Month: December 2020

  • Bike for Good: Baker John partners with GMA Kapuso Foundation for Livelihood Project

    Bike for Good: Baker John partners with GMA Kapuso Foundation for Livelihood Project

    Baker John, Universal Robina Corporation’s (URC) brand of bread, recently teamed up with GMA Kapuso Foundation for the “Bike for Good” project. Through this partnership, 30 beneficiaries will receive bikes and bread products from Baker John.

    “Our goal is to provide assistance to those who are trying to adapt to this new, challenging situation in the time of the COVID pandemic. Through this partnership, we hope the beneficiaries selected by GMA Kapuso Foundation will have the will — and the wheels — to keep going,” said Ellison Lee, URC Flour and Bread Division’s Managing Director.

    PROVIDING LIVELIHOOD THROUGH WHEELS: GMA Kapuso Foundation Executive Vice President and Chief Operating Officer (left) Rikki Escudero-Catibog together with URC Flour and Bread Division Managing Director Ellison Lee check the bread-and-bike livelihood package from Baker John for the Bike for Good beneficiaries.

    According to Lee, the Bike for Good project provides each of the 30 beneficiaries with a bicycle and a negosyo starter package consisting of Baker John products. “We want to assist them in kicking off their community selling business which can help them with their livelihood,” Lee shared.

    In choosing the beneficiaries, the project prioritizes those who lost their livelihood due to the COVID-19 pandemic, as well as residents of Metro Manila and Rizal who have lost their source of income due to the typhoons Rolly and/or Ulysses.

    Apart from this, GMA Kapuso Foundation chose beneficiaries who are physically able, have the can do spirit, and willing to use the bicycle to sell Baker John’s bread in their community as a source of alternative livelihood for their family.

    “COVID and typhoon Ulysses brought economic devastation to residents of NCR. GMA Kapuso Foundation is happy to help Baker John and URC find beneficiaries. It is a very difficult time but in time of great adversity there is also opportunity. Do not lose hope,” stated Ms. Rikki Escudero-Catibog, GMA Kapuso Foundation’s Executive Vice President and Chief Operating Officer.

    TEAMING UP FOR BIKE FOR GOOD. Rikki Escudero-Catibog, GMA Kapuso Foundation Executive Vice President and Chief Operating Officer, (left) and Ellison Lee, URC Flour and Bread Division Managing Director sign the agreement formalizing the partnership for the Bike for Good livelihood donation.

    Baker John is URC’s very own line of tasty premium bread products available in selected Robinsons, Rustan’s, Shopwise, and Walter Mart supermarkets, and Ministop branches nationwide. Visit www.urcflour.com today for more information.

    REFERENCE:

    JEAN RICELLE A. AQUINO

    Sr. Media Relations Officer

    StratWorks, Inc.

    0927 027 8975

  • Mang Inasal Take-out and Delivery Blowout runs anew from December 18 to 28, 2020

    Mang Inasal Take-out and Delivery Blowout runs anew from December 18 to 28, 2020

    To further contribute to the Holiday vibe, Mang Inasal’s Take-out and Delivery Blowout deal makes a comeback from Dec. 18 to 28, 2020! 

    The Christmas treat comes in a free Mang Inasal Palabok Family Size for every takeout or delivery of Mang Inasal Chicken Inasal Family Size Large Paa or Pecho, regular or spicy. The 4-piece Paa Large Family Size is priced starting at Php360 while the 3-piece Large Pecho Family Size is sold from Php305. 

    With the blowout deal, you get to enjoy savings of as much as Php199.  

    To allow more people the chance to enjoy this Takeout and Delivery Blowout, Mang Inasal customers can buy only up to a maximum of three orders of Chicken Inasal Family Size Large meals per transaction. 

    The free Mang Inasal Palabok Family Size – which is good for 4 -5 people – has also been well received since its launch. This merienda staple of noodles in thick rich sauce, seasoned with chopped spring onions, slices of hard-boiled egg, chicharon bits, meaty pork and tinapa seemed to have addressed the cravings of a growing number of Mang Inasal customers. 

    Mang Inasal’s Take-out and Delivery Blowout deal returns for another run from December 18 to 28, 2020! Enjoy a complimentary serving of Mang Inasal’s popular Palabok Family Size for every takeout or delivery order of Chicken Inasal Family Size Large Paa or Pecho, regular or spicy, and enjoy savings of up to Php199! Customers can buy only up to a maximum of three orders of Chicken Inasal Family Size Large meals per transaction.

    Have your orders delivered via GrabFood, LalaFood, or FoodPanda. For takeout, go to Mang Inasal’s Facebook page https://www.facebook.com/MangInasalPhilippines for the list of Mang Inasal stores you can visit, or join Mang Inasal’s Viber community for more interesting deals.

     

    REFERENCE:

    John Paulo Ondra Caparros

    Public Relations Department

    Strategic works, Inc.

    +638937472 | +639173068591

    john.caparros@stratworks.ph

    2nd Floor Zaragoza Building, 102 Gamboa Street, Legaspi Village, Makati City PH

  • Shopee Relaunches Shopee Milyonaryo in time for the 12.12 Big Christmas Sale

    Shopee Relaunches Shopee Milyonaryo in time for the 12.12 Big Christmas Sale

    Shopee users can tune in to GMA’s Wowowin for a chance to win ₱1 million in cash and other prizes from December 6 to 12

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, brings back the popular game Shopee Milyonaryo as part of its 12.12 Big Christmas Sale. Shopee Milyonaryo is an interactive lucky draw contest on GMA’s Wowowin, where Shopee users stand a chance to win up to ₱1,000,000 in cash.

    From December 6 to 12, users can participate by logging on to the Shopee app and claiming their raffle code[1]. They get additional entries per draw when they purchase mobile load or data via the Shopee app. Each completed order qualifies as an additional entry. Users with the winning raffle codes will be announced daily during GMA’s Wowowin. During the show, contestants will play Pera O Kahon, during which they will guess which of the boxes contains ₱1,000,000 in cash.

    Meanwhile, on December 12, a second daily winner also gets the chance to play Spin-A-Wil, where they will spin a prize roulette for a chance to win up to P300,000. The player will have 3 spin chances.

    From December 7 to 12, users can play Guess the Box on the Shopee app, where they guess which box contains P1,000,000 for the daily Pera O Kahon game. Users who guess correctly get the chance to share a coin pool of up to  P50,000.

    Martin Yu, Director at Shopee Philippines, said, “Shopee is excited to announce this year’s second run of Shopee Milyonaryo. After the success of last month’s raffle, we want to continue spreading the Christmas joy to more Filipinos with 12.12 Shopee Milyonaryo. As the year draws to a close, Shopee remains committed to creating initiatives that engage and uplift our consumers.”

    Key highlights of Shopee’s 12.12 Big Christmas Sale

    Until December 12, shoppers can expect prizes and big deals from leading brands.

    • 12.12 Big Christmas TV Special: Viewers can win over P12,000,000 worth of prizes by tuning in to GMA’s Wowowin on December 12, 10am.
    • #MyShopeeWish TikTok Challenge: Until December 30, users can join the #MyShopeeWish TikTok Challenge to win prizes. Winners will be announced on January 15, 2021 on Shopee’s official social media accounts.
    • Christmas deals and promotions: Shopee users can enjoy free shipping with no minimum spend, up to 20% cashback, and ₱1 deals on selected items such as mobile cases and accessories, home and kitchen items, and nail care products.
    • Exclusive deals from leading brands: Shoppers can enjoy up to 50% off from leading brands on Shopee Mall, including L’Oreal Paris, P&G Beauty, Abbott, Unilever Home and Food, Havaianas, Nestle, Huawei, Vivo, Pampers, RB Enfagrow, and Infinix.

    More details about Shopee Milyonaryo are available on https://shopee.ph/m/shopee-milyonaryo.

    For more information about Shopee 12.12 Big Christmas Sale, visit https://shopee.ph/m/christmas-sale.

    Download the Shopee app for free via the App Store or Google Play.


    [1] Terms and Conditions Apply

    REFERENCE:

    Catherine Llanes

    Media Relations Manager

    T. +63 2-332-10-31 loc. 103

    M2COMMS | M2SOCIAL | M2LIVE | PROI

  • Fun games, recipe ideas and prizes await visitors of Vitasoy’s virtual town

    Fun games, recipe ideas and prizes await visitors of Vitasoy’s virtual town

    In the spirit of staying at home and staying healthy, Vitasoy recently launched Vitasoy Milky Town, an online hub where you can discover entertaining and informative content about Vitasoy Plus Milky. Visitors can enjoy a milky adventure with the website’s various recipe tutorial videos and fun games, and even win prizes in the weekly raffle draws.

    Vitasoy’s Milky Town website features engaging content such as recipe videos, health and kitchen tips, and raffle draws.

    Engage with celebrities and online content creators

    Have fun browsing Vitasoy’s neighborhood-themed site and entertaining content at the comfort of your homes. Check out the houses of Milky Town “neighbors” like Vitasoy Plus Milky online ambassador Danica Sotto-Pingris; and other online content creators Isha Borromeo, Thea Sy, Team Malunggay, and Haideeand Hazel Quing.

    Vitasoy Plus Milky online ambassador Danica Sotto-Pingris shares how she cooks Milky Sopas using Vitasoy Plus Milky

    Learn more about how they fell in love with the nutritious and creamy Vitasoy Plus Milky. Snag a few of their favorite Vitasoy recipes that include milk teas, noodles, and vegan banana bread.

    Get ideas for your next kitchen adventure by streaming this soy milk tea recipe clip, and many other recipe videos, at Vitasoy Milky Town website

    Visit more spots to get an awesome prize

    Fun, exciting activities, and games also await at Vitasoy Milky Town’s hangout spots. Visit the town’s Playground to play the Milky Blends game for a chance to win gift certificates.

    You can also check out Milky Town’s Park to capture your best moments at the Vitasoy Milky Town photo booth. This feature lets you post your photo on your social feed. You can even say “Hi!” and make new friends through the Community Freedom Wall. To buy your own stash of Vitasoy Plus Milky, the brand’s newest variant, visit the town’s Milky Shop

    You can earn points by taking a tour of the entire Vitasoy Milky Town and ticking of all activities. Those who collect 100 points automatically qualify for the weekly raffle, and get the chance to be one of the 14 lucky winners of Php 1,000 worth of online vouchers. Check out Milky Town’s Announcement Wall to see if you’re one of the lucky winners.

    Vitasoy Plus Milky has been giving away samples of its healthy soy milk drink through its Milky Truck.

    Bringing fun to more places

    Bringing the excitement of this online town closer to people’s homes is the “Milky Truck” that has been going around Metro Manila since November. Catch Vitasoy’s “Milk Men” as they give away free Vitasoy Milky kits that contain a carton of Vitasoy Plus Soy Milk, freebies and a special invite code that recipients can use to enter the Vitasoy Milky Town.

    To ensure the consumers’ and its staff’s safety, Vitasoy implements strict health and safety protocols, such as social distancing, wearing of masks, and disinfecting Vitasoy Plus kits. Its staff also undergo regular rapid testing.

    Vitasoy Plus Milky is a soy milk drink that is healthy and creamy. This milky drink is high in Calcium, made from 100% plant-based protein and cholesterol free. It is available in supermarkets for only Php 85. You can also conveniently purchase it online via Lazada, Shopee, and Zalora.

    Discover the milky goodness of Vitasoy Plus Milky and join us at www.vitasoymilkytown.ph. Use the invite code milkytime to enter.

    REFERENCE:

    JEAN RICELLE A. AQUINO

    Sr. Media Relations Officer

    StratWorks, Inc.

    0927 027 8975

  • Durex advances Protection and Preparedness Education Campaign by donating PPEs to HIV-advocate groups

    Durex advances Protection and Preparedness Education Campaign by donating PPEs to HIV-advocate groups

    Durex, a brand that advocates HIV Awareness and health safety, donated Personal Protective Equipment (PPEs) to local HIV-advocate groups as part of their Protection and Preparedness Education Campaign, just in time for World AIDS Day.

    A total of 1000 face masks, 1000 face shields, and 7000 boxes of Durex Condoms were each turned over to LoveYourself, The Red Whistle, and the PLHIV Response Center to help boost their efforts to combat HIV/AIDS amidst the COVID-19 pandemic and promote health safety.

    The brand has been consistent in its efforts to spread HIV Awareness ever since the lockdown started here in the country. Launching the Protection and Preparedness Education campaign last September, Durex aims to further raise awareness on the importance of using PPEs like face masks and condoms to curb the COVID-19 pandemic and HIV epidemic in the country. They aim to remind Filipinos that alongside COVID-19, HIV is still a growing health crisis and that it deserves everyone’s utmost attention.

    As of December 3, there have been 435,413 total reported cases of COVID-19 and around 81,000 total reported cases of HIV in the country.

    The campaign seeks to educate Filipinos on health safety and the importance of practicing safe sex even during quarantine through a series of fun and informational videos with Boys Night Out and other personalities. These videos, which can be streamed via Durex’s Facebook and YouTube pages, tackle the best PPEs to use in the new normal and provide tips on how to stay safe and protected both up there and down there during this difficult time.

    REFERENCE:

    John Paulo Ondra Caparros

    Public Relations Department

    Strategic works, Inc.

    +638937472 | +639173068591

    john.caparros@stratworks.ph

    2nd Floor Zaragoza Building, 102 Gamboa Street, Legaspi Village, Makati City PH

  • The Terrace: Samsung brings first-of-its-kind outdoor, weather-proof 4K Smart TV to PH

    The Terrace: Samsung brings first-of-its-kind outdoor, weather-proof 4K Smart TV to PH

    When people think of “home entertainment,” they usually think of the living room, where electronic gadgets are safe from the elements. With the release of their new The Terrace line, Samsung breaks barriers to bring entertainment outdoors with the first ever weather-proof TV and Soundbar.

    As a global leader in TV innovation, creating an optimal entertainment space outdoors has always been a goal for Samsung. While a standard television could get the job done, The Terrace’s IP55 water-resistance build takes it a step further to give you peace of mind, especially with the unpredictable rainy season in the Philippines.

    Despite its weather-proof design, The Terrace doesn’t sacrifice and scrimp on its quality either. Equipped with wide viewing angle capabilities further improved with an anti-glare screen, not to mention, Samsung’s signature QLED technology and Ultra Bright Picture Quality, The Terrace negates all the possible nuisances of outdoor lighting, ensuring a delightful viewing experience. In addition, The Terrace is a Smart TV, which can connect to the internet for your video streaming needs, and comes with pre-installed entertainment apps, such as Netflix and Amazon Prime Video.

    Completing the outdoor home entertainment experience, The Terrace Soundbar provides optimized audio for each content, thanks to its Adaptive Sound feature. Plus, the WideSound Coverage feature provides surround-sound capability and can fill up any open space with its 210W powerful sound.

    Experience a different kind of entertainment outdoors with The Terrace. Avail the 65” The Terrace TV and The Terrace Soundbar (Model QA65LST7T and HW-LST70T/XP) for a special bundled price of PHP 266,999. The 75” The Terrace TV bundled with The Terrace Soundbar (Model: QA75LST7T and HW-LST70T/XP) is priced at PHP 335,999. For every purchase of The Terrace TV, buyers also get a free wall-mount (Model WMN4277TT/XY).

    For more information about Samsung The Terrace TV and Soundbar, visit www.samsung.com/ph.

    About Samsung Electronics Co., Ltd.

    Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com

    For questions or clarifications, you may reach out to:

    Marlene Cinco Samsung Philippines +632 214 7777 / m.cinco@samsung.comAlex Pastor Stratworks, Inc. +63 920 968 0241 / alex.pastor@stratworks.ph 

    REFERENCE:

    JEAN RICELLE A. AQUINO

    Sr. Media Relations Officer

    StratWorks, Inc.

    0927 027 8975

  • Shopee Launches 12.12 Big Christmas Sale, Celebrates 5 Years of Digital Acceleration in the Region

    Shopee Launches 12.12 Big Christmas Sale, Celebrates 5 Years of Digital Acceleration in the Region

    Shopee highlights three key trends which have shaped and will continue to drive the growth of e-commerce in 2021 and beyond: Social, Personalization, and Integration

    Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, wraps up the year-end sales season and marks its fifth birthday by launching its annual 12.12 Big Christmas Sale. Its recent 9.9, 10.10, and 11.11 shopping events set new records and signified the changing landscape and potential of e-commerce in the region. This 12.12, Shopee celebrates five years of digital acceleration in the region and highlights three key trends that have shaped and will continue to drive the growth of e-commerce: Social, Personalization, and Integration.

    Martin Yu, Director at Shopee Philippines, said, “Shopee was born with the vision of making online shopping accessible, easy, and enjoyable. We built Shopee from the ground up, listening to people’s specific needs in each of our markets and turning our understanding into well-executed localized strategies that make Shopee what it is today. This year’s 12.12 Big Christmas Sale has added significance as we celebrate our fifth birthday and come together with our brand partners, sellers, and shoppers to support one another through a challenging year. As we look back on our journey, we are proud to have adapted quickly to serve the needs of our local communities.” 

    This 12.12, Shopee highlights three key trends that will continue to power the growth of e-commerce in 2021 and beyond.

    1. Social: Bringing the human touch to online shopping

    Advancements in technology, coupled with changing shopper habits, have resulted in online shopping evolving from a transactional experience. Today’s users are more social than ever, and they demand a more engaging online shopping experience with rich and unique content. In 2016, Shopee was one of the first e-commerce platforms in the region to launch a live chat function, Shopee Live Chat, enabling direct conversations between buyers and sellers. Today, an average of 30 million messages are exchanged daily on Shopee Live Chat.

    Through the years, Shopee has continuously improved on and introduced new in-app engagement features such as Shopee Games, Shopee Feed, and Shopee Live to make the online shopping experience more social. Shopee anticipates that this trend will stay, with e-commerce increasingly becoming a platform through which people can connect and enjoy shared experiences. Shopee will continue to drive this trend through unique initiatives like Shopee Mom’s Club, which provides like-minded consumers with one-stop exclusive access to baby product deals and parenting content. There’s also a Book Club for a new generation of digital readers in Vietnam and a “Pawrents” club to meet the growing online demand for pet products in Singapore.

    1. Personalization: Catering to the ‘Me’ economy[1]

    Personalization is critical in e-commerce today. A highly personalized experience makes online shopping more efficient, enjoyable, and unique for consumers, while also helping brands and sellers drive traffic and growth. Shopee takes a hyper-localized approach by running seven different apps in each of its markets and localizing in-app features. Shopee also continually refines its recommendation engines to offer more customized and relevant shopping suggestions to fit consumers’ needs.

    For brands and sellers, offering personalized recommendations to shoppers helps increase overall awareness and conversions. Businesses that use Shopee’s in-app advertisements generate 65% more sales activity than those that do not.[2] This is powered by Shopee’s own AI capabilities, which ensure that advertisements are delivered to the right users.

    As the industry progresses further into the ‘me’ economy, businesses need to innovate in order to improve the online customer journey. In the coming year, Shopee also expects to see the rise of smart shoppers, a new demographic of young, tech-savvy individuals who expect a highly personalized online shopping experience.

    1. Integration: Creating a seamless customer journey

    As retailers adapt to the new normal, they must deliver a seamless customer journey across all touchpoints. Shopee helps brands and sellers of all sizes by providing fundamental operational support through integrated payments and logistics, while creating innovative experiences that value-add to the overall customer journey.

    • Delivering an experiential home shopping experience with P&G: Together with P&G[3], Shopee introduced its first-ever experiential online Show Me My Home initiative, which allowed shoppers to discover and shop for P&G’s popular household items in a simulated household environment. This brought greater convenience for stay-at-home consumers, while mimicking the offline experience of walking in a store.

    Yu closed, “2020 has been a transformative year. It has shown us the importance of technology and its ability to not only connect people and meet their basic needs, but also to entertain and engage. We are just at the beginning of our digital journey and looking ahead, we believe e-commerce will have an even more profound impact on businesses and consumers, creating new ways of living, working, and engaging. As we wrap up the year with the 12.12 Big Christmas Sale, let’s continue to look out for one another, uplift those in need, and welcome the new year on a high note.”

    12.12 Big Christmas Sale

    From November 18 to December 12, users can enjoy free shipping with ₱0 minimum spend, 20% cashback, and ₱1 deals at the Shopee 12.12 Big Christmas Sale.

    Key highlights of Shopee 12.12 Big Christmas Sale:

    • Amazing promotions and big rewards with ShopeePay: From December 3 to December 11, shoppers who use ShopeePay can look forward to free shipping,  discount vouchers, and a chance to win cash prizes.
    • #MyShopeeWish TikTok Challenge: Join the #MyShopeeWish TikTok Challenge to win prizes. The #MyShopeeWish TikTok Challenge is from December 7 to 30. Winners will be announced on January 15, 2021 on Shopee’s official social media accounts. For more information, head over to https://shopee.ph/m/my-shopee-wish.
    • Big discounts from leading brands: Shoppers can enjoy up to 50% off from leading brands on Shopee Mall, including L’Oreal Paris, P&G Beauty, Abbott, Unilever Home and Food, Havaianas, Nestle, Huawei, Vivo, Pampers, RB Enfagrow, and Infinix.

    Additionally, brands such as Unilever, MASS Appliances, Soundcore by Anker, Platinum Karaoke, Union Appliances, Amazfit, Kyowa, PULUZ, Pedigree, Bio-Science, Organic Skin, Shigetsu, Mikana, Organic Official, INSPI, GSK, Tigernu, MetroSunnies, New Balance, Colgate-Palmolive, Haylou, Alaska, and Fila also offer amazing discounts.

    For more information about Shopee 12.12 Big Christmas Sale, visit https://shopee.ph/m/christmas-sale.

    Download Shopee for free on the App Store or Google Play Store.


    [1] The ‘Me’ economy refers to personalization to meet the unique needs of each individual consumer and predict their preferences based on behavior.

    [2] Shopee data, 2020

    [3] Leading fast-moving consumer goods company

    REFERENCE:

    Catherine Llanes
    Media Relations Manager

    T. +63 2-332-10-31 loc. 103
    M2COMMS | M2SOCIAL | M2LIVE | PROI

  • Build a Home Business with the right digital and e-commerce solutions

    Build a Home Business with the right digital and e-commerce solutions

    Achieve your entrepreneurial success with PLDT Home Biz program

    Amid economic difficulties brought about by the pandemic-induced lockdowns, more Filipinos are now looking for ways to earn from home either through selling or re-selling anything from face masks to food packs and succulent plants or peddling their skills online such as graphic design or teaching a new language.

    The key to making this new breed of homepreneurs successful is connecting them to digital platforms so that they can reach their target customers and provide safe ways to transact business online.

    PLDT Home Biz, PLDT Home’s newest program for micro entrepreneurs operating at home, provides more than the fastest and reliable internet connection by equipping subscribers with the right partner e-commerce tools that are vital in the operating business in the new normal.

    “We have packaged our PLDT Home Biz KaAsenso plans with partner e-commerce solutions that provide a complete digital ecosystem for our subscribers from creating your very own on-line store, accepting secure on-line payments, expanding your reach with high traffic marketplaces and lastly providing delivery in the comfort of your home,” said Patrick Tang, PLDT Vice President and Head of PLDT Home Biz.

    Total E-commerce Ecosystem

    For a secure and hassle-free cashless payment system, PLDT Home Biz subscribers can accept digital payments through QR, bank transfer, and e-wallets, as well as credit and debit cards in partnership with digital financial services leader PayMaya, which is changing the game from high-risk cash-on-delivery to safer and more convenient contactless options for consumers.

    “With many Filipino entrepreneurs launching their business from their homes and going online, PayMaya helps them get paid with a wide array of cashless payment options–whether it’s via e-Wallets or through credit/debit cards. We are there to take care of their payment needs so that they can focus on growing their business and running it smoothly and efficiently,” noted Raymund Villanueva, PayMaya Head of Business for QR Ecosystems.

    PLDT Home Biz has also partnered with UnionBank GlobalLinker, allowing MSMEs to create their own online store-fronts for their business, and be connected to over 300,000 micro, small and medium enterprises (MSME) through GlobalLinker’s network.

    “With our diverse network and leading edge platform, we’ll be able to connect our MSMEs with potential suppliers and customers, provide them opportunities to learn from other entrepreneurs through the various webinars, provide them with business solutions to help their businesses growth further, and more,” said Jaypee Soliman, UnionBank GlobalLinker Vice President for SME Segment.

    PLDT Home Biz subscribers are also linked to the popular Sulit.ph online marketplace, enabling them to reach out to even more customers. “The community lockdowns have drastically changed the buying behavior of consumers. Everybody is now buying and selling online, from the tech-savvy millennials to elders who are using the internet for the first time,” Sulit.ph CEO Jay Adevoso pointed out.

    “We also aim to enable safe and reliable on-demand delivery – and avoid physical meet-ups between sellers and their customers; through GrabExpress. PLDT Home Biz subscribers will also be part of the GrabExpress Madiskarteng Boss Club where they get exclusive Grab perks and discounts that they can use to grow their businesses online,” said Jacq Lim, Head of GrabExpress Philippines.

    Virtual trade expos and events

    Through its partnership with the Department of Trade and Industry (DTI), PLDT Home Biz KaAsenso subscribers can have access to the government agency’s virtual trade shows and caravans that can open up more opportunities and wider networks for aspiring MSMEs.

    Some of the exciting expos that MSMEs should watch out for are the BUYanihan Resellers’ Expo 2020 Rise up and resell! Happening on December 5 to 7, 2020 from 10am onwards, the PLDT Smart Sustainability Fair that runs from November 23 to December 31, 2020, and the DTI Regional Operations Group and One Town, One OTOP Virtual Trade Expo Series of bazaars until 2021 powered by PLDT Home Biz. Joining these Virtual Trade Expos is FREE, MSMEs just need to register and log in to virtualtradeexpoph.com.

    “We bring in these partnerships to give our micro entrepreneurs the best chance of success for their home business. We believe that our MSMEs are a powerful economic force in our country’s recovery from this crisis,” Tang said.

    PLDT Home Biz KaAsenso plans start with the Asenso Plan 1888 with speeds of up to 20Mbps or the Asenso Plan 2199 with speeds of up to 40Mbps. All plans come with free installation and activation.

    Learn more about PLDT Home Biz and how you can grow your business online by visiting www.pldthome.com/biz.

    REFERENCE:

    JEAN RICELLE A. AQUINO

    Sr. Media Relations Officer

    StratWorks, Inc.

    0927 027 8975