Category: Press Release

  • Young celebrities to reward IG fans with stylish Vivo S1 for #OOTD

    Young celebrities to reward IG fans with stylish Vivo S1 for #OOTD

    Fans of Darren Espanto, Vern Enciso, Verniece Enciso, Chie Filomeno, and Julie Anne San Jose are in for a treat!

    The young showbiz personalities are so excited with the upcoming launch of the stylish Vivo S1 smartphone that they are giving their Instagram followers a chance to get their hands on the first-ever handset in Vivo’s latest S series.

    From August 26 to September 8, interested participants should post their own OOTD (outfit of the day) that mirrors the Skyline Blue or Diamond Black color schemes of the new S1 phone. To qualify, they must tag their favorite celebrities and Vivo in their OOTD posts.

    The celebrities will then choose from the creative IG posts to determine which of their fans will receive the new S1 smartphone.

    The Vivo S1 has a 6.38″ Full HD SuperAMOLED screen that houses an in-display fingerprint sensor. It packs a 6GB RAM and 128GB ROM which are powered by a fast-charging 4500mAh battery.

    The mid-tier smartphone has a 32MP AI selfie camera and an AI triple lens set—16MP main, 8MP secondary, and 2MP wide-angle camera—for amazing photos and videos.

    But the feature that will definitely catch everyone’s attention is the S1’s sleek back cover design which showcases a gradient glossy finish on the Skyline Blue variant and a diamond cut design on the Diamond Black variant.

    With its cutting-edge features and superb finish, the Vivo S1 is clearly not just a smartphone, it’s a fashion statement!

    So, what are you waiting for? Put on your best OOTD that reflects the Vivo S1’s Skyline Blue or Diamond Black theme and get ready to impress your celebrity idol!

    About Vivo

    Vivo is a leading global technology company committed to creating trendsetting smart mobile innovations and services. Vivo is devoted to forming a vibrant mobile internet ecosystem, and currently owns and operates an extensive network of research operations, with R&D centers focusing on the development of cutting-edge consumer technologies including 5G, AI, mobile photography and next-generation smartphone design.

    In recent years, Vivo has taken frequent efforts in the sports field and is committed to promoting the mutual penetration of the brand’s diverse fields and diversifying its brand image. Vivo Philippines announced its partnership with the NBA by the end of 2018.

    Currently, Vivo has over two hundred million users enjoying its mobile products and services around the world. Vivo is present in 18 markets globally and features offline retail stores in over 1,000 cities worldwide. In the Philippines, Vivo is the top3 smartphone brand in terms of market share with 1.5 million users nationwide.

    For inquiries about Vivo, visit the Vivo website at vivoglobal.ph or check out their Facebook (https://www.facebook.com/vivophil), Instagram (https://www.instagram.com/vivo_philippines/), and Twitter (https://twitter.com/vivo_phil) accounts.

    Best Regards,

    John Paulo Ondra Caparros

    Public Relations Department

    Strategic works, Inc.

    +63.893.7472 | +639. 17.158.7918

    john.caparros@stratworks.ph

    2nd Floor Zaragoza Building, 102 Gamboa Street, Legaspi Village, Makati City PH

  • Shopee and Unilever promote charity with successful #BeautyThatCares Sale

    Shopee and Unilever promote charity with successful #BeautyThatCares Sale

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, partnered with Unilever, the leading beauty and personal care company in the Philippines, for the #BeautyThatCares sale in August. The campaign was a big success as it leveraged e-commerce to increase awareness for UNICEF, The Philippine LGBT Chamber of Commerce, and Future Faces.

    Martin Yu, Associate Director, Shopee Philippines, said, “We are very proud to partner with Unilever for this philanthropic cause. This partnership has given us the opportunity to empower our users to support causes they believe in. Through the #BeautyThatCares sale, participating advocacy groups are able to reach a wider audience. Aside from our post-sale donation, we hope the continued support from our users will go a long way for these groups.”

    At the same time, Dorothy Dee-Ching, Unilever Philippines’ Vice President for Beauty and Personal Care says, “The #BeautyThatCares philosophy is grounded in purpose: to care for the people, the society, and the planet. Each brand under the Unilever Beauty and Personal Care category has its own thrust, acting as a compass for all its campaigns and innovations. It’s not just about what products we put out, but also why we develop them at all. We want Filipinos to feel that they are being cared for by the brands they love. We are grateful for our partnership with Shopee—they have allowed us to reach more people online and raise the visibility of our purpose.”

    The sale, which ran from August 7 to 9, gave Shopee users the opportunity to show their support for causes they believe in by buying Unilever products on the shopping platform. 20% of the proceeds from the sale went to the three partner organizations of Unilever.

    Benefitting from the sale are:

    • UNICEF – champions the rights of children everywhere in the world so they can reach their full potential.
    • The Philippine LGBT Chamber of Commerce – advocates for safe workplaces that promote equality.
    • Future Faces – a group of young adults that use repurposed plastics to provide nutritious meals to children in impoverished areas.

    Shop Unilever personal care products on its official store on Shopee at  https://shopee.ph/unilever_personalcare. Visit the Shopee website at https://shopee.ph/ and download the Shopee app for free via the App Store or Google Play.

    For more information, please contact:

    Erin Tagudin

    Public Relations Manager

    Contact: 09178457508

    Email: erin.tagudin@shopee.com

    Catherine Llanes

    Media Relations Manager

    M2_EmailSig2

    T. +63 2-332-10-31 loc. 103

    M2COMMS  | M2SOCIAL  | M2LIVE  | PROI

  • ‘Conscientious Consumerism’ Trend to Bring New Life to PH Coco Industry

    ‘Conscientious Consumerism’ Trend to Bring New Life to PH Coco Industry

    Pertinent issues facing the coconut industry, such as best farming practices, supply and value chain, takes centerstage in the World Coconut Congress organized by the United Coconut Association of the Philippines.

    At the second World Coconut Congress, industry players here and abroad come together to tackle issues that are shaping the landscape — one of which is best practices in coconut farming and product development that local players, like ProSource International Inc. (ProSource), are focusing on.

    Organized by the United Coconut Association of the Philippines (UCAP), the conference centralizes on coconut supply and value chain. Covering wide-ranging topics — from coconut solutions for health and environment, coconut biodiesel, to the latest on coconut oil health research — the said event seeks to promote Philippine coconut products globally.

    At present, there is an observed paradigm shift in worldwide market behavior on choosing healthier and sustainable alternatives known as ‘Conscientious Consumerism’, as defined by the Network of Business Sustainability. With this, more and more consumers are seen to be promoting local industries, patronizing cruelty-free cosmetics, reducing plastic use, and generally, turning to healthier and more ethical diets.

    To the key players in the Philippine coco industry, the eminence of the coconut trade stems from the significant shift in consumer values towards healthful living. For them, it is but an exciting opportunity to strike on now that the concept of “going green”, or lessening our environmental impact by way of creating more informed choices, is deliberately finding its way into Filipino sensibilities.

    “The concept of ethical consumerism is already established in people’s behavior, and as practitioners in this field, we see strong opportunities in penetrating this market,” said ProSource’s CEO Ricky E. Santos, who, as a key producer from the coconut industry, believes that businesses like them should also start adapting to the conscientious commerce trend.

    “There has been an increase in veganism over the past decade even in meat-heavy countries like the Philippines. Through this thriving lifestyle, we believe that coconut production is one huge market that we all should keep an eye on,” he added.

    ProSource, for one, started innovating with the Coconut. They have introduced to the market the likes of coconut calming oil, organic coconut wraps, coconut crunch, and its classic hero product, the Virgin Coconut Oil, among others. This is foreseen to be a springboard for other players to also start getting creative with the fruit with its promise of a warm reception from the market.

    “We are one of those who put our strong faith in the ‘tree of life’. It is indeed that, as the fruit can be broken down into a wide range of by-products — from food, medicines, supplements, beauty products, and even personal care commodities,” said Santos.

    Worldwide values of coconut products have developed steadily since 2014, and in 2017, with the Philippines reportedly exporting coconut oil at over $1.46 billion in total returns, putting the country amongst the world’s top coconut producers.

    With the significant shift in consumer values towards healthful living, and the local industry players’ ingenuity to toil on this worldwide demand, the Philippines is once again set to be in the forefront of the global stage — with its competitive edge of the mastery of the miracle fruit.

    To know more about how ProSource can enable you in achieving a conscientious lifestyle, visit ProSource’s website at   and ‘like’ their official Facebook page at www.facebook.com/ProSourceVCO/

    John Paulo Ondra Caparros

    Public Relations Department

    Strategic works, Inc.

    +63.893.7472 | +639. 17.158.7918

    john.caparros@stratworks.ph

    2nd Floor Zaragoza Building, 102 Gamboa Street, Legaspi Village, Makati City PH

  • Shopee Announces Global Superstar Cristiano Ronaldo  as its Latest Brand Ambassador

    Shopee Announces Global Superstar Cristiano Ronaldo as its Latest Brand Ambassador

    Cristiano Ronaldo to join Shopee in a wide range of initiatives, starting with 9.9 Super Shopping Day.

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, announces its partnership with global football icon Cristiano Ronaldo as its newest brand ambassador. Cristiano Ronaldo will work with Shopee in a wide range of initiatives to engage and inspire people in the region, starting with Shopee’s signature annual shopping event, 9.9 Super Shopping Day.

    Chris Feng, Chief Executive Officer at Shopee, said, “We are delighted to announce our partnership with Cristiano Ronaldo, one of the greatest athletes of our time. He is an inspiration to many, and his dedication to football matches the deep commitment we have towards our users. Together with Cristiano Ronaldo, we look forward to creating a lasting positive impact for our region.”

    Cristiano Ronaldo said, “I am proud to be Shopee’s brand ambassador as we share the same ambition to be the best in our fields. I am always improving my game for my fans and my team, just as Shopee innovates to benefit their users in this region. I am excited by this partnership, and I look forward to creating more special moments for my fans together with Shopee.”

    Cristiano Ronaldo joins Shopee’s 9.9 Super Shopping Day

    From left: Cristiano Ronaldo, Global Football Icon; Chris Feng, Chief Executive Officer at Shopee

    Shopee’s announcement of Cristiano Ronaldo as its latest brand ambassador is in line with the return of its signature annual shopping event, 9.9 Super Shopping Day. Cristiano Ronaldo will join a series of initiatives as Shopee brings users and fans across the region closer to the global football icon:

    • Cristiano Ronaldo stars in Shopee’s newest 9.9 TVC: Cristiano Ronaldo will be at the center of Shopee’s new television commercial premiering on August 16, which will air in all seven Shopee markets in the region.
    • Watch Cristiano Ronaldo live only on Shopee: In a first for Southeast Asia and Taiwan, fans will be able to get up close and personal with Cristiano Ronaldo via a range of exclusive content available only on Shopee Live. More information will be announced on Shopee’s app and social media platforms at a later date.

    Catch the premiere of Shopee’s television commercial with Cristiano Ronaldo on August 16.

    Find out more about Cristiano Ronaldo and 9.9 Super Shopping Day at http://shopee.ph/ShopeexRonaldo.

    Download the Shopee app for free via the App Store or Google Play.

    Catherine Llanes

    Media Relations Manager

    M2_EmailSig2

    T. +63 2-332-10-31 loc. 103

    M2COMMS  | M2SOCIAL  | M2LIVE  | PROI

  • BDO bags 4 awards at the 9th Asian Excellence Awards

    BDO bags 4 awards at the 9th Asian Excellence Awards

    BDO Unibank, Inc. was again honored at the recently held Asian Excellence Awards, bagging highly-coveted titles such as Asia’s Best CEO, Best Investor Relations Company, and Best Corporate Communications.

    BDO’s chairperson Teresita Sy-Coson and president and CEO Nestor V. Tan were chosen as Asia’s Best CEOs (Investor Relations) for their superior leadership and excellence in driving the overall management and growth of the Bank.

    Meanwhile, BDO executive vice president and head of Investor Relations & Corporate Planning Luis S. Reyes Jr. was awarded Best Investor Relations Professional (Philippines). The Best Investor Relations Professional is given to those who excelled in keeping investors well-informed about the developments in their company. Investor relations is critical to generating shareholder value for investors.

    Spearheaded by Corporate Governance Asia, the 9th Asian Excellence Awards is a highly-coveted recognition for corporates that have adopted the highest standards of ESG (Environmental, Social, and Governance) in the way they operate and grow their businesses.

    Winners for this year were picked from several countries across the region, including China, Hong Kong, India, Japan, Korea, Indonesia, Malaysia, Singapore, Taiwan, Thailand, Vietnam, and the Philippines.

    Strategically linked to its corporate vision and core values, corporate governance is an integral part of the bank’s operations.  From mere compliance, the bank has successfully put in place a framework, policies, committees, and initiatives that not only strengthened its financial position but also enhanced its reputation among its shareholders and foreign investors.

    The bank’s corporate governance philosophy–empowerment with accountability–”gives its leaders the freedom to move the business forward without undue restraint but are expected to act with due care, responsibility, and accountability,” the bank told to Corporate Governance Asia. As such, BDO is able to deliver its commitment to its shareholders: sustainable corporate growth and long-term value creation.

    “When we set out on our mission to honor Asia’s finest executives and corporates, we embark on a journey to enhance their standards of corporate governance, and through this advocacy to institutionalize the best practices across the region, we recognize that they key to long-term sustainability and success of companies us having a solid reputation in the market and exemplary business models, and how they are applied and conducted in accordance with the highest principles of corporate governance,” Mr. Aldrin Monsod, founder, managing director and publisher of Corporate Governance Asia said in honoring this year’s winners.

    About BDO Unibank, Inc.

    BDO is a full-service universal bank which provides a wide range of corporate and retail banking services. These services include traditional loan and deposit products, as well as treasury, trust banking, investment banking, private banking, rural banking, cash management, leasing and finance, remittance, insurance, retail cash cards, credit card services, and stock brokerage services.

    BDO has one of the largest distribution networks, with more than 1,300 operating branches and over 4,000 ATMs nationwide. It also has a full-service branches in Hong Kong and Singapore as well as 23 overseas remittance and representative offices in Asia, Europe, North America, and the Middle East.

    BDO ranked as the largest bank in terms of total assets, loans, deposits, and trust funds under management based on published statements of condition as of March 31, 2019. For more information, please visit www.bdo.com.ph.

    BDO Unibank, Inc.
    BDO Corporate Center
    7899 Makati Avenue
    Makati City 0726, Philippines
    Tel +63(2) 840-7000
    www.bdo.com.ph

    Chesca Ortega
    PR and Events Specialist
    Roar Agile Communicators Corp
    roar.ph chesca.roar@gmail.com

  • Journey to different galaxies with the Jollibee’s Joly Space Adventure toys

    Journey to different galaxies with the Jollibee’s Joly Space Adventure toys

    This August, Jollikids can make fun galactic journeys to the farthest reaches of the universe as they play and prepare for blast off with their colorful spacecrafts from Jollibee’s latest set of Jolly Kiddie Meal toys, the Jolly Space Adventure!

    With the newest set of connectible toys from the country’s leading fast-food chain, aspiring space explorers can imagine taking off for outer space to form their own galactic team with Jollibee and Friends riding their own spaceships.

    Jollikids can patrol the ever-expanding universe with Jollibee as they move his spacecraft forward to watch the blasters move back and forth. They can also attach Hetty’s rocket and help her move onwards to see her glider launch its projectile!

    Jollikids can zoom away from black holes by moving Popo’s spaceship forward to activate his spinning rocket. They can also help Yum see in the pitch-black darkness of space by moving his spacecraft forward to turn its lights on, and help Twirlie collect floating space rocks by moving her rover forward to close and open its claws.

    Collect and connect all five Jolly Kiddie Meal toys with every purchase of a Yumburger (P80), Yumburger Meal with Drink (P100), Jolly Spaghetti (P95), Jolly Spaghetti Meal with Drink (P105), 1-piece Burger Steak (P95), 1-piece Burger Steak Meal with Drink (P105), 1-piece Chickenjoy with rice (P120), or 1-piece Chickenjoy Meal with Drink (P135), each coming with its own Jolly Joy Box.

    Let your little space explorers experience light years of fun playtime with Jollibee and Friends as their adventure buddies! Help them form their own Jolly Space Adventure galactic team by connecting all the newest Jolly Kiddie Meal toys, available until August 31, 2019 only. Hurry and start collecting all five spaceships today by visiting the Jollibee branch nearest you!

    John Paulo Ondra Caparros

    Public Relations Department

    Strategic works, Inc.

    +63.893.7472 | +639. 17.158.7918

    john.caparros@stratworks.ph

    2nd Floor Zaragoza Building, 102 Gamboa Street, Legaspi Village, Makati City PH

  • L’Oréal and Shopee Bring Beauty and Skincare partnership to life in Southeast Asia with AI and AR-powered tools

    L’Oréal and Shopee Bring Beauty and Skincare partnership to life in Southeast Asia with AI and AR-powered tools

    • L’Oréal’s AI and AR-powered tools, Shopee BeautyCam by ModiFace and Effaclar Spotscan by La Roche-Posay on Shopee’s platform will provide digitally-savvy consumers convenience, as well as an interactive and personalized shopping experience
    • Partnership blends digital innovation with e-commerce in response to increasing demand for mobile self-diagnostic tools to help shoppers discover their individual beauty and skincare needs

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, has teamed up with L’Oréal, the world leader in beauty and skincare, to roll out artificial intelligence (AI) and augmented reality (AR)-powered tools on Shopee’s platform. The joint partnership demonstrates both Shopee’s and L’Oréal’s commitment to continuously innovate and power Southeast Asia’s beauty and skincare categories into the future, and to provide shoppers a convenient and personalized online shopping experience. The AI and AR-powered tools will also benefit millions of users across Southeast Asia, especially digital-savvy millennials who are drawn to innovation, creativity and a sense of self-discovery.

    With L’Oréal’s AI and AR-powered tools, Shopee BeautyCam by ModiFace and the Effaclar Spotscan by La Roche-Posay, Shopee users are able to digitally try on different shades of L’Oréal’s lipsticks as well as receive personalized advice on the best L’Oréal skincare treatments to tackle acne. Users only need Shopee’s app and a front-facing camera on a mobile device to access these tools. The partnership also sees L’Oréal tapping into Shopee’s key interactive entertainment features such as Shopee LIVE and Shopee Slice to deepen consumer engagement.

    Ian Ho, Regional Managing Director, Shopee said, “We are excited to partner with L’Oréal to bring these AI and AR-powered tools to our platform. This partnership demonstrates our joint commitment to transform Southeast Asia’s beauty and skincare market with innovation and technology. With more consumers purchasing their beauty and skincare essentials with Shopee, we are confident that shoppers will enjoy a more personalized and seamless shopping experience with these digital innovation tools.”

    AI and AR-powered tools for the empowered online shopper

    With more consumers entrusting mobile self-diagnostic tools to help uncover what best suits them[1],  the digital innovation tools, Shopee BeautyCam and Effaclar Spotcan on Shopee, will help consumers better understand their individual beauty and skincare needs as they shop online. With more than 95% of Shopee’s transactions occurring on mobile across the region, the partnership promises shoppers a seamless mobile shopping experience, from the use of L’Oréal’s mobile AI and AR-powered tools to discover products, to delivering the products right to their doorstep. The launch of these digital innovation tools is done in collaboration with both of L’Oréal’s make-up and skincare divisions.

    The Shopee BeautyCam employs AR simulation to allow Shopee users try different shades of make-up, resulting in photo-realistic results in the form of a video or a selfie. To achieve this, ModiFace by L’Oréal uses AI-enabled shade calibration, AI-powered analysis of information provided by makeup brands, as well as images and descriptions available on social media. Launched during L’Oréal’s recent regional campaign with Shopee and in conjunction with International Lipstick Day in July, Shopee users were able to try the feature first on L’Oréal lipsticks. The proprietary technology will eventually be extended across other L’Oréal make-up products in the future across Southeast Asia.

    L’Oréal’s other AI-powered digital innovation tool, Effaclar Spotscan, harnesses artificial intelligence technology to offer users instant, personalized and professional acne analyses. Users are awarded an acne score and are given a personalized Effaclar routine with specific skincare tips to best tackle their acne spots. Featured during selected campaigns, the tool was launched in conjunction with other in-app activations such as in-app dermatologist consultations. The feature was successfully launched in Singapore, Vietnam and Taiwan, and will continue to be rolled out in select markets in the coming months.

    Ninell Sobiecka, Vice President, Active Cosmetics Division, APAC said, “We are pleased to partner with Shopee to make our first acne diagnostics tool, the Effaclar Spotscan by La Roche-Posay, available to users across Southeast Asia. This AI-powered tool helps users make more educated skincare choices based on their own unique skin type, all in the comfort of their own homes with the Shopee app. Together with Shopee, we are committed to empowering users and making lives better with innovative technology.”

    Chris Driver, Commercial General Manager, Consumer Products Division, APAC adds,“We are thrilled to partner with Shopee to bring the Shopee BeautyCam by ModiFace to millions of users across the region and to reinvent the beauty industry. This technological innovation gives consumers the freedom and creativity to explore L’Oréal’s wide array of lipsticks and helps users learn more about what lipstick suits them best. All done within Shopee’s app, this provides users a convenient, effective and simple way to discover more make-up products as they make their next make-up purchase online.” 

    Interactive entertainment for a personalized online retail experience
    Coupled with L’Oréal’s digital innovation tools, the partnership sees L’Oréal tapping into Shopee’s key interactive entertainment features such as Shopee LIVE, Shopee’s in-app live streaming feature, and Shopee Slice, a popular in-app game, to deepen engagement with consumers for a more personalized online retail experience. Through this, Shopee and L’Oréal are able to provide users higher entertainment value and benefits, as they learn more about L’Oréal’s extensive array of products, digital innovation tools, as well as make-up and skincare tips.

    Shoppers can watch out for amazing deals and discounts up to 50% off on L’Oreal foundations and other products during L’Oreal Brand Day on August 10.

    All L’Oréal, Maybelline, and Garnier make-up and skincare products can be found via their respective official stores on Shopee, under Shopee Mall, which offers 7-day returns, 100% authenticity, and free shipping[2].

    Download the Shopee app for free on the App Store or Google Play Store.

    About L’Oréal

    About L’Oréal L’Oréal has devoted itself to beauty for over 100 years. With its unique international portfolio of 36 diverse and complementary brands, the Group generated sales amounting to 26.9 billion euros in 2018 and employs 86,000 people worldwide. As the world’s leading beauty company, L’Oréal is present across all distribution networks: mass market, department stores, pharmacies and drugstores, hair salons, travel retail, branded retail and e-commerce. Research and innovation, and a dedicated research team of 3,993 people, are at the core of L’Oréal’s strategy, working to meet beauty aspirations all over the world. L’Oréal’s sustainability commitment for 2020 “Sharing Beauty With All” sets out ambitious sustainable development objectives across the Group’s value chain. 

    For more information, please contact:

    Erin Tagudin

    Public Relations Manager

    Contact: 09178457508

    Email: erin.tagudin@shopee.com

    Catherine Llanes

    Media Relations Manager

    M2_EmailSig2

    T. +63 2-332-10-31 loc. 103

    M2COMMS  | M2SOCIAL  | M2LIVE  | PROI

  • REX Digital Learning Solutions: A Holistic Approach in the Age of Data and Personalization

    REX Digital Learning Solutions: A Holistic Approach in the Age of Data and Personalization

    We live in a data-driven world. What does that mean? Not only do we go through life with so much information readily and instantly available for us, how we see the world around us also evolves because of this immersion.

    The previous era was all about computing, the power of the machine and what it does to shape and accelerate our work, our thriving economies. Now, we are heading to a new era: the age of data and personalization.

    Just like the era of mass computing, the age of data transforms information into more than just a set of codes, bits and bytes of readily exchangeable and transferable abstractions. Today, data and the concurrent analytic insights that it produces drives growth in almost everything. From businesses to the global economy, to grassroots organizations and policy-making, or sometimes even the smallest decisions: which way to commute, which restaurant to eat at, what clothes to buy.

    Our lives are so intertwined with the digital world that it’s hard to imagine life without it. A data-driven world moves information and removes barriers to access, points of friction between industries, physical limitations. It inspires creativity and imagination, and propels humanity to make the world a better place to live in.

    In the face of these changes, how do we ensure that young learners today are not left out in the vast oceans of information? As we shift to the age of data, it is important to understand that a holistic approach toward digital learning is key to securing our children’s future.

    This is where the Whole Child Approach comes in. In a rapidly changing world, we are challenged to change the conversation and shift how we think and do things. Holistic education, through the vision of the Whole Child initiative, introduces new ways of engaging the age of data and personalization. The WCA does this by creating, supporting, and sustaining digital learning environments and materials that supplement and enhance a young learner’s journey in school and beyond.

    Such a process involves not just tech gadgets, digital learning modules, and learning platforms: it goes well beyond that. It involves understanding the young learner as the center of the whole process, understanding that they all have unique ways of learning, ensuring that their personal and psycho-social growth are understood and adequately addressed. It involves raising the Whole Child with a learning community that cares for them, nurtures them, and helps them grow as responsible individuals with a commitment to helping build the nation forward.

    As we move forward in the 21st Century and adjust to the radical changes brought about by the 4th Industrial Revolution, it is important to remember what sits at the core of a world undergoing digital transformation: the human person. With the Whole Child Approach, academic institutions and learning communities can help young learners become safe, healthy, supported, challenged, and engaged.

    Through all these innovations and disruptions made possible by the advancement of technology, REX believes that our young learners today deserve only the best, a classroom for the future that is designed to help both educators and learners communicate, collaborate, think critically and creatively, and shape the future of education today.

    To learn more about how REX is leading the industry forward with its suite of digital learning solutions, visit their website here: http://www.rexpublishing.com.ph/digital/

    Reference: Jerome Samson / 09178961568 / Media Contact