Category: Advocacy

  • San Miguel Beer Rocks Okada with a Grand Oktoberfest Kick-off Party

    San Miguel Beer Rocks Okada with a Grand Oktoberfest Kick-off Party

    There is no party like a San Miguel Oktoberfest party. The most-anticipated beer festival kicked off at Okada Manila last September 20 to 21, 2025. As San Miguel Beer celebrates its 135th year of serving great beers around the world, San Miguel Brewery Inc. (SMB) brings back the fiesta vibe that made the event an iconic spectacle.

    Over 8,000 revelers flocked Okada Manilaโ€™s Crystal Pavilion during the two-day event filled with an array of specially crafted beers paired with top-notch food offerings over pulse-pounding music from a powerhouse lineup of top local acts.

    The festivities were opened with a toast led by SMB President Carlos M. Berba, San Miguel Pale Pilsen Brand Ambassador Coco Martin, and Okada Manila Vice Chairperson Takako Okada. The event kicked off a series of San Miguel Oktoberfest Events which will happen at the Paseo de Santa Rosa in Santa Rosa, Laguna on October 18, 2025 and at the Queensland Manor in Cebu City on October 31, 2025.

    SMB lit up the famed integrated resort as guests were treated to complimentary beer samplers curated from San Miguel Beerโ€™s global portfolio of brews as well as exciting new brews including India Pale Ale, Fruity Wheat Ale, Summer Ale and Specialty Lager.

    Pop-ups lined the Crystal Pavilionโ€™s signature winding walkway with gourmet restaurants Las Flores, Cafรฉ Fleur by Chef Sau, Flipside Burgers, and Purefoods Deli setting up shop while SMBโ€™s new Draft Beer Mobile Bar Truck added more to the overflowing beer at the venue. Party-goers also took home plenty of limited-edition San Miguel Beer merchandise to remember the epic event.

    The San Miguel Oktoberfest party rocked to some of the countryโ€™s top acts including Rico Blanco, Lola Amour, December Avenue, Maki, Arthur Nery, Brownman Revival, The Dawn, Autotelic, The Juans, Over October, The Cohens, Paprika, DWATA, Carousel Casualties, It All Started in May, Magiliw Street, Sean Archer, Acapellago, DJ Chelsea, and DJ Rammy.

    More good vibes went around when recently crowned PBA All-Filipino Cup Champions, the San Miguel Beermen, shot hoops with Oktoberfest party goers. Billiards legends Efren โ€œBataโ€ Reyes and Francisco โ€œDjangoโ€ Bustamante also played an exhibition match and challenged revelers who dare to showcase their pool table skills.  

    The night wasnโ€™t just a celebration, it was a memory-making spree where every sip and souvenir captured the spirit of San Miguel Beer.

    San Miguel Pale Pilsen brand ambassador Coco Martin gets beer fresh from the tap during the kick-off party of the San Miguel Beer Oktoberfest at Okada Manila

    San Miguel Oktoberfest remains to be the largest fiesta in the country recognized by the Department of Tourism since 2005.ย Get your tickets now at Ticket2Me.net for theย San Miguel Oktoberfest at Paseo de Santa Rosaย in Santa Rosa, Laguna on October 18, 2025 featuring Rocksteddy, Sunkissed Lola, Progeny, The Collars, and Parisukat and theย San Miguel Oktoberfest at the Queensland Manorย in Cebu City on October 31, 2025 with Urbandub, December Avenue, Missing Filemon, Nikolay, and Kuwako as featured acts.

    For the complete schedule of events, latest promos, and updates, like and followย San Miguel Oktoberfestย on Facebook (www.facebook.com/SanMiguelOktoberfest).

    Reference & Media Contact:

    ED UY
    Editor, Founder
    Where Is Ed Uy? | The Technivore
    Columnist, Business Mirror

  • Professional Chess Association of the Philippines (PCAP): GM Wesley So Cup 5.0

    Professional Chess Association of the Philippines (PCAP): GM Wesley So Cup 5.0

    The Professional Chess Association of the Philippines (PCAP) has officially announced on September 22, 2025 of the GM Wesley So Cup 5.0, Live at the PCAP Facebook Page on September 27, 2025, Saturday, 5:30 P. M.

    Everyone is invited to watch the opening of the GM Wesley So Cup 5.0 and awarding of PCAP Season 5, All Filipino Conference.

    Watch the round one games & matches of this conference at 7:00 P.M.

    The PCAP GM Wesley So Cup 5.0 will unite the countryโ€™s finest minds on the chessboard.

    Reference: PCAP

    #GMWesleySo #PCAP #PCAPWesleySoCup #ChessDotCom #Chess #OpeningPrograme #SanMiguelCorporation #AyalaLandPremier #OrtigasMalls #Estancia #PCWorx #GamesAndAmusementsBoard #GamesAndAmusementBoard #GamesAndAmusement

  • ๐„๐ฑ๐ฉ๐ž๐ซ๐ข๐ž๐ง๐œ๐ž ๐ญ๐ก๐ž ๐•๐ข๐›๐ซ๐š๐ง๐ญ ๐š๐ง๐ ๐‚๐จ๐ฅ๐จ๐ซ๐Ÿ๐ฎ๐ฅ ๐‚๐ฎ๐ฅ๐ญ๐ฎ๐ซ๐ž ๐š๐ง๐ ๐‚๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž ๐จ๐Ÿ ๐‚๐š๐ ๐š๐ฒ๐š๐ง ๐•๐š๐ฅ๐ฅ๐ž๐ฒ ๐š๐ญ ๐ญ๐ก๐ž ๐Ÿ๐Ÿ—๐ญ๐ก ๐๐š๐๐๐š๐ฒ ๐ง๐š ๐‹๐ข๐ฆ๐š ๐‘๐ž๐ ๐ข๐จ๐ง๐š๐ฅ ๐“๐ซ๐š๐๐ž ๐…๐š๐ข๐ซ!

    ๐„๐ฑ๐ฉ๐ž๐ซ๐ข๐ž๐ง๐œ๐ž ๐ญ๐ก๐ž ๐•๐ข๐›๐ซ๐š๐ง๐ญ ๐š๐ง๐ ๐‚๐จ๐ฅ๐จ๐ซ๐Ÿ๐ฎ๐ฅ ๐‚๐ฎ๐ฅ๐ญ๐ฎ๐ซ๐ž ๐š๐ง๐ ๐‚๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž ๐จ๐Ÿ ๐‚๐š๐ ๐š๐ฒ๐š๐ง ๐•๐š๐ฅ๐ฅ๐ž๐ฒ ๐š๐ญ ๐ญ๐ก๐ž ๐Ÿ๐Ÿ—๐ญ๐ก ๐๐š๐๐๐š๐ฒ ๐ง๐š ๐‹๐ข๐ฆ๐š ๐‘๐ž๐ ๐ข๐จ๐ง๐š๐ฅ ๐“๐ซ๐š๐๐ž ๐…๐š๐ข๐ซ!

    Now on its 19th year, Padday na Lima Regional Trade Fair is back on the Metro! This yearly showcase of Cagayan Valley’s best of the best will be held on September 19-25, 2025 at the Upper Ground Floor, Carousel Court and East Hall, Festival Mall Alabang, Muntinlupa City. Visitors to the trade fair can expect a wide, dazzling array of products, showing the finest tradition culture and creativity at the heart of the metropolis.

    More than 100 Micro, Small, and Medium Enterprises (MSMEs) from Batanes, Cagayan, Isabela, Quirino, and Nueva Vizcaya will showcase their products from fresh fruits and vegetables to processed foods, aquatic and fishery products, native delicacies (kakanin), rice and corn-based goods, plants, furniture, and furnishings, and innovative new products.

    Aside from promoting products, the trade fair will also offer unique opportunities and experiences highlighting tourism and investment opportunities in the region. Featuring the Provincial Pavilions of Batanes and Isabela, mall-goers can explore the one-of-a-kind culture of Batanes, and the abundance of agricultural products of Isabela. Buyers from Manila can also look forward to a special pavilion by the City of Ilagan, showcasing the heart and pride of Isabela’s capital city.

    Padday na Lima will bring fresh energy this year with their festival passport where buyers can collect stamps after every purchase or booth interaction to unlock access to games, activities, and a chance to win exciting prizes. Fun activities will also include food and wine tasting, a captivating fashion show, and a creative crafts demonstration.

    But the fun won’t stop at the fair! Buyers from the Metro can now easily get their hands on the finest products of Cagayan Valley with just a few clicks through PaddayNaLima.ph. In partnership with Shopee and Mayani.ph, these sought-after good are now made accessible to the buyers more than ever!

    Padday na Lima, an Ybanag vernacular for “made by hands”, is the region’s biggest fair and a platform to promote the exquisite products of Region 2. It has been the seeding ground for growth and progress, helping Region 2’s MSMEs to reach their full potential for economic and social development through business matching activities and interactive collaborations with private and public sectors.

    This September, feast your eyes on the wonderful abundance from Cagayan Valley’s unique heritage and traditions at the Padday na Lima Regional Trade Fair. Join us and immerse yourself with all the wonderful things in store; Padday na Lima is waiting for you!

    See you there!

    Reference & Media Contact:

    Lariza Garcia

  • Walk Run Fly for the WPS 2025: the Naval Aviation Freedom Flight Run

    Walk Run Fly for the WPS 2025: the Naval Aviation Freedom Flight Run

    Walk Run Fly for the WPS 2025 is the First-Ever Naval Aviation Freedom Flight Run, supported and joined by diverse people from the diverse communities in the Philippines and beyond, was successfully held on September 14, 2025 at Villar City, Daang Hari, City of Bacoor, Cavite.

    Itโ€™s a Run for a Cause in support of the Naval Air Wing of the Philippine Navy and celebrating the 78th Founding Anniversary of the Naval Air Wing.

    The First-Ever Naval Aviation Freedom Flight Run has bring together of the diverse fitness enthusiasts, aviation professionals, advocates, and communities to support the advocacy of the Naval Aviation Freedom Flight Run.

    To honor our maritime protectors & support vulnerable fishing communities is the aim of the Naval Aviation Freedom Flight Run. It also aim to raise funds for fishing communities in Zambales, supporting sustainable livelihoods. The event proceeds will directly benefit fisherfolk affected by territorial disputes and environment challenges.

    The Naval Aviation Freedom Flight Run supports the Naval Air Wingโ€™s mission of safeguarding Philippine sovereignty in the West Philippine Sea and uplifting coastal communities in Zambales.

  • NBDB Sends Off PH delegation to the Worldโ€™s Largest Book Fair

    NBDB Sends Off PH delegation to the Worldโ€™s Largest Book Fair

    The National Book Development Board (NBDB) recently rolled out a spirited send-off for more than 100 Filipino publishers, authors, illustrators, and creatives bound for the 2025 Frankfurt Book Fair (FBM), happening from October 15 to 19, 2025 where the Philippines takes the spotlight as its Guest of Honour (GoH).

    The evening celebration, held at the 2025 Manila International Book Fair at the SMX Convention Center on September 11, 2025, brought together the countryโ€™s diverse delegation for networking and a toast to this historic moment in global publishing.

    Guests at the send-off were given an exclusive first look at the Philippine Pavilion โ€“ a 2,300 square-meter cultural space featuring daily author talks, installations, performances, and more than 65 interdisciplinary programs highlighting Philippine literature and creativity.

    โ€œThe National Book Development is here to ensure that all of you are ready to present our books to the world,โ€ said NBDB Executive Director and Philippines as Guest of Honour (PhlGoH) Project Co-Director Charisse Aquino-Tugadeโ€œBecause when we step into Frankfurt, we bring not just our stories and books, but also the diverse voices and imaginations of the Filipino people. This is our chance to show the world that the Philippinesโ€™ creative industries are worth investing in.โ€

    At the Frankfurt Book Fair, the worldโ€™s largest, oldest, and most prestigious book fair and rights marketplace where the global โ€œwhoโ€™s whoโ€ in publishing gathers annually, the Philippine delegation will showcase the richness of Philippine publishing, spanning contemporary and speculative fiction, poetry, childrenโ€™s literature, nonfiction, and graphic novels and comics.

    This historic milestone is made possible through the collaboration of the NBDB, the National Commission for Culture and the Arts, the Department of Foreign Affairs, and the Office of Senator Loren Legarda.

    As Guest of Honour, the Philippines will enjoy unprecedented visibility at the Frankfurt Book Fair 2025, opening doors to translation deals, international rights trading, cultural exchanges, and global readership growth.

    Festive yet forward-looking, the send-off marked the culmination of years of preparation, and the start of an extraordinary journey as the Philippines takes its boldest leap yet onto the biggest global stage for books and ideas.

    To learn more about the National Book Development Board and its upcoming activities, visit books.gov.ph, and follow the NBDB through its social media accounts on Facebook, Instagram, YouTube, and X.

    Reference & Media Contact:

    Divine Reyes

  • The Asian Rights Fair-Manila Returns for its Second Edition, Urging Stronger Regional  Ties in Publishing

    The Asian Rights Fair-Manila Returns for its Second Edition, Urging Stronger Regional Ties in Publishing

    Manila, Philippinesย โ€“ The National Book Development Board (NBDB), the Book Development Association of the Philippines (BDAP), and Primetrade Asia, Inc. opened the second Asian Rights Fairโ€“Manila (ARF-MNL) 2025 yesterday, 8 September, at the SMX Convention Center.

    Under the theme Archipelago of Stories, the ARF-MNL is the first of its kind in the country, bringing together publishers, agents, and industry leaders from across Asia and beyond to explore translation opportunities, rights exchanges, and regional collaborations. It follows the Philippine publishing industryโ€™s renewed efforts to strengthen ties within Asia, and comes as the country prepares to be Guest of Honour at the 2025 Frankfurt Book Fair, the worldโ€™s largest book fair.

    In her welcome remarks, NBDB Executive Director and Philippines as Guest of Honour Project Co-Director Charisse Tugade emphasized the importance of stories crossing borders, noting that while โ€œa Malaysian reader may rarely encounter Philippine works, and a Filipino student may not know the powerful voices from Indonesia, Thailand, or Central Asia, these storiesโ€”our storiesโ€”deserve to be shared.โ€

    Since assuming leadership in the NBDB in 2021, Tugade has been a pioneering figure in expanding the Philippine book market, spearheading flagship projects on industry development and boosting the countryโ€™s presence in international markets such as Bologna, London, and most notably, Frankfurt.

    The ARF-MNLโ€™s opening program featured industry leaders, including Hasri Hasan of Malaysia; Yani Kurniawan of Indonesia; Sartika Dian of Thailand; Bayan Kabylash of Kazakhstan; and Jรฉrรดme Bouchaud of France. Philippine publishers Ned Parfan (UST Publishing House) and Rica Bolipata-Santos (Ateneo de Manila University Press), with Jun Matias (Precious Pages Corporation, Lampara Books) as moderator, joined the discussions, which spanned topics from academic markets and digital platforms to translation initiatives, literary prizes, and regional distribution.

    Sessions on the Southeast Asian market were led by Atty. Dominador Buhain, Philippine Educational Publishers Association Chair Emeritus, for the Philippines; Malaysian Book Publishers Association/ASEAN Book Publishers President Shake Faisal for Malaysia; and Intan F. Anggraini for Indonesia. Ranya Bakr introduced participants to the Arab publishing market, while Arthorn Techatada of Elite Creative Agency and Edmund Wee of Epigram highlighted the role of literary prizes in raising Asian voices, and Maria Christina Pangan-Cagalingan of the NBDB Philippines and Duangporn Sudhisomboon of Publishers Ande Booksellers Association of Thailand shared insights on grants available to publishers and authors across the region.

    The second ARF-MNL welcomed notable publishing professionals from Thailand, Singapore, Indonesia, Malaysia, Egypt, and Kazahkstan, including Ampaporn Borwornratansilp, Worawit Kitikusoun, Kiridaren Jayakumar, Netrnudda Malicum, Khatthiya Banmai, Patcharee Boonchauy, Sasithorn Teth-uthapak, Jintana Srithilah, Mohd Khairulanuar Bin Manshor, Nurin Afiqah Binti Azlan, and Evelyn Ghozalli.


    The ARF-MNL is organized by the BDAP, led by its president, Atty. Andrea Pasion-Flores. By showcasing Asiaโ€™s publishing landscape, the ARF-MNL reaffirms its mission to make regional literature more visible to the world, and to one another. The program will be followed by the Rights Marketplace on 10โ€“11 September 2025 at the Manila International Book Fair, also at the SMX Convention Center.

    Reference & Media Contact:

    For media inquiries, please contact: 

    Divine Reyes Caraecle

    Communications & Promotions Section

    communications@books.gov.ph

    0917-1396394

    About the National Book Development Board 

    The National Book Development Board (NBDB) is the book authority of the Philippines. The agency is at the forefront of developing the Philippine publishing industry and safeguarding the countryโ€™s vibrant culture of authorship and reading. To learn more, visit our social media pages (@nbdbphilippines).

  • Rex Education at MIBF 2025: Celebrating 75 Years with Free Tickets, Promos, and More

    Rex Education at MIBF 2025: Celebrating 75 Years with Free Tickets, Promos, and More

    This September, the countryโ€™s biggest celebration of books is backโ€”and REX is making it extra special!

    The Manila International Book Fair (MIBF) returns this September 2025, and Rex Education is set to mark the occasion with a milestone celebration. As the company commemorates its 75th anniversary, REX is bringing extra excitement to the countryโ€™s biggest book event through free admission tickets, exclusive promos, and a showcase of its journey in championing education.

    Running from September 10 to 14, 2025 at the SMX Convention Center in Pasay City, the celebration begins with a special treat from REXโ€”free admission tickets. Whatโ€™s great? Claiming a pass is quick and easy! Just scan the QR code below, download and print the ticket, and present it at the entrance. With this free ticket in hand, guests are in for a 5-day treat at the fairโ€”filled with books, fun learning activities, and new offerings waiting to be explored.

    Promos, discounts, and exclusive deals await you!

    Along with free admission, visitors can look forward to special promos, exclusive discounts, and exciting surprises to be announced in the coming days. Expect budget-friendly deals on activity books, storybooks, and other educational resources, as well as discounts on some of REXโ€™s bestselling titles in Basic Education, Higher Education, and Law.

    Raffle prizes and fun activities for young children will also be part of the REX booth experience, making it a highlight for teachers and families, especially, their little explorers. With thousands expected to attend, visitors are encouraged to come early to catch the best offers before they run out.

    A 75-Year Journeyโ€”A Celebration with Every Edukampyon

    For Rex Education, MIBF is a tradition that supports its mission of nurturing every child for lifelong learning. This year, as REX celebrates seven and a half decades of standing alongside Filipino learners, its presence at the fair takes a deeper meaning. The booth will not only showcase books and learning solutions but also highlight the milestones, challenges, and triumphs that have shaped REXโ€™s 75-year journey. From publishing trusted titles to creating innovative educational tools, REX has always walked hand in hand with teachers, parents, students, schools, and learning communities in championing quality education for all.

    As MIBF 2025 opens its doors, REX invites every Edukampyon to join in this milestone celebration. Whether you are searching for affordable and high-quality books, exploring new resources for teaching and learning, or simply enjoying the love of reading with your family or friends, REX will always have something special for you.

    The MIBF has long been the countryโ€™s biggest and longest-running book fair, bringing together over 200 local and international exhibitors and consistently drawing massive crowds each year. It has become a gathering where readers, teachers, students, parents, and professionals connect, share their love of reading, explore educational resources, and create memorable experiences together.

    For updates on promos and activities at the fair, follow REX on Facebook and Instagram, or visit the official MIBF website at www.manilabookfair.com.

    See you at MIBF 2025! We canโ€™t wait to welcome you to REXโ€™s booth!

    Reference & Media Contact:

    Richard C. Mamuyac

  • The Book Launch: The Life and Adventures of Architect Gilbert Yu

    The Book Launch: The Life and Adventures of Architect Gilbert Yu

    The Book Launch: “The Life and Adventures of Architect Gilbert Yu,” was held on August 20, 2025 at Manila Diamond Hotel, 27th FL-Constellation, Roxas Blvd., Cor. Dr. J. Quintos St., City of Manila.

    The book tells the inspiring journey of a young man who dared to dream and persevered through life’s challenges to achieve those dreams.

    It offers an inside and intimate look at an extraordinary success story than began with the most humble beginnings.

    A Filipino-Chinese born and raised in Manila, Yu would become not just one of the country’s most prominent and successful architects of his time, but also an enduring pillar of Philippine Architecture. His story is a timeless blueprint for triumph, shared prosperity and lasting success.

    During the event, speakers shared their views and lessons about the life and adventures of Architect Gilbert Yu.

    Architect Gilbert Yu shared three lessons for the next generation of designers during the Book launch, celebrates a life from zero to skyscrapers. Some lessons he wants to impart to architects are Architectures goes beyond design, Architects must be knowledgeable in business, and Architects must be forward thinking. He mentioned about the advocacy of building lives and structures in the community – an eco-friendly and sustainable living.

    Starting from humble beginnings as one of nine children of a sari-sari store owner, Yu worked his way through school and became a licensed architect in 1970. He co-founded G&W Architects, which delivered several landmark developments in Bonifacio Global City, including Sapphire Residences, Kensington Place, Grand Hamptons, and Blue Sapphire.

    Architect Gilbert Yu has been an advocate for housing affordability, high construction standards and consumer protection in the real estate industry.

    The Authors of Book is Ms. Iris Gonzales, a journalist and columnist for The Philippines Star.