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With the rise in dengue cases in the Philippines, Baygon® and OFF!® has launched Mission: TAPOSible, an initiative to encourage Filipinos to pledge and take action to protect themselves and keep their communities safe from dengue.
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The heart of Nueva Vizcaya came alive in a celebration of culture, community, and contemporary living as Camella unveiled Camella Solano through Florece: Modern Lifestyles in Full Bloom. Held at Balai Gloria Hotel in Solano, the event marked a milestone in the continued expansion of the Philippines’ most trusted and preferred housing brand across North Luzon, bringing its signature blend of comfort and convenience to the province known as the Gateway to the Cagayan Valley.
A blooming breakthrough
Inspired by the passionate pulse and poetry of a Spanish fiesta, Florece captured the essence of a life well lived, where communities burst with vitality, possibilities unfold with promise, and aspirations reach their finest season. The occasion celebrated not only the prospects of its newest residential development but also the spirit of progress shared by the people of Solano.
Guests, homebuyers, investors, and business partners were welcomed by Zen Han, who hosted the event with enthusiasm. Setting the tone for the afternoon, Ailene Sarmiento, Group Head for North Luzon and Mega Manila, delivered heartfelt remarks that highlighted the enduring mission of Camella: to create lifestyles that flourish, designed for Filipino families who dream of a better and brighter tomorrow.
For his part, the Hon. Atty. Philip Agraan Dacayo, Mayor of Solano, welcomed Camella with an inspiring message saying, “Every home that will be built in Camella Solano will hold more than windows and walls-it will hold stories. Stories of parents who work hard for a better life. Stories of young people who will dream bigger. Stories of families who will plant their future in Solano. Because a true community is not built of cement-it is built of character. Built by people who believe in unity, peace, and progress with purpose. When we are united, nothing is impossible. And tonight, we move forward together.”
Concept Development Officer Ar. Cristina Boñula presented the vision behind Camella Solano, detailing how the design captures the dream of Novo Vizcayano living. Her presentation displayed a future-ready community that enhances family life while preserving the natural beauty of the province.
In true Florece fashion, the event echoed the rhythm of a Spanish fiesta. Guests were treated to dynamic performances, including a soulful salsa and a stirring paso doble, embodying the motion of modern Filipino life. The ceremonial toast led by Hon. Atty. Philip Agraan Dacayo, Mayor of Solano, alongside Group Head Ailene Sarmiento, Officer-in-Charge for North Luzon Rona Roces, Ar. Ryan Erese, Ar. Tina Boñula and Group Accounting Head Norris Gonzales, formally sealed the partnership and shared prosperity for Nueva Vizcaya.
Where dreams meet design
Rising on 17 hectares of scenic land along the National Highway in Barangay Bascaran, Camella Solano introduces an iconic community that blends form and functionality. Homeowners will enjoy recreational amenities, including a clubhouse, swimming pool, and multi-purpose courts for family and community bonding.
Echoing the charm of Spanish seaside villages, Camella integrates Mediterranean touches into its house models, their color palettes evoking the warmth of the morning sun, the deep blue of the sea, and the soft tones of the shore. Each home is designed to maximize space, with layouts catering to different life stages, whether for a young professional, couples starting a family, multigenerational households, returning OFWs, or retirees seeking a suburban setting. Camella ensures round-the-clock safety through roving guards and high perimeter walls. Its proximity to academic institutions, workplaces, healthcare facilities, and commercial centers provides ease while maintaining a serene environment close to nature.
The Philippines’ largest homebuilder
For nearly five decades, Camella has been building homes in beautifully planned communities across the Philippines. With the widest geographic reach, Camella continues to create thriving communities that embody innovation and inclusivity. With over 600,000 homeowners across 1,240 communities in 49 provinces and 147 cities and municipalities, Camella remains at the heart of Filipino homeownership.
As North Luzon continues to forge forward, Camella remains steadfast in its support, building where development meets desire. Through Camella Solano, Nueva Vizcaya steps onto the map of progress, offering families a life framed by mountains, fueled by heritage, and fashioned for future growth.
Discover more about Camella at www.camella.com.ph and follow @CamellaOfficial.
Reference & Media Contact:
Ralph Rufino
In the heart of Cebu lies a sanctuary where elegance and imagination converge. Priveya Hills by Aboitiz Land is more than an exclusive residential community. It is a canvas—an open space that invites residents not just to live, but to create, design, and bring to life their own visions of what home should be.
Set on gently rolling hills in Bacayan, Cebu City, Priveya Hills delivers unmatched privacy and luxury while encouraging homeowners to infuse their environment with personal expression. In this rare enclave, exclusivity is not about isolation. It’s about space to think, feel, and design freely.
Priveya Hills represents decades of Aboitiz Land’s experience in developing residential communities that balance luxury, sustainability, and innovation. The very name “Priveya” is a fusion of “private” and “veyah,” which means joy in Cebuano—a fitting description of what life here can be: joyful seclusion.
Since its launch in 2014, Priveya Hills has grown into a sought-after address among Cebu’s discerning homeowners. Its identity has evolved from a high-end development into an aspirational address where privacy, prestige, and self-expression converge.
With only 11 lots per hectare, the development is designed to be low-density and generous, offering residents the rare chance to enjoy both space and exclusivity in one of the country’s most dynamic cities.
Creativity needs space, and that’s exactly what Priveya Hills offers. With lot sizes ranging from 400 to over 1,000 square meters, homeowners are given a generous canvas upon which to build their dream homes. These aren’t cookie-cutter lots in a cramped village. These are wide-open spaces that encourage architectural expression and lifestyle customization.
Modern tropical homes, minimalist villas, multi-generational houses with private gardens—at Priveya Hills, the possibilities are only limited by imagination. The community’s architectural guidelines ensure that each home harmonizes with the natural landscape, while still allowing for unique and expressive designs. This careful balance gives the entire estate an air of elegance without sacrificing personality.
What makes Priveya Hills special isn’t just its location or lot sizes. It’s the philosophy behind the development. Aboitiz Land believes that the best communities are those that give residents freedom—freedom to build, to dream, and to define luxury on their own terms.
The master plan of Priveya Hills is intentionally open-ended. Wide roads, green buffers, and natural elevation changes are all part of the experience. These features do more than beautify the space—they spark ideas. A homeowner may be inspired to design a split-level home that follows the land’s slope. Another may build a glass-walled studio overlooking the hills, using light and view as elements of art.
In this way, the development itself becomes a partner in the creative process.
Priveya Hills’ physical setting is one of its strongest inspirations. Nestled in a cool and elevated part of northern Cebu, the community enjoys sweeping views of greenery and sky. Native trees, landscaped parks, and well-preserved terrain offer residents a daily encounter with nature.
This natural backdrop is not just visually pleasing. It nurtures peace, calm, and mental clarity—conditions that help creative minds flourish.
For artists, writers, entrepreneurs, and designers who call Priveya Hills home, nature becomes part of their routine. A walk through the tree-lined paths may spark a new idea. A quiet afternoon on a terrace becomes a time to sketch, journal, or simply breathe.
This connection between space and self is the hallmark of mindful, creative living.
The community features curated amenities that complement both luxury and imagination. A private clubhouse, swimming pool, multi-purpose courts, jogging trails, and landscaped parks serve as shared sanctuaries for recreation and reflection.
Unlike the overly commercialized amenities of many upscale developments, Priveya Hills’ features are intentionally serene and understated. This supports a lifestyle that values space for thought, not just spectacle.
The parks are perfect for yoga or plein-air painting. The clubhouse offers a venue for gatherings, art exhibits, or intimate concerts. Even the swimming pool, set amidst trees and stonework, feels like a retreat rather than a resort.
Here, leisure is not about noise. It’s about nourishment—for the body, the mind, and the spirit.
Homeownership at Priveya Hills is more than a financial investment. It’s a declaration of intent. Buyers here aren’t simply looking for a roof over their heads. They are seeking a place that aligns with their values: privacy, inspiration, long-term value, and the freedom to live creatively.
Over the years, Priveya Hills has proven its value. Property prices have steadily increased, driven by its limited inventory and strong demand among Cebu’s elite. Yet beyond the numbers, it’s the intangible benefits that residents treasure most—the quiet mornings, the creative bursts, the sense of living life on one’s own terms.
This is a community for those who plan not just for today, but for the future. For those who believe that true wealth is measured not only in land, but in how that land enriches your days.
Priveya Hills is also an ideal environment for raising families who value growth, exploration, and imagination. Children growing up in this setting benefit from wide-open play spaces, access to nature, and homes designed to encourage curiosity.
Parents, meanwhile, enjoy the freedom to shape their homes around their passions—be it a music room, a garden studio, or a culinary space that brings joy into every meal.
This is where creative traditions can take root. A parent’s painting habit becomes a child’s new hobby. A weekend poetry group becomes a neighborhood tradition. In Priveya Hills, every home has the potential to be more than a residence. It can be a place of personal legacy.
In a world that often demands conformity, Priveya Hills offers space—literally and figuratively—for individuality. It is where exclusivity meets imagination. Where curated landscapes support untamed creativity. Where residents don’t just consume a lifestyle, but co-create it.
With its generous lots, inspiring views, and elegant community design, Priveya Hills is an invitation to dream. To build with care. To live with purpose.
And for those who believe that life is richest when we are free to create, there may be no better place to begin.
Guest Blogger & Media Contact:
Christian Melanie Lee
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The Book Launch: “The Life and Adventures of Architect Gilbert Yu,” was held on August 20, 2025 at Manila Diamond Hotel, 27th FL-Constellation, Roxas Blvd., Cor. Dr. J. Quintos St., City of Manila.
The book tells the inspiring journey of a young man who dared to dream and persevered through life’s challenges to achieve those dreams.
It offers an inside and intimate look at an extraordinary success story than began with the most humble beginnings.
A Filipino-Chinese born and raised in Manila, Yu would become not just one of the country’s most prominent and successful architects of his time, but also an enduring pillar of Philippine Architecture. His story is a timeless blueprint for triumph, shared prosperity and lasting success.
During the event, speakers shared their views and lessons about the life and adventures of Architect Gilbert Yu.
Architect Gilbert Yu shared three lessons for the next generation of designers during the Book launch, celebrates a life from zero to skyscrapers. Some lessons he wants to impart to architects are Architectures goes beyond design, Architects must be knowledgeable in business, and Architects must be forward thinking. He mentioned about the advocacy of building lives and structures in the community – an eco-friendly and sustainable living.
Starting from humble beginnings as one of nine children of a sari-sari store owner, Yu worked his way through school and became a licensed architect in 1970. He co-founded G&W Architects, which delivered several landmark developments in Bonifacio Global City, including Sapphire Residences, Kensington Place, Grand Hamptons, and Blue Sapphire.
Architect Gilbert Yu has been an advocate for housing affordability, high construction standards and consumer protection in the real estate industry.
The Authors of Book is Ms. Iris Gonzales, a journalist and columnist for The Philippines Star.
Haier Philippines, in strategic partnership with Abenson, officially launched its latest innovation—the Haier Mini LED TV—during a vibrant, experience-driven event held at Abenson’s Quezon Avenue Flagship Store.
With the theme “Where Color Meets Innovation,” the event showcased how cutting-edge technology can elevate home entertainment and smart living for Filipino households. Hosted by media personalities Aiyana Perlas and Noel Blanco, the event opened with a lively introduction and warm energy that set the tone for an afternoon filled with entertainment, innovation, and inspiration.
In her welcoming remarks, Ms. Angeli Patricio, Senior Marketing Manager of Haier Philippines, emphasized that the Mini LED TV represents more than just another product in the lineup—it embodies Haier’s ongoing commitment to creating smarter, more connected homes for the Filipino market. “We’re not just unveiling a new television,” she said, “we’re presenting a smarter way of living.” Echoing this sentiment, Ms. Apple Ma, Marketing Head of Abenson, expressed Abenson’s pride in being Haier’s exclusive partner for the product launch.
She shared that Abenson remains focused on helping families upgrade their entertainment experience and was thrilled to bring this innovative new TV to Filipino households. “It’s about pushing the boundaries of how we see, hear, and experience the world from our living rooms,” she said.
A major highlight of the afternoon was the official unveiling of the Haier Mini LED TV, led by Mr. Xuhong Yan, CEO & President of Haier Philippines, along with Ms. Joy De Leon from Abenson. As the screen lit up with stunning clarity and vivid colors, guests witnessed the real-time capabilities of the Haier Mini LED TV—designed with True Color Pro technology for superior color accuracy, ultra-fine contrast from mini LED backlighting, and powerful AI integration for smart home compatibility.
Product Manager Mr. Jayden followed the unveiling with an in-depth presentation detailing the television’s cutting-edge features. These include 4K HDR resolution, Dolby Vision and Dolby Atmos for cinema-quality viewing and sound, Game Mode Pro for responsive, lag-free gameplay, and voice-activated controls through built-in AI.
The presentation demonstrated how Haier continues to redefine the home entertainment experience through innovation and user-focused design. Adding excitement and insight to the event were special appearances by celebrities and influencers. OPM icon Chito Miranda, gaming content creator Cherizawa, and lifestyle personality Shanaia Gomez all shared how the Haier Mini LED TV fits into their everyday lives—whether for music, gaming, or smart home living—highlighting its immersive visuals, smart features, and stylish design.
Further adding credibility to the event, respected tech reviewer Peter of GizGuide provided a technical breakdown of the TV’s performance and specs. He praised the mini LED backlighting, Dolby integration, and AI-powered UI, calling it a strong contender in the premium TV market. “This isn’t just a display—it’s a digital hub for your home,” he stated during his presentation.
The event also featured elegant performances, including a live violinist interlude, engaging raffle draws, and a dedicated demo zone where guests could experience the Haier Mini LED TV firsthand. Media and partners had the opportunity to ask questions, take photos, and interact with Haier executives in an exclusive media interview segment after the main program.
In his closing speech, Mr. Xuhong Yan reaffirmed Haier’s long-term commitment to pushing innovation and delivering value-driven technology to Filipino consumers. “This launch is just the beginning,” he noted. “We are building a smarter, brighter future—one home at a time.”
The Haier Mini LED TV, now available at Abenson stores and online, promises to deliver next-generation viewing with deeper contrast, smarter features, and a sleeker design tailored for modern Filipino lifestyles. With its immersive color accuracy, ultra-clear 4K visuals, and smart capabilities, the new TV redefines what it means to live, play, and connect from the comfort of your own home.
The Launch of the Haier Mini LED TV was held on June 27, 2025.
Reference & Media Contact:
Lariza Garcia
#MoreCreationMorePossibilities. #haierph #abenson
In a significant milestone for real estate development in the Summer Capital of the Philippines, Vista Land proudly celebrates the topping-off ceremony of Canyon Hill, its condominium property along Pacdal Road.
Canyon Hill is the third addition to the Hill Series in Baguio City, following Brenthill on Yangco Road and Pinehill located at Outlook Drive. Positioned on a 3,000 sqm. land, the residential development continues the Vista Land vision of building modern mountain retreats that harmonize with the iconic cityscape.
The nine-storey Canyon Hill features a low-density unit spread per floor and studio to two-bedroom layouts—including options for balconies that look out to the panoramic Cordillera mountain range. Drawing inspiration from alpine architecture, it embraces natural lighting, free-flowing ventilation, and scenic surroundings to create a serene yet sophisticated urban escape.
A central address in the City of Pines
Canyon Hill enjoys premium access to the city’s most celebrated destinations, minutes away from heritage landmarks and commercial hubs. The development is also positioned near educational institutions, including Brent International School, Saint Louis University, and the University of the Philippines Baguio, making it a compelling address for students, professionals, retirees, and relocating families.
The peaceful ambience and gently sloping pine-lined roads offer residents a sense of calm without compromising connectivity. Major access roads such as Kennon Road and Marcos Highway directly link the area to Metro Manila, which is now more accessible due to the extended NLEX-SCTEX-TPLEX corridor. This enhances the appeal of Canyon Hill not only as a permanent residence but also as a weekend retreat for those in search of a respite from the fast-paced metro.
Vertical living and amenities for active lifestyles
Canyon Hill is envisioned to foster an active vertical community with state-of-the-art amenities, including a gym, a function hall, a game room, pocket gardens, and lounge areas, all integrated to promote interaction and well-being.
Smart-ready features, round-the-clock security, and property management systems provide residents with security and peace of mind. At ground level, commercial spaces will offer essential services such as cafes and convenience stores, ensuring day-to-day needs are within reach.
Each unit is crafted with efficient configurations, contemporary finishes, and expansive windows for maximized light and airflow. Whether a compact studio or a spacious two-bedroom with a balcony, every space supports comfort, function, and relaxation.
Canyon Hill is ideally positioned to meet real estate demand, with its central location and residential offerings making it an attractive option for homebuyers and investors looking at income opportunities through leasing arrangements. Given the sustained tourism in the city and the limitations on modern accommodations that offer both comfort and convenience, the condominium property is likely to appreciate over time.
For more information on Vista Land vertical communities, visit www.vistaresidences.com.ph, follow @VistaResidencesOfficial, or get in touch at (0999) 886 4262 and (0917) 582 5167.
Reference & Media Contact:
Ralph Raymund Rufino
Solane, one of the country’s trusted leaders in the Liquefied Petroleum Gas (LPG) industry, recently launched its newest campaign, “SIGURADONG SOLANE”. This comprehensive initiative underscores the company’s long-standing and unwavering commitment to ensuring the safety and well-being of its consumers through the promotion of safe LPG usage and the guarantee of high-quality products.
The campaign aims to further educate the public on the crucial aspects of LPG safety, highlighting peace of mind consumers will get https://www.facebook.com/watch/?mibextid=qi2Omg&v=740825535182197&rdid=PRVF5bQJRWOmriSMin choosing Solane.
“SIGURADONG SOLANE” emphasizes three key pillars of safety and quality assurance:
Auto Shut-Off Feature: Solane “De Salpak” tanks are equipped with regulator mechanism that automatically stops the flow of LPG in the event that the hose is accidentally pulled-of, significantly minimizing potential hazards. This feature provides an added layer of security, giving consumers peace of mind as they bring their Solane tank inside their home.
Guaranteed Correct Weight: Solane understands the importance of fair and accurate transactions keeping its promise of delivering LPG tanks with the exact weight indicated. This commitment ensures that consumers receive the full value for their money while also adhering to safety standards, as underfilled or overfilled tanks can pose risks.
Well-maintained LPG Tanks: Safety extends beyond just the features of the LPG. Solane adheres to industry standards for safety and reliability. This proactive approach to tank maintenance guarantees that consumers receive a safe and reliable product every time.
With Solane, we promise to deliver not just a product, but complete peace of mind. That’s why safety is at the core of everything we do .” explained Pia Bernabe, Sr. Brand Manager of Solane LPG. “Through our ‘SIGURADONG SOLANE’ campaign, we’re empowering consumers to be discerning and vigilant when choosing their LPG—to choose yung sigurado” added Bernabe.
The “SIGURADONG SOLANE” campaign has been rolled out through various channels, including social media, digital platforms, and on-ground activations, to reach a wider audience and effectively communicate the importance of LPG safety. The campaign reiterates the brand’s being SAFE and SULIT: Solane is both “safe sa disgrasya” (safe from accidents due to potential hazards) and “safe sa gastos” (cost-effective), providing our customers with peace of mind and value for their money.
For the full details of “SIGURADONG SOLANE” campaign, make sure to watch the full video by visiting this link: https://www.facebook.com/share/v/1AqL7hxPbm/?mibextid=wwXIfr
Reference & Media Contact:
Lariza Garcia