DULDULAO DOT NET This Day & Beyond

Category: Press Release

  • Making connections that matter: Riki Flo talks about rediscovering family bonding at home

    Making connections that matter: Riki Flo talks about rediscovering family bonding at home

    Learn how to make the most out of your whole home wifi for the family

    Many families are now looking forward to the start of the new year at home. Despite the hardships and challenges that the past months of quarantine have posed, there are still so many things that everyone can be thankful for, especially that staying safe at home has brought everyone closer together.

    When everybody welcomed the new decade full of hopes and excitement, no one could have predicted how a health crisis would put an indefinite pause on their plans and resolutions for the year. However, radio personality and wonder-mom Riki Flo felt blessed to have spent the time in quarantine with the company of her loving family.

    She says, “I realized that spending time at home with people you love the most is a luxury, and when life got too real, I was reminded of that. And though we may not have had as many adventures outside this year, we made many memories at home and that allowed us to become closer.”

    Bonding in the new normal

    When the news of the lockdown first broke in the country, Riki remembers how she prepared for the quarantine by purchasing art supplies for her children. A mother of two young and energetic kids, Calix and Dandy, she knew that the isolation would be a difficult period of adjustment for them and wanted to brighten things up.

    “Being isolated from the world is tough and if we were going to be holed up for a while, I wanted them to enjoy themselves at home. I bought different art supplies and creative materials in case they wanted to experiment and make crafts,” she said.

    She also introduced her little ones to the world of gardening. Lately, their family has been nurturing a newfound love for plants, flowers, and even insects. This little hobby of theirs has also turned out to be a learning experience as they would be looking up the species and reading more about them on the internet.

    Embracing the new digital lifestyle

    Going online has not just been a source of latest news, updates, and additional knowledge for Riki’s family. She goes as far as to say that the internet has made life in quarantine more bearable for her and her kids.

    “With reliable connections from PLDT Fibr, we were able to keep in touch with our different family members and friends through video calls. We also enjoyed family movie nights by watching new and old films together, and we even fell in love with K-pop,” she expresses. It seems that through streaming music videos of Korean idols that Riki uncovered a special hidden talent of her children: dancing!

    Riki also mentions how four-year-old Calix was able to continue with his kindergarten classes online seamlessly with help of PLDT. With PLDT’s new whole home wifi mesh system, they have been able to enjoy consistent connectivity with no dead spots in the household. This has enabled them to discover new ways to work, learn, and play from every corner of the room, including the kids’ newly transformed study area.

    “At first, it was difficult to get him to understand why everything had to be through a computer screen right now, but we have all adapted and our mornings are much smoother now,” she shares. “I’m also thankful because my husband and I tag team when it comes to Calix’s online classes. He prints the materials and I sit in and facilitate the actual class.”

    One thing that Riki is grateful for in this year is how she was able to understand her family more. She says, “As a mom, I can say that I saw and learned more about my kids, about their interests and their talents. I wouldn’t have been able to get closer to them if I wasn’t working from home.”

    She also adds, “It’s all about being patient with the kids and learning how to stretch things out. It’s very important that we can support and guide them as these experiences and memories are part of their childhood.”

    This new year can be full of challenges, but it is also packed with hope and anticipation. With PLDT making sure that our connections are faster and more stable than ever, we can be excited to face the days to come.

    Know more about PLDT Home’s latest Whole Home Wifi System at https://pldthome.com/wholehomesystem and see how you can rediscover connections and activities at home.

    REFERENCE:

    JEAN RICELLE A. AQUINO

    Sr. Media Relations Officer

    StratWorks, Inc.

    0927 027 8975

  • Top Up and Transfer for a Chance to Win ₱10,000 at the ShopeePay Cashless Festival

    Top Up and Transfer for a Chance to Win ₱10,000 at the ShopeePay Cashless Festival

    Excited ShopeePay users can also redeem an exciting exclusive rewards such as free shipping, coins cashback, and more this January 21-28, 2021.

    ShopeePay, an integrated mobile wallet that offers users easy access to digital payment services, launches its first-ever ShopeePay Cashless Festival this January 21-28, 2021. Shoppers who use ShopeePay can enjoy free shipping, coins cashback, a chance to win ₱10,000, and more exclusive rewards during the promo period.

    Martin Yu, Director at Shopee Philippines, said, “With the launch of our inaugural ShopeePay Cashless Festival, Shopee encourages more consumers to adopt digital payments for a safer, more rewarding, and seamless shopping experience. Filipinos are slowly embracing a more cashless lifestyle, and Shopee is excited to be at the forefront of this evolution. We remain committed to providing easy access to a wide range of digital payment options such as ShopeePay to cater to Filipinos’ evolving needs.”

    Key highlights of the ShopeePay Cashless Festival:

    From January 21-28, ShopeePay users can redeem these deals and rewards when they activate and top up their e-wallet:

    ● Free shipping: During the promo period, users who activate their ShopeePay wallets for the first time can enjoy a free shipping voucher with no minimum spend. New free shipping vouchers with a minimum spend of ₱149 will also be released daily.
    ● Coins cashback from participating shops: Shoppers can look forward to 20% coins cashback on categories such as gadgets, home and living, mom essentials, and sports and motors.
    ● Bills payment coins cashback: From January 21-27, ShopeePay users get 15% cashback capped at 120 coins when they pay their bills with a minimum spend of ₱800. On January 28, they can get 20% cashback capped at 160 coins with a minimum spend of ₱800.
    ● Deals Near Me: ShopeePay users get to enjoy ₱1 deals, up to 50% off on e-vouchers, and up to 15% coins cashback capped at 60 coins.
    ● Flash deals on mobile load and data: Throughout the week, shoppers can buy ₱100 worth of load/data for only ₱90. On January 25 and 28, users should be on the lookout for flash deals such as ₱10 load/data for ₱6, ₱15 load/data for ₱9, and ₱20 load/data for ₱12.
    ● Grand prize worth ₱10,000: There are two ways to win ₱10,000: users simply have to either top-up at least ₱300, or transfer ₱1. All users can also get rewards in the form of Shopee coins or vouchers.
    ● Play & Win on Shopee Live: Score up to ₱20,000 worth of ShopeePay credits by joining Play & Win ShopeePay Edition on weekdays, every 5:00-6:30 PM.
    ● Tutok to Win: All successful callers on Wowowin’s Tutok to Win will receive ShopeePay credits worth ₱5,000 each, on top of the usual cash prize of ₱20,000.

    For more information on the ShopeePay Cashless Festival, visit https://shopee.ph/m/shopee-pay.

    Download the Shopee app for free via the App Store or Google Play.

    REFERENCE:

    Paulo Oga
    PH Marketing | Public Relations, Media Relations

    Mobile/ Viber/ Whatsapp +63 917 650 1835

    Address 15F Asian Century Center, 27th St. corner 3rd and 4th Ave., BGC, Taguig, PH 1634

  • Be K-drama marathon-ready this year with a Samsung Smart TV

    Be K-drama marathon-ready this year with a Samsung Smart TV

    The New Year calls for new lists: resolutions, manifestations, and K-drama marathons! But this 2021, say goodbye to the neck-craning, eye-straining struggle of watching on a mobile phone when you switch to viewing on a TV. Samsung has partnered with Viu to give free Viu Premium subscription for a year, so you can watch the latest shows ad-free on a bigger screen. 

    Kick off the New Year with Viu’s latest K-dramas on a smart TV:

    • True Beauty

    This rom-com features a high school girl who rises to stardom with her expert makeup skills. No one has ever seen her bare face, and she prefers to keep it that way – until Lee Su Ho sees her without makeup. That is just the beginning of their love story. First on Viu, this highly anticipated webtoon turned drama stars Moon Ga Young, Astro’s Cha Eun Woo and Hwang In Yeop.

    • Mr. Queen

    We love a period piece with a twist! The story revolves around Jang Bong Hwan, a chef at the President’s Blue House, and how his world turns upside down when his spirit somehow transcends into the body of a queen from the Joseon period. First on Viu, Mr. Queen is set to make your days even more interesting this year.

    • Cheat on Me, If You Can

    Starring Go Joon and Parasite’s Cho Yeo Jeong, Cheat on Me, If You Can features an unconventional yet intense story about love, marriage, and the guilt one feels from making bad decisions. With a novelist wife obsessed with the idea of killing people further thickening the plot, the turnout of events will leave the viewer on the edge of their seats.

    • The Penthouse

    Achieving high ratings in South Korea, The Penthouse is nail-biting story of an ambitious woman who is determined to do whatever it takes to both enter high society and a luxury penthouse in the Gangnam District. First on Viu, this drama is the highly anticipated reunion of writer Kim Soon Ok and PD Joo Dong Min, who worked together on the popular SBS drama The Last Empress.

    Samsung Smart TVs are made for K-drama marathons. Not only do they come pre-installed with the Viu app, the Samsung Crystal UHD (2020) boasts an upscaling feature to enhance picture-quality to the next best resolution, and customized audio modes so you won’t miss out on the details on your favorite shows and have greater kilig moments.

    K-drama fans, now is the best time to level up your viewing experience. Get a free one-year Viu Premium subscription with every purchase of select Samsung TVs, now with more models and sizes to choose from. The promo runs until March 31, 2021.

    Visit www.samsung.com/ph for more details.

    About Samsung Electronics Co., Ltd.

    Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com

    REFERENCE:

    JEAN RICELLE A. AQUINO

    Sr. Media Relations Officer

    StratWorks, Inc.

    0927 027 8975

  • 5 things to remember as we begin again

    5 things to remember as we begin again

    As we welcome the new year—2021, it might do well for us to look back, to take stock of the positive lessons that we can extract from what was an unprecedented year. For sure, numerous take-aways can be gained as we move forward and anticipate a more “mobile” next normal—especially since vaccine trials by leading pharmaceutical companies have been yielding encouraging results.

    With that, here are 5 lessons we should remember as we begin again:

    Always wash your hands

    Perhaps the most frequent reminder worth noting is how the power of proper handwashing has been in full display. It has been proven effective in killing 99.9% of germs and should always be considered a first line of defense against sicknesses and diseases.

    Do not take sicknesses lightly

    The previous year that was also demonstrated how a virus can easily and quickly transmit from one person to another. With this, one should learn to treat regular coughs, colds, and flu like a very harmful and contagious virus. That means that even if the pandemic eventually ends, it would be wise to isolate one’s self when they feel flu-like symptoms or anything of the sort.

    Take care of yourself

    But more than the physical and physiological, we also learned to focus on ourselves and safeguard our mental health, a practice which we should continue doing even as we start physically interacting with others—carefully—and as we slowly get back into our fast-paced lives.

    Cherish each moment

    At some point during the lockdown, there must have been a point where we all realized that we had taken some activities, events, and physical hangouts for granted. So, in heading out again with care, cherish and make the most out of every outdoor moment and create memories that can last lifetimes.

    Always be prepared

    But in our excitement to resume our normal lifestyle, hang out, and even hook up, it’s important to remember that health safety should always be a priority for us to continue to enjoy the best things life can offer, for a long time.

    So always be prepared and bring quality PPEs like alcohol, hand sanitizers, wipes, and even condoms—such as Durex—especially for those who have been craving for intimacy.

    To learn more about the best PPEs to use in the next normal and how to stay safe and protected both up there and down there, Durex has launched a series of insightful videos with Boys Night Out which you can catch on Facebook and YouTube.

    REFERENCE:

    John Paulo Ondra Caparros

    Public Relations Department

    Strategic works, Inc.

    +638937472 | +639173068591

    john.caparros@stratworks.ph

    2nd Floor Zaragoza Building, 102 Gamboa Street, Legaspi Village, Makati City PH

  • Mikey Bustos on navigating the challenges of being an online celebrity

    Mikey Bustos on navigating the challenges of being an online celebrity

    “I don’t think anyone is prepared for the life that comes with going viral in the internet.”

    It’s been 14 years since Mikey Bustos first posted a video on YouTube. It was a video of him performing as a front act for a Pussycat Dolls concert in Manila. And while initially renowned for his career as a singer and performer, it was really the relatable content he has been masterfully crafting and posting online that has captured the hearts and laughs of many.

    “It’s been such a learning curve,” said Mikey about his career, despite years of creating countless viral videos such as “Adobo” – a parody of the song Let It Go from Frozen – and “Balikbayan Box” – a parody of the Miley Cyrus Hit “Wrecking Ball”. “You just have to navigate through,” he added.

    To combat the stress and risk of burnout that comes with his successful career, Mikey makes sure to incorporate exercise and meditation to his daily routine.

    While having to constantly think of new ideas is already a challenge in itself, having an audience that can directly interact with you via a comments section is another. “Having to deal with bashers is something you never get used to,” he remarked.

    Other challenges Mikey mentioned that he has encountered in his career was having to fight through insecurities, second guessing himself, and managing his schedule.

    There was even a time when Mikey was juggling multiple YouTube channels all while traveling, performing, and managing his ant business. And while it was a challenge for him to do all these simultaneously, all these “trades” brought about plenty of opportunities.

    With these opportunities, however, come crucial choices he needed to make.

    Besides exercise and meditation, Mikey also explores other hobbies such as reading to help keep his creative mind in top shape.

    On taking risks

    “For me, to be successful, you need to take calculated risks,” said Bustos who mentioned that one of the biggest risks he made in his life was moving to the Philippines from Canada.

    But this was just one among many risks Mikey had to take in order for his career to flourish further.

    “Signing contracts, teaming up with brands, expanding a team, collaborating with other content creators—these are all risks and choices you have to calculate and think about. You can’t just throw all your chips in and wish for the best” he stressed.

    On the art of de-stressing

    With all these decisions and challenges, not to mention having to sustain his career and business, there is no doubt that stress and risk of burnout frequent Mikey’s life.

    To combat these, he turns to exercise and meditation.

    “I always try to incorporate exercise into my routine. I go to the gym a few times a week, and now I’ve taken a love for running—making sure I go 10km every day. In terms of mentally staying in shape, I do a lot of meditation and prayer.”

    To lessen the risk of burnout, Mikey also makes sure to explore his hobbies, which is sometimes a blurred line for him as his work involves making the most of his interests and sharing it online. He solves this dilemma by exploring his hobbies without feeling the need to bring a camera with him.

    On the importance of trust

    Another way Mikey reduces the stress brought about by his career and ventures is working with people that he trusts, which for him, is crucial to success.

    In the time of the pandemic, Mikey also shared that bringing “trusty” items with him wherever he goes is key to having an extra “peace of mind”.

    “Lately, I always bring all sorts of protective gear—masks, alcohol, face shields, and the like. I also make sure to bring a lipbalm because ‘you never know when you’ll be on camera,’” he remarked.

    In the time of the pandemic, Mikey always makes sure to bring “trusty” items like face masks, face shields and Diatabs wherever he goes to help ensure “peace of mind”.

    “I also make sure that I bring Diatabs with me wherever I go, especially when I’m running. It helps because I’ve been having ‘banyo-phobia’—When I’m far from the house and I really have to go, it’s hard for me to go use the public toilet because of the fear of acquiring the coronavirus. That’s why it’s always good to have Diatabs around,” he shared.

    Diatabs is a product of Unilab, a trusted anti-diarrheal brand in the country, that can easily take care of your upset stomach and give you the peace of mind you need when it comes to bowel trouble. It is available in leading drugstores and pharmacies nationwide. To learn more, visit https://www.unilab.com.ph/products/diatabs

    REFERENCE:

    John Paulo Ondra Caparros

    Public Relations Department

    Strategic works, Inc.

    +638937472 | +639173068591

    john.caparros@stratworks.ph

    2nd Floor Zaragoza Building, 102 Gamboa Street, Legaspi Village, Makati City PH

  • Constantly Tired? You May Be Experiencing A Case of Iron Deficiency Anemia

    Constantly Tired? You May Be Experiencing A Case of Iron Deficiency Anemia

    What happens to your performance and immunity when your Iron-deficient?

    Productive people have one thing in common, they ward off feelings of constant exhaustion and drowsiness thinking these are just the result of their hectic lifestyles. They carry on with day-to-day activities even when they experience the inability to focus and perform and not realizing that this might be a symptom of Iron Deficiency Anemia.

    Iron deficiency anemia happens when your blood has lower amount of red blood cells or

    hemoglobin  than  normal.1  This  can  cause  you  to  feel  weak,  tired,  dizzy,  look  pale,  and

    experience headaches. People with chronic medical conditions, women in the reproductive

    age group and those who experience heavy menstrual bleeding are most vulnerable in having

    anemia. While those who are not able to maintain a healthy lifestyle are also at risk.

    How to prevent Iron Deficiency Anemia?

    The people who have higher risk to have iron deficiency anemia are women in the reproductive age group and those who experience heavy menstrual bleeding; athletes in endurance sports and high-altitude training that require the body with more red blood cells; and those with pre-existing chronic diseases. 2

    A change in diet and nutrition comes as the first step. This can include choosing food with high iron content like poultry, meat, and seafood. Eating food rich in Vitamin C like fruits and dark green leafy vegetables can help enhance iron absorption.

    For people with erratic schedules, managing a diet can pose as a challenge. Taking Multivitamins

    • Minerals (Sangobion IRON+) can help keep iron deficiency anemia away as it helps the body get the nutrients and minerals it needs.

    Multivitamins + Minerals (Sangobion IRON+) is an iron supplement with vitamins and minerals that helps replenish iron stores and increase red blood cell levels in the body.3 It has ferrous gluconate, a type of iron salt which has better absorption in the body, Folic acid, and vitamin B12

    • which are vital for production of red blood cells. It also contains Vitamin C which helps improve iron absorption, and Copper sulphate and manganese sulphate that helps in the metabolic processes of blood cell production.
    1. “Iron-Deficiency Anemia.” National Heart Lung and Blood Institute, U.S. Department of Health and Human

    Services, www.nhlbi.nih.gov/health-topics/iron-deficiency-anemia.

    • ‘Iron Deficiency Anemia A Key Problem For Schools And Employers’ Calgary Herald, https://calgaryherald.com/health/diet-fitness/iron-deficiency-anemia-a-key-problem-for-schools-and-employers
    • “About-Sangobion.” Sangobion, https://www.sangobion.sg/about-sangobion.

    How Iron sufficiency plays a part in maintaining strong immunity

    Micronutrients have an important role in regulating immune function, metabolism, and enzymes. Iron is an essential micronutrient that is needed by the enzymes to help maintain body immunity which can help protect the body against infection.

    There are certain enzymes in white blood cells that are affected by the iron levels in the body. So, when Iron is deficient, the levels of enzymes in white blood cells are also reduced, and this can affect the body’s ability to fight off infections.

    When you live an action-packed lifestyle, even when you’re just working from home but juggling multiple responsibilities, do not ignore the constant feeling of exhaustion. Fulfilling your daily intake of Iron can help support your body as you go through your daily activities.

    Maintaining a healthy and nutritious diet, practicing various exercises, and taking Multivitamins

    • Minerals (Sangobion IRON+) which acts as an iron supplement, can help manage symptoms or prevent Iron Deficiency Anemia.4

    If symptoms persist, consult your doctor.

    ASC REFERENCE CODE: P083P010821SS “Anemia Prevention.”

    REFERENCE:

    Lariza Garcia

  • Samsung Electronics Debuts 2021 Neo QLED and Lifestyle TV Line, Highlighting Commitment to Sustainable and Accessible Future

    Samsung Electronics Debuts 2021 Neo QLED and Lifestyle TV Line, Highlighting Commitment to Sustainable and Accessible Future

    Samsung Electronics recently unveiled its 2021 portfolio of Neo QLED and Lifestyle TV displays during its first-ever virtual First Look event, ahead of the Consumer Electronics Show (CES) 2021. The new line underscores Samsung’s commitment to accessibility, sustainability, and innovation with new advancements that help redefine the role of television in consumer homes.

    “During the past year, we have witnessed the pivotal role technology played in helping us carry on with our lives and stay connected with each other,” said JH Han, President of Visual Display Business at Samsung Electronics. “Our commitment to an inclusive and sustainable future goes hand-in-hand with our relentless pursuit for innovation to meet consumers’ ever-changing needs – from reducing the carbon footprint of our products, to providing a suite of accessibility features, to offering an unparalleled viewing experience that fits each user’s lifestyle.”

    A Sustainable and Accessible Future for All

    Over the next few years, Samsung will embark on a journey of “Going Green” in aligning TV business operations through the following long-term sustainability programs:

    • Reducing Carbon Footprint and Improving Energy Efficiency: Samsung will seek to systematically decrease its overall carbon footprint in TV manufacturing. The company will also seek to lower user power consumption and use more recycled materials across its entire TV line.
    • Sustainable Packaging Design: Building on valuable consumer feedback, Samsung is expanding its award-winning ‘Eco-packaging’ design to all 2021 Lifestyle TVs and most of the 2021 Neo QLED line. This sustainable solution can upcycle up to 200,000 tons of corrugated boxes each year.1 By minimizing text and graphic imagery on the Eco-packaging, the oil-based ink from color printing that’s traditionally used on TV boxes is eliminated, helping to further reduce waste.
    • Solar Cell Remote Control: In 2021, Samsung TVs will come with a solar-powered remote control that can be recharged by indoor light, outdoor light or USB—a first-of-its-kind innovation for the brand. This will help prevent waste from a projected 99 million AAA batteries over seven years.2 To construct the remote, Samsung innovated manufacturing process that upcycles plastics from recyclable bottles –including 24% recycled content.3

    Samsung’s 2021 accessibility features – now available on all 2021 QLED and Neo QLED models – bring the latest advances in technology and Artificial Intelligence (AI) to help more people comfortably enjoy their TV experience. The 2021 line adds new features such as Caption Moving, Sign Language Zoom and Multi-Output Audio, giving those with difficulty of hearing, the deaf, people with low vision, and the blind, the ability to optimize their viewing to their needs and preferences. By 2022, Samsung is committing to expand its Voice Guide feature—which provides audio guidance for the deaf and people afflicted with low vision. On top of this, Samsung will continue to develop new AI based features to further enhance the accessibility of Samsung TVs in the years to come.

    Neo QLED Takes a Quantum Leap in TV Display Technology

    Samsung is introducing a whole new display technology, Neo QLED, to its flagship 8K (QN900A) and 4K (QN90A) models. Samsung is taking QLED to the next level enabled by new light source, Quantum Mini LED precisely controlled by Quantum Matrix Technology and Neo Quantum Processor, a powerful picture processor optimized for Neo QLED.

    Samsung designed the Quantum Mini LED to be 1/40 the height of a conventional LED. Instead of using a lens to disperse light, and a package to fix the LED in place, the Quantum Mini LED has incredibly thin micro layers filled with many more LEDs. Quantum Matrix Technology enables ultra-fine and precise control of the densely packed LEDs, preventing blooming—and allowing viewers to enjoy content as it’s meant to be seen. Neo QLED increases the luminance scale to 12-bit with 4096 steps; this helps make dark areas darker and bright areas brighter, resulting in a more precise and immersive HDR experience. Neo QLED likewise benefits from Samsung’s proprietary, powerful Neo Quantum Processor with enhanced upscaling capabilities. By using up to 16 different neural network models, each trained in AI upscaling and deep learning technology, the Neo Quantum Processor can optimize picture quality to 4K and 8K picture output regardless of the input quality.

    Samsung’s 2021 Neo QLED 8K features a new Infinity One Design—a nearly bezel-less screen providing an even more immersive viewing experience in a sleek design and form factor. Neo QLED 8K’s attachable Slim One Connect box—an all-new cable management system that can be attached to the TV’s back—allows for an easier install and cleaner aesthetic. The 2021 Neo QLED 8K also packs in several premium, room-filling audio features; Object Tracking Sound (OTS) Pro’s dynamic sound corresponds to the movement of objects on screen, and the SpaceFit Sound analyzes the installed TV’s physical environment and outputs immersive sound tailored specifically to the space.

    The latest Samsung Neo QLED TVs will be reaching Philippine shores within this year. The SRPs will be announced upon its availability in the country.

    Enhancing the Award-Winning Lifestyle TV Portfolio

    Samsung is also making enhancements to its 2021 Lifestyle TV line with new design and form factors to reflect the changing interests and tastes of consumers. Since launching in 2017, The Frame has redefined the television, transforming displays into stunning works of art, with over one million units sold.

    The 2021 version builds on The Frame’s innovative legacy, offering a more customizable experience in a slimmer form. The Frame is about half thinner4 compared to previous iterations, mirroring the depth of a traditional picture frame. New attachable bezel options come in five color options and two different customizable styles—Modern and Beveled—to match the aesthetic of whatever room The Frame is in.

    With a subscription to The Frame’s all-new Art Store, consumers will be able to enjoy 1,400+ carefully curated pieces. Samsung’s new AI-based auto-curation technology better analyzes individual consumer preferences to recommend artwork.

    With near-endless options for customization, Samsung’s lifestyle TV portfolio including The Frame, The Serif, The Terrace and The Premiere immediately upgrade the décor of any home.

    For more information on Samsung’s 2021 TV lines, please visit https://www.samsung.com/.

    1 Based on internal research.

    2 Based on internal research. Results may vary upon usage circumstances.

    3 Based on internal research.

    4 46% slimmer than the previous models.

    About Samsung Electronics Co., Ltd. Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com.

    REFERENCE:

    JEAN RICELLE A. AQUINO

    Sr. Media Relations Officer

    StratWorks, Inc.

    0927 027 8975

  • Top HIV advocates call on Filipinos to prioritize health safety in next normal

    Top HIV advocates call on Filipinos to prioritize health safety in next normal

    During last month’s World AIDS day, some of the country’s most known personalities came together to support the Protection and Preparedness Education (PPE) campaign of Durex, which is anchored on the Always Come Prepared message.  Stressing the point that, “no one is invulnerable to catching HIV so always being prepared in encounters is a must,” the campaign is the brand’s way of advocating for HIV awareness and health safety during the COVID-19 pandemic.

    Through Durex’s World AIDS Day Campaign, which encourages everyone to join in on the fight against HIV/AIDS, celebrities and HIV advocates including TonyToni, Slick Rick, Sam YG, Ian Pangilinan, Paolo Pangilinan, Elijah Canlas, Kokoy De Santos, Macoy Dubs, Marc Teng, Freak & Jerck, Rica Cruz, Jabar Esmael, MA Buendia, and others all shared social media posts that showed them donning Durex statement face masks that carry such catchy but timely messages such as ‘Safety is Sexy,’ ‘Don’t Blow It,’ ‘Suit Up Before Hook Up’, ‘Always Come Prepared’ and more!

    “Even in the face of the pandemic, the brand strongly believes that continuing to raise awareness on HIV should not stop. This is why we launched the Protection and Preparedness Education (PPE) campaign,” says Durex Philippines. “We’re extremely pleased that a number of celebrities and influencers have all agreed to take part in this endeavor, which includes our fun but sensible Mask Initiative, by helping spread the word through their respective social media accounts.”

    To help boost their efforts to combat HIV/AIDS amidst the COVID-19 pandemic and promote health safety, Durex also recently donated personal protective equipment (PPEs)—a total of 1000 face masks, 1000 face shields, and 7000 boxes of Durex Condoms each—to local HIV-advocate groups LoveYourself, The Red Whistle, and the PLHIV Response Center.

    REFERENCE:

    Alex Pastor

    Associate PR Director

    STRATEGIC WORKS, INC.

    2F Zaragoza Bldg., 102 Gamboa St.

    Legaspi Village, Makati City 1229 Philippines

    M +63 920 968 0241

    T +63 2 839 7472-73 loc. 118

    www.stratworks.ph