leading brand of packed fruit and vegetable products, Jolly brings convenience straight into our pantries by giving us easy access to fresh ingredients. The brand—which was born from the vision of empowering homemakers and unlocking their creative potential in the kitchen—has continuously enabled this by providing freshly packed fruits and vegetables straight into our pantries. This convenience, combined with the high quality of its products, has made Jolly a market leader in its industry and a top choice among home cooks.

    To prove this, we had some moms take on the challenge of creating something special for their loved ones using some of Jolly’s best-sellers. Stephanie Lontoc of StefTheMomma shared one classic dish that never fails to impress her family—Creamy Beef with Mushrooms made with beef sirloin and her go-to Jolly Mushrooms and Jolly Cream of Mushroom Soup! It’s the perfect dish to make if you want to impress without spending too much time in the kitchen as it can only take thirty minutes to prep and cook! Watch her quick recipe here to cop it.

    (video link: https://www.instagram.com/reel/CnBwgh0J6gL/ )

    Dyosa The Momma is another big fan of the tatak Jolly love. For her, she loves how she can still make healthy but also affordable dishes that never fail to be big hits for her family. One of her go-to recipes is Pork Picadillo which is perfect for all types of occasions . The dish is colorful, easy to make, and most of all, delicious and healthy. Go watch her recipe here

    (video link: https://www.facebook.com/dyosathemomma/videos/1317862722317855)

    For the recipe, she used Jolly Premium Sliced Mushrooms, Jolly Green Peas and Jolly Garbanzos to make sure that the dish is bursting with flavor and nutrition. More than the convenience and easy access to these ingredients, she also loves how Jolly makes everything easier for the budget.

    “With a growing family, dapat mas mindful na tayo sa gastos. Kaya hindi dapat mahal ang delicious meals. Konting creativity lang, pwedeng i-level up ang delicious meal. Kapag nabibigay mo ang sarap at sustansya, yan ang Jolly Love.”

    Versatility is also something that’s very important in the kitchen. Thankfully, with easy access to fresh ingredients, you will never run out of dishes to try. The Peach Kitchen proves this by creating her version of Ginataang Gulay using Jolly products . She shares, “Isa sa paraan natin ng pagpaparamdam ng pagmamahal natin sa pamilya natin ay ang pagluluto natin para sa kanila. Kaya naman as much as possible gusto natin na masarap at healthy ang hinahanda natin para sa kanila.”

    Check out her recipe below: (video link: https://www.facebook.com/PeachKitchen/videos/1812729012435899/ )

    Jolly is a brand that was created by a family for families. Since its conception, it knows that when it comes to expressing love, Filipino households use the language of food to make connections and express their emotions. Still the undisputed leading brand of freshly packed fruits, vegetables, and other pantry essentials, it continues to fulfill its promise of empowering home cooks by expanding their creativity in the kitchen through its wide range of products. When you put your heart into every food you make and when you never run out of ideas in the kitchen, #YanAngJollyLove!

    Shop your favorite Jolly products in leading supermarkets nationwide or online via Ace Market, Lazada, and Shopee. Don’t forget to follow their Instagram and Facebook accounts to keep updated on their latest news and offers.

    REFERENCE:

    Richard C. Mamuyac

  • Philippine Veterans Bank invites cyclists to join Ride for Valor 2023

    Philippine Veterans Bank invites cyclists to join Ride for Valor 2023

    The Philippine Veterans Bank (PVB) invites everyone to join the Ride for Valor, a bike-for-a-cause event on March 5, 2023 to raise funds for the maintenance of the Bataan Death March markers and other World War 2 heritage sites.

    Mike Villa-Real, PVB first vice president for marketing and communications, said the event, which is in partnership with the Department of National Defense, Philippine Veterans Affairs Office, Provincial Government of Bataan and Wartime Heritage Guild-Philippines, aims to preserve the legacy of Filipino and American soldiers who fought for freedom and democracy during World War 2.

    The Bataan Death March is a somber reminder of the bravery and selflessness of Filipino veterans during the Second World War. It is an essential part of Philippine history and culture, and the Ride for Valor is an important way of honoring the veterans and preserving their legacy. Plus rider get to learn more about this

    historic event as they will be be traversing the actual route of the Death March; he said.

    The ride is open to fully vaccinated cyclists and all types of bikes with brakes.

    Villa-Real said the event will start at 6 a.m. from the Kilometer Zero in Mariveles, Bataan, to Capas National Shrine in Tarlac.

    The non-competitive bike ride will have four pitstops: Mt. Samat, Balanga Provincial Capitol’s The Bunker, San Fernando Train Station, and Angeles Museum. Giveaways will be given in selected pitstops.

    Villa-Real said participants may ride at their own pace, adding there will be a 12-hour cut-off during thee vent.

    He noted that the event will also implement a ;No Helmet, No Ride; policy to ensure the safety of the participants.

    Villa-Real also said a mechanic will be available to help those who encounter mechanical difficulties, while roving marshals will be present to keep track of the riders; progress. Support vehicles are allowed, but riders should only ride in the vehicle if they choose to drop out of the event.

    The registration fee for the Ride for Valor is P1,000, which includes an official event shirt, a race bib, at rucker cap, a loot bag, an e-certificate, and meals.

    Interested individuals may register online at bit.ly/rideforvalor2023 until March 1, while groups may email rideforvalor@gmail.com.

    Participants may also register onsite at RD Cycles Libis Branch and RD Cycles Timog Branch.

    Those who will join the bike ride must download the Traqs Philippines app to enter the event.

    Prior to the bike ride, we will be raffling off an overnight stay for lucky joiners, and on March 5, we will be

    giving two bikes as well as hotel gift checks and other exciting prizes to our raffle winners,; Villa-Real added.

    Organized by Without Limits PH – IGEM, Ride for Valor 2023 is co-presented by Traqs Philippines,

    OneLGC, AIR21, Panahon.TV, and the Integrated Waste Management Inc. Sponsors include Neo Zigma

    PH, Hotel Sogo, Booster C Energy Shot, and Fitbar.

    The Bataan Death March is one of the darkest chapters in Philippine history, where around 80,000 Filipino

    and American soldiers were forced to march more than 100 kilometers in grueling conditions by Japanese

    forces in 1942.

    Thousands of soldiers survived but many also died due to starvation, dehydration, diseases, and the

    brutality of Japanese captors. The markers serve as reminders of the tragedy and heroism that occurred

    during that period.

    PVB is a private, commercial bank owned by World War 2 veterans and their families. With Its new Charter

    signed into law, the Banks ownership now includes Post War Veterans and AFP Retirees.

    For more information about the event, follow Ride for Valor on Facebook at

    www.facebook.com/RideForValorPH.

  • Intellectual property law enforcement, student academic groups, publishers sign statement of cooperation against content piracy

    Intellectual property law enforcement, student academic groups, publishers sign statement of cooperation against content piracy

    Rex Education hosted a press conference recently, bringing together key organizations committed to educating people about piracy and stopping the illegal reproduction and distribution of copyrighted content.

    Present at the event were leaders and representatives from the Philippine Association of Law Schools, the Association of Law Students of the Philippines, , the Legal Education Board, the Intellectual Property Office of the Philippines, the National Book Development Board, the Coordinating Council of Private Educational Associations of the Philippines, the National Bureau of Investigation, Association of Administrators in Hospitality Hotel and Restaurant Management Educational Institution, the Philippine Librarians Association, the Philippine Council of Deans and Educators in Business, the Philippine Association of Collegiate Schools of Business, Philippine Association for Teachers and Educators, Professional Criminologists Association of the Philippines, Association of Christian Schools, Colleges and Universities and the Philippine Educational Measurement and Evaluation Association.

    Piracy is defined as the unauthorized reproduction and distribution of copyrighted content, including but not limited to books, movies, music, and the like. In the Philippines, anti-piracy legislation is strengthened by Republic Act 8293 or the Intellectual Property Code of the Philippines that protects and secures the exclusive rights of scientists, inventors, artists and other gifted citizens to their intellectual property and creations.

    The press conference is a part of REX’s anti-piracy campaign, which was launched last September 16, 2022 at the Manila International Book Fair. The primary objective of the campaign is to curb, if not eradicate, content piracy by educating, communicating, and instilling among our colleagues, families, and children a true appreciation of the value of one’s own work. REX’s efforts in this direction are also in recognition and support of the relentless hard work of intellectual property law enforcement agencies in the country.

    “We should continue to educate, communicate, and instill among our colleagues, families, and children a true appreciation of the value of one’s own work. In this sense, we are all duty-bearers. But above that, we are Filipinos,” said Atty. Dominador Buhain, chairman of Rex Education. “ Aside from our laws, what also binds us are our values, our sense of pakikipagkapwa, of pagpapakatao, our pride in our own work, and our respect for each other and of each other’s work.”

    Over the past year, the campaign has gained the attention of various organizations with similar sentiments. Stakeholders from the education sector, along with consumers and learners, have all come together to express their support for the movement. Above all, there is a call to protect creators and all their intellectual property in all its forms.

    “Throughout our rich history, we recognize and respect one truth about what we do: We are able to accomplish so much because of our people. REX has immense pride for the talented and hardworking individuals who pour their creativity, knowledge, and skills in the development of our learning materials, and these are not limited to books,” said Atty. Dominador Buhain, chairman of Rex Education.

    (L to R) Jesus Manapat – National Bureau of Investigation, Stephen Floyd Abuso Gopez – Executive Vice president – Association of law students of the Philippines, Atty. Rowel Barba – Director – Intellectual Property Office of the Philippines, Dean Lilibeth Aragon – President – association of administrators in Hospitality, hotel and restaurant management educational institution and Atty. Dominador Buhain – Chairman Rex Education

    For more information regarding REX’s efforts, feel free to watch the “Proud Ako” anti-piracy campaign video that was launched at MIBF 2022. Visit www.rex.com.ph to support Rex Education in its endeavor of protecting the publishing industry.

    REFERENCE:

    Richard C. Mamuyac

  • HONOR’s upcoming Magic5 Pro AI Captures Record-Breaking Moment in Guinness World of Records

    HONOR’s upcoming Magic5 Pro AI Captures Record-Breaking Moment in Guinness World of Records

    HONOR unleashes again its power of magic with its latest flagship phone’s AI camera capabilities.

    The #HONORMagic5 Pro captures a record-breaking moment with its AI technology #UnleashThePowerofMagic #MWC23

    HONOR has partnered with Guinness World Record to showcase and give a preview of the brand-new camera of the HONOR Magic5 Pro, which will be launched at MWC 2023 on the 27th of February, with a basketball player, who’s attempted to break a world record.

    One is taken by the AI camera of HONOR Magic5 Pro, showing the best moment of sport movement, and the other photo is the behind the scene, to show how HONOR Magic5 Pro captured the best moment.

    Guinness World Record social: https://twitter.com/GWR/status/1625072505432965120

    HONOR social: https://twitter.com/Honorglobal/status/1625073796708470784

    The official global launch of the HONOR Magic5 Pro will be at MWC 2023 on February 27th, 8:30pm (Philippine time).  Watch the live launch here:https://goo.su/n8r

    #HONORMagic5 #HONORMagicVs #MWC23

    About HONOR

    HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

    Reference & Media Contact:

    Pao Oga

    PR Manager

    paoo_honor@prl.ph

    09190016898

    Denis Santos

    Sr. PR Officer

    deniss_honor@prl.ph 09171745327

  • With fans craved for X9a 5G, HONOR to bring X7a and MagicBook in PH Market on February 22

    With fans craved for X9a 5G, HONOR to bring X7a and MagicBook in PH Market on February 22

    HONOR Philippines has officially revealed the launch of the newest travel devices for 2023, the HONOR X7a and HONOR MagicBook X Series. These devices were built with compact and long-lasting battery life that suit everyone’s work and play lifestyle. 

    Manila, Philippines,  February 13 – After the successful launch of the ultra-tough phone, the global technology brand will be introducing another set of products that are as compact and long-lasting like its predecessor HONOR X9a 5G. On February 22, the brand is excited to launch the HONOR X7a and the first-ever laptop product for the year, the HONOR MagicBook X 14 and MagicBook X 15.

    HONOR X7a, an upcoming sibling of HONOR X9a 5G, offers more choices to HONOR fans, bringing advanced technology to satisfy one key consumer pain pont: batteries die quickly. HONOR X7a can support up to 42 hours of social media browsing on a full charge. For those who are constantly on the go for their jobs, HONOR X7a supports about 42 hours of phone calling or 29 hours of music streaming.

    With industry-level innovative battery technologies, the cell of the HONOR X7a comes with a higher energy density and a reduced thickness, contributing to the long battery life and the slim form factor of device. The battery also demonstrates exceptional longevity, capable of maintaining above 80% health even after three years of use.

    “We are really excited to be introducing our new devices in the market, an affordable smartphone with 3 days of battery life and our line of laptops that will complete the HONOR ecosystem. To our HONOR fans, stay tuned on February 22!,” says Stephen Cheng, HONOR VP for Marketing.

    Meanwhile, HONOR Philippines will be launching two HONOR MagicBook X series that delivers superb performance and a seamless user experience to take users from work to play – the HONOR MagicBook X 14 and X 15.

    The HONOR MagicBook X14 and HONOR MagicBook X15 support multi-screen collaboration allowing users to multi-task between different devices. Users can seamlessly connect their smartphone with the laptop, dragging files across and making edits with one single keyboard. A handy fingerprint reading power button enables instant access when starting up the HONOR MagicBook X 14 and HONOR MagicBook X 15 for a more secure and effortless login experience.

    HONOR X7a and HONOR MagicBook X series will be officially launched on February 22, 2023 Catch our launch live on HONOR Philippines’ Facebook Page  (HONORX7a and MagicBook X Launch Event). #HONORX9a5G #HONORX7a #HONORMagicBookX

    HONOR MagicBook X 15  and HONOR X7a in stunning colors: Titanium Silver, Midnight Black, and Ocean Blue.

    For more information and announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorphilippines/) and TikTok: (Tiktok.com/@honorphilippines).

    About HONOR

    HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enable people to become a better version of themselves.

    Reference & Media Contacts:
    Pao Oga

    PR paoo_honor@prl.phManager

    paoo_honor@prl.ph

    09190016898

    Denis Santos

    Sr. PR Officer

    deniss_honor@prl.ph

    09171745327