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Category: Home & Living

  • Looking to renovate your home this year? Here’s how you can start

    Looking to renovate your home this year? Here’s how you can start

    Home improvement projects picked up in 2020, and this trend is showing no signs of slowing down. While cooped up at home, you could try jumping on this bandwagon and give your home a brand-new look. Not sure where to start? Here are a few tips to guide you in transforming your home into the cozy sanctuary you’ve been imagining.

    Start with one room in mind

    Pick a room to jumpstart your home renovation journey. Entertainment and recreational rooms have been prioritized for home makeovers since last year, so that would be a good room to start with.

    Then, ask the following questions: (1) Does the area serve its purpose of fulfilling the family’s entertainment needs? (2) Is the area comfortable enough for me to binge-watch my favorite K-drama?

    After answering these questions, come up with a check-list of what needs to be moved, tweaked, replaced, or retained in that area. Some mainstays in the room are normally the sofa, your favorite lounge seat, and of course, the TV. Complete the home entertainment system and take it up a notch with the Samsung Soundbar’s unmatched audio quality.

    Create a work-from-home-friendly space

    Choose a dedicated corner in your home specifically for work that will help you become motivated and productive. A place beside a window would be a good choice.  Make sure the nook will provide a calm yet conducive environment for you.

    Once you’ve chosen that perfect nook, get the essentials ready: a standing desk, an ergonomic chair, and a Smart device to boost your productivity. Consider the Samsung Crystal UHD TV with its Tap View feature that lets you tweak presentations and view tasks on a bigger screen by simply tapping your Samsung smartphone on the TV. A bonus feature: The TV can act as a virtual background for your online meetings with the Ambient Mode that enables it to blend in with the home interior or display any photo you like.

    Watch out for exclusive summer blockbuster deals

    You don’t need to break the bank to transform your home — take advantage of Samsung’s Summer’s on Us sale for your home entertainment upgrade needs. Take home a Crystal UHD TV and Soundbar bundle for the ultimate home theater experience and save up to Php 17,499! Promo runs until June 30, 2021. 

    Visit a Samsung authorized dealer today for more exciting deals and discounts. For more information, go to www.samsung.com/ph.

    REFERENCE:

    JEAN RICELLE A. AQUINO

    Sr. Media Relations Officer

    StratWorks, Inc.

  • Enjoy Exclusive Deals and Discounts from Well-Loved Brands at Shopee 5.5 Brands Festival

    Enjoy Exclusive Deals and Discounts from Well-Loved Brands at Shopee 5.5 Brands Festival

    Shoppers can look forward to flash deals up to 50% off, free shipping with no minimum spend, and 50% cashback from leading brands, all happening daily.

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, invites Filipinos to enjoy big deals and exclusive promotions from the country’s leading brands at its 5.5 Brands Festival. Shoppers can expect discounts up to 90% off, flash deals up to 50% off, free shipping with no minimum spend, and 50% cashback from crowd favorites such as OPPO, Vivo, Realme, Colgate, Abbott, L’Oreal Paris, Enfagrow, Procter & Gamble, Olay, Unilever, Nestle, Colourette Cosmetics, and Maybelline.

    Martin Yu, Director at Shopee Philippines, said, “At Shopee, it is our goal to work together with brands loved by Filipinos to deliver the best value on their favorite products so they can maximize their financial resources. With all the deals in-store at the Shopee 5.5 Brands Festival, we are enabling Filipinos to secure everything they need at the best prices while making shopping safe, convenient, and rewarding.”

    Until May 5, shoppers can look forward to the following daily promotions:

    Big discounts at Super Brand Days

    Don’t miss out on back-to-back brand takeovers on Shopee. Enjoy discounts up to 90% off on leading brands on the following days: OPPO on April 29, Procter & Gamble on April 30, Vivo on May 1, Realme on May 2, Maybelline on May 3, and Olay on May 4. 

    Limited deals and promotions during themed days

    Leading up to 5.5, watch out for themed days with exciting deals. Enjoy free shipping with no minimum spend at ShopeePay Sale on April 29, claim over ₱1,000,000 worth of prizes at Shopee Prizes Sale on May 3, and redeem over ₱5,500 worth of vouchers at Brands Vouchers Sale on May 4. 

    Cashbacks at category fairs

    Redeem 50% cashback and enjoy flash deals up to 50% off on brands at the Home Fair from April 29 to May 1, and at the Electronics Fair from May 2 to May 4.

    5.5 D-Day Deals

    On May 5, enjoy 24 hours of non-stop promotions, including flash deals up to 50% off on selected brands including:

    • Pampers: Enjoy all-day deals up to 34% off on the entire Pampers line. Stay tuned for special price drops of up to 50% off on selected products from 12:00 AM to 2:00 AM and 6:00 PM to 7:00 PM.
    • Enfagrow: Get up to 37% off Enfamama A+, Enfagrow A+ Nurapro, Enfagrow A+ range, and more.
    • Vivo: Slash ₱300 off each purchase with ₱6,000 minimum spend by using the Shopee-exclusive ‘VIVO300’ voucher code.
    • Nestlé: Get 50% off Nestlé favorites including Bear Brand Powdered Milk, Nestlé All-Purpose Cream, and Nescafé Gold. 
    • Colourette: Enjoy up to 50% off selected Colourette products and get free shipping for a minimum spend of ₱999. Stay alert for even bigger discounts during flash sales!

    Make the most out of free shipping with no minimum spend, 50% cashback from participating Shopee Mall stores, and up to 90% off on select products from Tender Care, AirQueen PH, Unicare, Reckitt, GSK, Pedigree, Whiskas, IAMS, Peculiar Eyewear, Puritan’s Pride, Shigetsu, Mikana, INSPI, Organic Skin, Organic Official, Teetalk, Crown, Chef’s Classics, and XTREME Appliances.

    For more information on these D-Day Deals, visit: https://shopee.ph/m/brand-parade.

    Cash prizes up for grab at 5.5 Brands Festival TV Special

    Tune in to Wowowin this May 5, 5:00 PM to catch the 5.5 Brands Festival TV Special on GMA 7 and Shopee Live. Aside from watching exciting performances from celebrities, viewers can also win big cash prizes. Play Watch and Win, Shopee Shake, and Shopee Milyonaryo to become the lucky winner of over ₱3,500,000 worth of cash, products, and ShopeePay credits.

    Exclusive perks with ShopeePay

    Go cashless for more deals and discounts! Get all-day free shipping vouchers and 55% cashback, both with no minimum spend. Buy ₱10 worth of data for ₱1, ₱5 load for only ₱1, and ₱10 load for only ₱5 with ShopeePay. Pay bills on Shopee and get up to 25% cashback, capped at 150 coins.  

    More prizes at the #NextShopeeEndorser contest

    Strike a pose with a product from Shopee Mall for a chance to win ₱10,000. Shopee will pick five winners with the most creative and original entries. Users can check out the mechanics and submit photo entries until May 5 through this link: http://bit.ly/NextShopeeEndorser. 

    For more information on all the deals you can score at 5.5 Brands Festival, visit https://shopee.ph/m/5-5-2. 

    Download the Shopee app for free via the App Store or Google Play.

    REFERENCE:

    Paulo Oga

    PH Marketing | Public Relations, Media Relations

    Mobile/ Viber/ Whatsapp +63 917 650 1835

    Address 15F Asian Century Center, 27th St. corner 3rd and 4th Ave., BGC, Taguig, PH 1634

  • First Look: Celebrity Mom Nikki Gil-Albert Gives us a Glimpse of her Life at Home

    First Look: Celebrity Mom Nikki Gil-Albert Gives us a Glimpse of her Life at Home

    Nikki Gil opens up her home for the first time as she talks about how their life has changed during the pandemic. Not being able to go out to work and socialize, the celebrity-mom shares how she rediscovered her home by turning quarantine time into quality time for her family. Take a closer look and of her home in this exclusive video.

    A Shared Social Space for Home Entertainment

    Making the most of every opportunity to bond and connect, Nikki shows her favorite spot for the family to hang out – the living room couch. Doing different things and being entertained while still being together has become very special for her. “Someone would be binge-watching Netflix, I would be browsing Instagram, and my son would be on Youtube Kids. I like that while we are all doing our own thing, we are still together, we are still spending time together.”

    Working and Learning Anytime, Anywhere

    Showing her own corner of the house, Nikki shares that she has even enrolled in online art classes to rekindle her love for art. Along with hosting online events, checking important emails, and attending virtual social gatherings, she has really put her home office to good use with the internet playing a vital role for her daily activities. “I’ve realized that strong, stable internet connection has proven to be so important to me the past year. And I’m so grateful that PLDT Home has been so reliable and has been a partner in being productive and staying in touch.”

    Equipped with the new PLDT Home WiFi Mesh System, the entire household benefits from strong connections anywhere in the home whether they are using it for entertainment, online classes, web-based meetings, or even preparing meals and deliveries through the internet.

    Secure Parental Controls

    Another aspect of the PLDT Home Wifi Mesh system that is important for Nikki is the Parental Controls. “One of my most favorite features is the Parental Controls. I can block any inappropriate content or website that I don’t want my son to have access to. And, I can limit how long my son can use the device.”

    Whole Home Coverage

    Nikki and her family now enjoy seamless connection anywhere in the house without deadspot issues. The PLDT Home Wifi Mesh system supports 2.4 and 5 GHz capable of providing up to 800 Mbps in a seamless and wide-covering network. This means having a connection all around the home without any delays or deadspots. “You know how you’re walking around the house and you’re streaming something or talking to someone and it just disappears. This solves just that. Wherever you are at home you will have the same WiFi signal,” Nikki shares.

    Catch the full video here and discover how the new PLDT Home WiFi Mesh System can boost connections the way it has helped Nikki enjoy better productivity at home.

    You can get your own PLDT Home Wifi Mesh system for as low as Php 298 per month for a starter kit which comes with two (2) mesh units. Visit www.pldthome.com/wifimesh to know more.

    REFERENCE:

    JEAN RICELLE A. AQUINO

    Sr. Media Relations Officer

    StratWorks, Inc.

    0927 027 8975

  • P&G and Shopee Collaborate to Encourage Fair Division of Household Chores in Latest #ChallengeTheChores Campaign

    P&G and Shopee Collaborate to Encourage Fair Division of Household Chores in Latest #ChallengeTheChores Campaign

    Procter & Gamble partnered with the leading e-commerce platform in Southeast Asia Shopee, to launch its latest campaign as part of this year’s International Women’s Day. Titled #ChallengeTheChores, this campaign responds to the global call for us to challenge gender stereotypes by fostering a sense of joint responsibility within the household and encouraging family members to team up and tackle household chores together.  

    The campaign will be progressively launched across five Southeast Asian markets, including Singapore, Malaysia, Indonesia, Philippines, and Vietnam, featuring a series of challenges that aim to inspire families to take on household chores together, such as doing the laundry and attending to a child’s needs. 

    Since Covid-19, 75% of caregiving chores have fallen on women, with several extra responsibilities and commitments added to their already busy lives. To further illustrate the importance of addressing this need for shared responsibility, the campaign will feature a video of how household chores can be equally divided and tackled together.

    Alexandra Vogler, P&G e-commerce Senior Director, Asia Pacific, Middle East & Africa, said, “P&G is deeply committed to equality and inclusion. Through this campaign, we want to raise awareness of the imbalanced distribution of chores. Through an entertaining short film and an interactive, gamified experience, we hope to inspire people to #ChallengeTheChores and drive greater equality within households.”

    Shopee also found that women are the most active shoppers on the platform in product categories such as household and other fast-moving consumer goods. As e-commerce becomes more prevalent, Shopee looks to leverage its platform to encourage meaningful conversations through a fun, personalized, and interactive experience for customers.

    Martin Yu, Director at Shopee Philippines, said, “We are proud to partner with P&G, a world-leading FMCG brand, on this meaningful initiative. Besides encouraging families to take on equal responsibilities of household chores, we also seek to provide our users with a wide assortment of products to make everyday household chores convenient and  manageable. We look forward to launching more of such engaging campaigns with P&G that would enrich the shopping experience for our users.”

    During the campaign period, shoppers in each market can look forward to various activities and exclusive content that will inspire the whole family and help them rediscover the fun of tackling household chores together. These include live streams featuring Key Opinion Leaders on their challenges when tackling household chores and how they teamed up with their partners to overcome those challenges. It also includes exclusive in-app activities to snatch up special deals and win prizes and the classic Shopee Catch game to collect as many P&G products giveaway or vouchers as possible.

    The #ChallengeTheChores Campaign will run from March 17 to March 19. For more information about the campaign and the best deals and promos, visit https://shopee.ph/m/pg-super-brand-day. 

    About Procter & Gamble

    P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.

    REFERENCE:

    Paulo Oga

    PH Marketing | Public Relations, Media Relations

    Mobile/ Viber/ Whatsapp +63 917 650 1835

    Address 15F Asian Century Center, 27th St. corner 3rd and 4th Ave., BGC, Taguig, PH 1634

  • Simple Ways to Up Curb Appeal

    Simple Ways to Up Curb Appeal

    When selling a house, one phrase that’s in the market is curb appeal. Everything is about curb appeal. Potential home buyers make snap decisions based on the outside appearance of the house, and while it may not be enough to make them walk on a house, they definitely take the curb appeal into consideration. For any potential seller, curb appeal is one of the most important things to make sure your home has plenty of. A seller wants a buyer to see the house and immediately feel at home, and having sagging or torn screens, dead plants, or dirty house paint are immediate signs of not properly taking care of a house. Luckily, there are simple ways to up curb appeal.

    1. Pressure wash the outside of the house and the driveway. Even if you think the house looks fine, take the time to either pressure wash it yourself or have it professional power washed. It is amazing the amount of dirt and grime that can come off of houses, and the house will stand out compared to the others in the neighborhood. Same goes for the driveway. Even if you think it’s a driveway and looks fine, take the time to pressure wash it and the walkway to the front door. Removing years of built-up dirt and grime will do wonders for making the house stand out compared to others in the neighborhood and on the market.
    2. Replace broken or torn screens. There’s nothing good looking about a torn window or patio screen. Take an inventory of your entire house, start with the porch and see if there are any panels that need to be replaced immediately. Then go through and check each window. As you are checking, if they appear dirty, go ahead and clean them up. If the porch panels are ripped or torn, they’ll need to be replaced immediately. Luckily, repairing torn porch screen panels is easier than ever and something that can be done DIY. Quality Window Screen offers aluminum porch screen panels that are perfect for keeping problem insects off the porch. They also have a variety of frame finishes so that the panels can match the house perfectly.
    3. Plant and weed. If there are flowerbeds, make sure that any dead plants are promptly pulled before the house is listed. Nothing says that a home isn’t well taken care of like dead plants outside. Fresh flowers and weeded flower beds look beautiful and showcase what the house can look like. Adding a layer of fresh mulch is also a great idea, as mulch can fade in the sun and not appear as vibrant after a few months. This shows that the home is well taken care of and allows buyers to more easily picture themselves living there.
    4. Repaint the front door. This is something homeowners may not think of, but repainting the door can add a fresh pop of color. Most doors get a lot of sun, and they also collect dirt and grime, so before painting make sure to wash the door off to remove any bugs and dirt. Then, choose a paint color in a shiny finish. Matte will cause the door to look dull, whereas a shiny finish will help it to really pop. Depending on the house color, homeowners may opt for a bright pop of color or a dark even black color to make the door stand out.
    5. Keep up with the yard. Don’t let the yard get overgrown while the home is on the market and take the time to mow and edge to ensure that all the overgrown grass is removed. One thing that no one wants to see when they pull up to a house is an overgrown yard. Even if you followed all the steps above, a messy yard can make them wonder if the house is well taken care of. If there are trees, make sure that the leaves that have fallen from it are fully raked up and that the yard looks trim and clean.

    Install a designed eco-friendly quality custom aluminum screen panels to your windows in your room(s) to keep safe and prevent of intruding by unnecessary living matters.

  • Shopee Launches 12.12 Big Christmas Sale, Celebrates 5 Years of Digital Acceleration in the Region

    Shopee Launches 12.12 Big Christmas Sale, Celebrates 5 Years of Digital Acceleration in the Region

    Shopee highlights three key trends which have shaped and will continue to drive the growth of e-commerce in 2021 and beyond: Social, Personalization, and Integration

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, wraps up the year-end sales season and marks its fifth birthday by launching its annual 12.12 Big Christmas Sale. Its recent 9.9, 10.10, and 11.11 shopping events set new records and signified the changing landscape and potential of e-commerce in the region. This 12.12, Shopee celebrates five years of digital acceleration in the region and highlights three key trends that have shaped and will continue to drive the growth of e-commerce: Social, Personalization, and Integration.

    Martin Yu, Director at Shopee Philippines, said, “Shopee was born with the vision of making online shopping accessible, easy, and enjoyable. We built Shopee from the ground up, listening to people’s specific needs in each of our markets and turning our understanding into well-executed localized strategies that make Shopee what it is today. This year’s 12.12 Big Christmas Sale has added significance as we celebrate our fifth birthday and come together with our brand partners, sellers, and shoppers to support one another through a challenging year. As we look back on our journey, we are proud to have adapted quickly to serve the needs of our local communities.” 

    This 12.12, Shopee highlights three key trends that will continue to power the growth of e-commerce in 2021 and beyond.

    1. Social: Bringing the human touch to online shopping

    Advancements in technology, coupled with changing shopper habits, have resulted in online shopping evolving from a transactional experience. Today’s users are more social than ever, and they demand a more engaging online shopping experience with rich and unique content. In 2016, Shopee was one of the first e-commerce platforms in the region to launch a live chat function, Shopee Live Chat, enabling direct conversations between buyers and sellers. Today, an average of 30 million messages are exchanged daily on Shopee Live Chat.

    Through the years, Shopee has continuously improved on and introduced new in-app engagement features such as Shopee Games, Shopee Feed, and Shopee Live to make the online shopping experience more social. Shopee anticipates that this trend will stay, with e-commerce increasingly becoming a platform through which people can connect and enjoy shared experiences. Shopee will continue to drive this trend through unique initiatives like Shopee Mom’s Club, which provides like-minded consumers with one-stop exclusive access to baby product deals and parenting content. There’s also a Book Club for a new generation of digital readers in Vietnam and a “Pawrents” club to meet the growing online demand for pet products in Singapore.

    1. Personalization: Catering to the ‘Me’ economy[1]

    Personalization is critical in e-commerce today. A highly personalized experience makes online shopping more efficient, enjoyable, and unique for consumers, while also helping brands and sellers drive traffic and growth. Shopee takes a hyper-localized approach by running seven different apps in each of its markets and localizing in-app features. Shopee also continually refines its recommendation engines to offer more customized and relevant shopping suggestions to fit consumers’ needs.

    For brands and sellers, offering personalized recommendations to shoppers helps increase overall awareness and conversions. Businesses that use Shopee’s in-app advertisements generate 65% more sales activity than those that do not.[2] This is powered by Shopee’s own AI capabilities, which ensure that advertisements are delivered to the right users.

    As the industry progresses further into the ‘me’ economy, businesses need to innovate in order to improve the online customer journey. In the coming year, Shopee also expects to see the rise of smart shoppers, a new demographic of young, tech-savvy individuals who expect a highly personalized online shopping experience.

    1. Integration: Creating a seamless customer journey

    As retailers adapt to the new normal, they must deliver a seamless customer journey across all touchpoints. Shopee helps brands and sellers of all sizes by providing fundamental operational support through integrated payments and logistics, while creating innovative experiences that value-add to the overall customer journey.

    • Delivering an experiential home shopping experience with P&G: Together with P&G[3], Shopee introduced its first-ever experiential online Show Me My Home initiative, which allowed shoppers to discover and shop for P&G’s popular household items in a simulated household environment. This brought greater convenience for stay-at-home consumers, while mimicking the offline experience of walking in a store.

    Yu closed, “2020 has been a transformative year. It has shown us the importance of technology and its ability to not only connect people and meet their basic needs, but also to entertain and engage. We are just at the beginning of our digital journey and looking ahead, we believe e-commerce will have an even more profound impact on businesses and consumers, creating new ways of living, working, and engaging. As we wrap up the year with the 12.12 Big Christmas Sale, let’s continue to look out for one another, uplift those in need, and welcome the new year on a high note.”

    12.12 Big Christmas Sale

    From November 18 to December 12, users can enjoy free shipping with ₱0 minimum spend, 20% cashback, and ₱1 deals at the Shopee 12.12 Big Christmas Sale.

    Key highlights of Shopee 12.12 Big Christmas Sale:

    • Amazing promotions and big rewards with ShopeePay: From December 3 to December 11, shoppers who use ShopeePay can look forward to free shipping,  discount vouchers, and a chance to win cash prizes.
    • #MyShopeeWish TikTok Challenge: Join the #MyShopeeWish TikTok Challenge to win prizes. The #MyShopeeWish TikTok Challenge is from December 7 to 30. Winners will be announced on January 15, 2021 on Shopee’s official social media accounts. For more information, head over to https://shopee.ph/m/my-shopee-wish.
    • Big discounts from leading brands: Shoppers can enjoy up to 50% off from leading brands on Shopee Mall, including L’Oreal Paris, P&G Beauty, Abbott, Unilever Home and Food, Havaianas, Nestle, Huawei, Vivo, Pampers, RB Enfagrow, and Infinix.

    Additionally, brands such as Unilever, MASS Appliances, Soundcore by Anker, Platinum Karaoke, Union Appliances, Amazfit, Kyowa, PULUZ, Pedigree, Bio-Science, Organic Skin, Shigetsu, Mikana, Organic Official, INSPI, GSK, Tigernu, MetroSunnies, New Balance, Colgate-Palmolive, Haylou, Alaska, and Fila also offer amazing discounts.

    For more information about Shopee 12.12 Big Christmas Sale, visit https://shopee.ph/m/christmas-sale.

    Download Shopee for free on the App Store or Google Play Store.

    [1] The ‘Me’ economy refers to personalization to meet the unique needs of each individual consumer and predict their preferences based on behavior.

    [2] Shopee data, 2020

    [3] Leading fast-moving consumer goods company

    REFERENCE:

    Catherine Llanes
    Media Relations Manager

    T. +63 2-332-10-31 loc. 103
    M2COMMS | M2SOCIAL | M2LIVE | PROI

  • Shopee Kicks Off 11.11 – 12.12 Big Christmas Sale, Aims to Make E-Commerce for Everyone

    Shopee Kicks Off 11.11 – 12.12 Big Christmas Sale, Aims to Make E-Commerce for Everyone

    Shopee sets out to create impact, opportunities, and shared experiences, as part of its efforts to ensure that all consumers and businesses benefit from e-commerce growth.

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, launches its annual 11.11 – 12.12 Big Christmas Sale. It comes off the back of its successful 9.9 and 10.10 shopping events, reflecting the continued growth of e-commerce in the region. This 11.11 – 12.12, Shopee further commits to uplifting communities, generating new opportunities for sellers and brands, and designing stronger shared experiences for shoppers, all as part of its broader vision to make e-commerce for everyone.

    Martin Yu, Associate Director at Shopee Philippines, said,“E-commerce has made a profound impact on our lives, and especially so this year. This 11.11 – 12.12, Shopee will strengthen its efforts to ensure that everyone can discover the benefits and opportunities of e-commerce. We are fortunate to be at the forefront of this transformation in our region, and we want to continue creating livelihoods for local sellers and entrepreneurs, ways for people to shop and connect, and new paths to  success for businesses.”

    Here’s how Shopee plans to step up its support for communities, businesses, and consumers this 11.11 – 12.12 and beyond.

    1. Creating impact for communities

    Leveraging the digital ecosystem to support those in need

    Shopee deepens its commitment to uplifting local communities with the launch of the 11.11 Big Charity Drive. This will occur in each of Shopee’s Southeast Asian markets, supported by trusted social organizations, top celebrities, and the biggest brands in Southeast Asia. The charity drive aims to raise awareness and donations for underprivileged children in the region. Shopee believes that all individuals, particularly the youth, should have the opportunity to succeed in the future digital economy.

    In the Philippines, Shopee launches Shopee Bayanihan: Pamaskong Pambata with 11 of the most trusted foundations in the country, including Mano Amiga Philippines; World Vision Philippines; Young Focus for Education and Development Foundation, Inc.; Fundlife International, Inc.; GMA Kapuso Foundation, Inc.; Save the Children Philippines; Ronald McDonald House Charities of the Philippines, Inc.; Project Pearls, Inc.; Project Smile Philippines; Kythe Foundation, Inc.; and PGH Medical Foundation, Inc. Users can donate by purchasing donation vouchers and goods from partner brands’ CSR collections and co-branded live streams. Participating brands will donate a percentage of their sales to their foundation of choice.

    2. Creating opportunities for all businesses

    Unlocking e-commerce for sellers, small and medium enterprises (SMEs), and brands

    The growth of e-commerce in Southeast Asia and Taiwan has created new opportunities for sellers, SMEs, and brands. This trend is reflected in Shopee, as the number of sellers on the platform increased by 60% year-on-year[1].

    This has created greater diversity in the region’s e-commerce landscape, with aspiring and experienced sellers alike seeking to grow their businesses online. This means that there is no one-size-fits-all approach, as sellers face unique challenges at different stages of their digital journey. Shopee has widened its spectrum of support measures to help all sellers succeed, regardless of experience and size:

    • Helping new and existing sellers cope with a global pandemic: Over 300,000 sellers, SMEs, and entrepreneurs in the region signed up for Shopee’s Seller Support Package within the first month of launch in April. New sellers also enjoyed 6x sales growth during Shopee’s 9.9 Super Shopping Day in September.
    • Upgrading Shopee University to empower diverse groups of local sellers: Shopee has enhanced its Shopee University program, including digitalizing the curriculum and widening its online Seller Education Hub so that all sellers can level up their e-commerce skills. Recently, Shopee also partnered with Visa, USAID, Globe myBusiness, and the Quezon City local government unit to equip sellers with the financial, marketing, and e-commerce knowledge needed to succeed in the digital economy.
    • Seller Masterclasses drive sellers to adopt new tools, adapt to new trends: In the Philippines, Shopee introduced its Seller Masterclass to help sellers leverage the benefits of livestreaming better. Popular streamers such as ClosetbyNikka2600, MyOutfitGallery, and cilebritee_shop shared exclusive tips for reaching more customers on Shopee Live.

    Shopee also helped local and international brands connect and engage with the region’s digital-first shoppers. In 2020, Shopee co-created 600 Super Brand Days with top companies such as Disney, Samsung, and L’Oreal, who looked forward to growing their online presence and sales. The recent 10.10 Brands Festival also generated strong traction for brand partners, as traffic on Shopee Mall surged 2.5x the daily average.

    3. Creating shared experiences

    Forging communities, reinventing social shopping on Shopee

    Shopee will continue to connect, inform, and inspire consumers across the region. Users can explore similar interests and discover better deals through Shopee’s shopping communities, while enjoying a more social shopping experience with Shopee’s enhanced in-app features.

    Shopee connects like-minded consumers and caters to their online needs through communities such as Shopee’s Mom’s Club. Its over 1.5 million members enjoy one-stop access to top global brands for baby products, including Pampers, Enfa, and Nestle, as well as exclusive parenting content from mothers and experts.

    For the new generation of digital luxury consumers, Shopee recently launched Shopee Premium, an exclusive destination offering direct access to authentic premium products, while allowing consumers to understand the brands more.

    Shopee also enhanced its collection of popular in-app features to make online shopping even more social, fun, and rewarding:

    • Enhanced social features: Shopee has upgraded its iconic in-app features to better connect sellers, brands, and users during the 11.11 – 12.12 Big Christmas Sale. New auction and polling features on Shopee Live will make the live shopping experience even more engaging. Shopee Feed has also been upgraded with live video “Stories” for real-time engagement between users.

    Yu closed, “Shopee 11.11 Big Sale is our way of transforming a global phenomenon into one that truly belongs to our region. It continues the strong momentum of our successful 9.9 and 10.10 events, and builds on our long-term vision to transform the lives of people and businesses we serve. Join us as we make e-commerce for everyone at 11.11 this year.”

    For more information about Shopee 11.11 – 12.12 Big Christmas Sale, visit https://shopee.ph/11-11.

    Download Shopee for free on App Store or Google Play Store.

    REFERENCE:

    Catherine Llanes

    Media Relations Manager

    T. +63 2-332-10-31 loc. 103

    M2COMMS | M2SOCIAL | M2LIVE | PROI

  • Shopee Powers the New Normal with 9.9 Super Shopping Day, with Over 12 Million Items Sold in the First Hour on September 9

    Shopee Powers the New Normal with 9.9 Super Shopping Day, with Over 12 Million Items Sold in the First Hour on September 9

    Shopee Powers the New Normal with 9.9 Super Shopping Day, with Over 12 Million Items Sold in the First Hour on September 9

    Brands and sellers enjoyed strong sales growth, with 700,000 items sold in a single minute at its peak

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, concludes its most successful 9.9 Super Shopping Day. Powered by Shopee’s robust ecosystem, 9.9 Super Shopping Day delivered super entertainment and shopping deals for users and a supercharged economic recovery for sellers and brand partners, with over 12 million items sold in the first hour on September 9.

    Terence Pang, Chief Operating Officer at Shopee, said, “The strong support that consumers, sellers, and brands have shown towards 9.9 Super Shopping Day heartens us. We had a simple goal for 9.9 Super Shopping Day this year, and that was to help our communities emerge stronger from the effects of a global pandemic. It includes supercharging recovery for our sellers and brand partners while creating a super shopping experience for users. I am delighted by another year of record-breaking performance, which reflects our commitment to grow together with the people and businesses we serve.”

    Shopee delivers on its three commitments for 9.9 Super Shopping Day

    9.9 Super Shopping Day acted as a springboard for economic recovery as sellers and brand partners in the region maximized their visibility and sales on Shopee. Participating brands and sellers enjoyed strong sales growth, with 700,000 items sold in a single minute at the peak of September 9.

    Shopee’s robust ecosystem ensured buying and selling remained seamless even as shopping activity peaked during 9.9 Super Shopping Day. Sellers and brand partners leveraged Shopee’s integrated logistics network to fulfill their orders. Simultaneously, users enjoyed seamless transactions with a wide array of payment options on Shopee, including its mobile wallet ShopeePay.

    Shopee also offered a super collection of entertainment throughout 9.9 Super Shopping Day. Users enjoyed all-day fun and earned special rewards with Shopee’s supersized range of in-app games, with 250 million water requests on the crowd-favorite game, Shopee Farm.

    Users actively tuned in to Shopee Live to connect with celebrities, sellers, and brands during the 9.9 Super Shopping Day period. The number of hours spent watching Shopee Live streams increased 3 times from an average day, highlighted by countdown and marathon streams on September 9 that celebrated 9.9 Super Shopping Day with users across the region. Shopee Live also gave users new ways to discover and shop the latest trends, with 2.5 times more items purchased during live streams in this period compared to an average day.

    Highlights of 9.9 Super Shopping Day in the Philippines

    9.9 Super Shopping Day was also a major success in the Philippines. Home & Living was the most popular product category on September 9 as Filipinos turned to Shopee to spruce up their household.

    Filipinos from all walks of life made the most of 9.9 Super Shopping Day to meet their shopping needs, in line with the increasing importance of online shopping during the new normal. In particular, men actively shop for smartphones, while face masks were hot favorites among women. Home decors were very popular among users aged 18 to 34, while users aged 35 to 50 mainly shopped for eyeglasses.

    Pang closed, “9.9 Super Shopping Day kickstarts the year-end shopping season in our home region and this year, and it also marks the start of our efforts to pave the future of e-commerce in the new normal. We will work even harder to delight users while propelling sellers and brand partners to new heights in the months ahead, including our upcoming 10.10 Brands Festival.”

    Shop the 9.9 Salamat Shopee Sale at https://shopee.ph/m/99-thank-you-sale

    Download the Shopee app for free via the App Store or Google Play.

    REFERENCE:

    Catherine Llanes

    Media Relations Manager

    T. +63 2-332-10-31 loc. 103

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